BRAVIA 3 65” LED 4K HDR Google TV vs Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV
These are not really rivals: the Sony BRAVIA 3 is a 65-inch TV at $799.99 at PrecisionAudioVideoExperts as of November 3, 2026, and the Hisense QD5 is a 98-inch QLED at $1,199.99 at PC Richard as of November 3, 2026. Buy the Sony if you want a normal-size living room TV with Sony's processing and Google TV for less money. Buy the Hisense if the wall can take 98 inches and you want the biggest screen per dollar, accepting a heavier set and black levels below OLED.
Today the BRAVIA 3 65” LED 4K HDR Google TV costs $400.00 less at its best price.
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BRAVIA 3 65” LED 4K HDR Google TV
Choose the Sony BRAVIA 3 if you sit 8 to 10 feet away, want Sony's X1 processing and Triluminos Pro color, and would rather spend $799.99 than $1,199.99.
- Sony X1 processing and Triluminos Pro give accurate, vivid color.
- Dolby Vision and Dolby Atmos with X-Balanced speakers.
- Ethernet, Bluetooth, AirPlay 2 and Chromecast built-in cover more sources.
What separates them
| BRAVIA 3 65” LED 4K HDR Google TV | Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV | |
|---|---|---|
| Screen size | 65 inches | 98 inches |
| Panel technology | LED with Triluminos Pro color | QLED with quantum dots |
| Refresh rate | 60 Hz with Motionflow XR | 60Hz listed, 144Hz Game Mode Pro with VRR 48–144Hz |
| HDR formats | Dolby Vision, HDR | Dolby Vision IQ, HDR |
| Picture processor | 4K HDR Processor X1 | AI Picture with AI 4K Upscaler |
| Contrast | Dynamic Contrast Enhancer, no figure given | 5000:1 listed contrast ratio |
| Connectivity | Wi-Fi, Ethernet, Bluetooth, AirPlay 2, Chromecast built-in | Wi-Fi, Google Assistant, no Ethernet or Bluetooth listed |
Price history
- BRAVIA 3 65” LED 4K HDR Google TV: lowest $1,098.00 on Nov 3 at Amazon.
- Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV: lowest $1,199.99 on Nov 3 at PC Richard.
Prices at every store
BRAVIA 3 65” LED 4K HDR Google TV
- PrecisionAudioVideoExpertsNew
In stockReturn policy
$799.99Observed at 6:58 AM - AmazonNew
Availability unknown
As an Amazon Associate, Deal.ai earns from qualifying purchases.
$1,098.00Free shippingObserved at 6:58 AM
Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV
- PC RichardNew
In stock
$1,199.99Observed at 6:58 AM - Best BuyNew
In stock
$1,299.99Free shippingObserved at 7:34 AM - WalmartNew
In stockSold by Seller
$1,381.54Free shippingObserved at 7:06 AM
Also available at
- WalmartCheck price at Walmart
Specs compared
| Spec | BRAVIA 3 65” LED 4K HDR Google TV | Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV |
|---|---|---|
| Network Functionality | Streaming, Google Assistant, Smart TV | Google Assistant, Smart TV |
| Supported Resolutions | 4K | 4K |
| Smart TV | Yes | Yes |
| HDMI Ports | 4 | 4 |
| Internet Streaming Services | Netflix | Netflix |
| Network Connectivity | Ethernet, Bluetooth, Wi-Fi | Wi-Fi |
| Video Interface | HDMI, USB | HDMI |
| PC Interface | HDMI | HDMI |
| CEC Enabled | Yes | Yes |
| Display Type |
What reviewers say
BRAVIA 3 65” LED 4K HDR Google TV
Owner feedback on the BRAVIA 3 line generally praises the picture for the price, especially color and upscaling of older content, and finds Google TV quick to learn. Complaints tend to focus on black-level uniformity in dark rooms and on the 60 Hz panel for gaming.
- Bright, colorful picture for the price
- Sony upscaling makes cable and older streams look clean
- Google TV interface is fast and well organized
- Simple setup and good built-in sound
- Dark scenes show some backlight unevenness
- 60 Hz refresh is a step behind gaming-focused sets
- Peak brightness is modest for very bright rooms
- Remote and stand feel basic
Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV
Buyers on Best Buy rate it highly, with praise for picture quality, the Google TV interface and easy setup. The most common complaints are weight and black levels that trail OLED.
Questions and answers
- Which is better for a bright living room?
- The Hisense, mainly because of its size and anti-glare screen. The Sony handles reflections reasonably but is a 65-inch LED with average black levels.
- Which is better for gaming?
- The Hisense. Its 144Hz Game Mode Pro with VRR from 48Hz to 144Hz beats the Sony's 60 Hz panel with no VRR.
- Is the Hisense worth $400 more?
- If you want 98 inches, yes; that is roughly $12 per diagonal inch versus $12 for the Sony, but with far more screen. If 65 inches suits your room, the Sony is the better value.
- Which has better picture quality?
- The Hisense wins on size, color volume and contrast ratio. The Sony wins on processing polish and motion handling for film. Neither matches OLED blacks.
- Will the Hisense fit my wall?
- It measures 86.1 inches wide and 49.4 inches tall without the stand and uses a 300 x 400 mm mount. Measure the wall and check the studs before buying.
- Do both run Google TV?
- Yes. Both use Google TV with Google Assistant, Netflix and the major streaming apps.
More comparisons
- Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV vs TCL 98" QM7K QD-Mini LED 4K Google TV (2025)
- Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV vs Sony K98XR50 98 Inch Bravia Mini LED 4K HDR Google TV with AI Super Resolution
- TCL 85" Class QM7K Series QD-Mini LED QLED 4K UHD Smart Google TV (2025) vs Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV
- BRAVIA 3 65” LED 4K HDR Google TV vs TCL 98" QM7K QD-Mini LED 4K Google TV (2025)
- Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV vs TCL 98" QM8L Series SQD-Mini LED QLED Smart Google TV with Gemini (2026)
- TCL 85" Class QM7K Series QD-Mini LED QLED 4K UHD Smart Google TV (2025) vs BRAVIA 3 65” LED 4K HDR Google TV
- TCL QM6K 98-Inch QD-Mini LED 4K Smart Google TV (2025) vs Hisense 98 inch Class QD5 Series 4K UHD QLED Smart Google TV
