LG OLED evo W6 Wallpaper TV vs Samsung S95H 77" OLED TV

Both are 77-inch 4K OLEDs with 120 Hz panels and anti-glare coatings, so picture quality is close. The LG W6 wins on design and cable management: it is 9.9 mm thin, mounts flush, and the Zero Connect Box sends video and audio wirelessly from up to 30 feet, which suits a clean wall install. The Samsung S95H wins on everyday practicality and confidence: 8 HDMI ports, Ethernet, Google Assistant and Alexa, and a far larger owner base (1,000 ratings versus 59). Buy the LG for a statement wall in a bright room; buy the Samsung for a normal living room with lots of devices.

• Choose the LG W6 if you want a near-invisible wall-mounted TV and can place its Zero Connect Box within about 30 feet of the screen.
• Choose the Samsung S95H if you want more HDMI inputs, wired Ethernet, both major voice assistants, and a model with a long track record of owner ratings.