Brawny Tear-A-Square Paper Towels vs Viva Signature Cloth Paper Towels

Buy Brawny Tear-A-Square if you want the strongest, most absorbent towel and the flexibility to tear a quarter, half or full sheet. Buy Viva Signature Cloth if you prefer a softer, cloth-like feel and a smoother wipe on hands and faces. Brawny is 3-ply and reviewers call it thick and strong even when wet; Viva is 1-ply but its textured cloth pattern wins fans for softness. Both are quality towels; the choice comes down to strength versus feel.

• Choose the Brawny Tear-A-Square if you want maximum strength and absorbency for tough kitchen, bathroom and pet messes, plus quarter-sheet sizing to cut waste.
• Choose the Viva Signature Cloth if you want a softer, cloth-like towel for hands, faces and light wiping, and you prefer half-sheet pick-a-size.