Black FridayDealsBuying guidesBrandsStoresResearchTermsPrivacydeal.ai apps
Black Friday 2026:TVsLaptopsHeadphonesAppleGamingVacuumsKitchenToysSmartwatchesTabletsFurnitureMattresses

© Deal.ai Inc.

Deal.ai › Compare

LG C5 vs Sony BRAVIA 7 II

Buy the LG C5 if you want the best contrast, gaming speed and the lowest price. Buy the Sony BRAVIA 7 II if your room is bright or you watch from wide angles. As of November 5, 2026, the C5's best new price is $949.95 at B&H Photo-Video-Audio, and the BRAVIA 7 II's is $1,298.00 at Abt Electronics & Appliances. Both have dipped lower recently: the C5 to $781.60 on November 2 and the Sony to $899.00 on November 2.

Today the LG C5 costs $348.05 less at its best price.

Ask our shopping agent

It checks today's price at every store, compares the alternatives and answers in about a minute.

Enter to send, Shift+Enter for a new line

LG
LG C5

LG C5

4.8(18,000 ratings)
$949.95at B&H Photo-Video-AudioObserved at 9:21 PM
Visit store

Choose the LG C5 if you watch in a dark room, game on a PC or console, or want to spend about $350 less.

Pros
  • Perfect blacks and infinite contrast from self-lit pixels
  • 144Hz VRR with G-Sync and FreeSync Premium for gaming
  • Four HDMI 2.1 inputs
  • About $350 cheaper at the best new price
  • Wide viewing angle with little color shift
Cons
  • Not as bright as the Sony in a sunlit room
  • Less vivid color volume than True RGB LED
  • OLED burn-in risk with static content
  • webOS has fewer assistant options than Google TV
Sony
Sony BRAVIA 7 II

Sony BRAVIA 7 II

4.6(379 ratings)
$1,298.00at Abt Electronics & AppliancesObserved at 7:33 PM
Visit store

Choose the Sony BRAVIA 7 II if your room is bright, you sit off to the side, or you want Google TV with Gemini voice control.

Pros
  • True RGB backlight gives high brightness and broad color
  • X-Wide Angle keeps color steady off-axis
  • Dolby Vision, DTS:X and IMAX Enhanced support
  • Google TV with Gemini and three voice assistants
  • No burn-in risk
Cons
  • About $350 more at the best new price
  • 120Hz panel, below the C5's 144Hz
  • LED blacks can show blooming around bright objects
  • Fewer ratings so far: 379 versus 18,000

What separates them

LG C5Sony BRAVIA 7 II
Panel technologyOLED with self-lit pixels and near-infinite contrastLED with a True RGB backlight and local dimming
Peak brightnessBoosted over earlier C-series, but dimmer than bright LED setsHigher brightness, better for sunlit rooms
Viewing angleWide OLED viewing angle with little color shiftX-Wide Angle, rated 89°
Gaming144Hz VRR, 0.1ms response, G-Sync and FreeSync Premium, 4 HDMI 2.1120Hz with VRR, 4 HDMI ports
Smart platformwebOS 25 with Magic Remote and 350+ free LG ChannelsGoogle TV with Gemini, Google Assistant, Alexa and Siri
HDR formatsDolby Vision and Dolby AtmosDolby Vision, HDR10, HLG, Dolby Atmos, DTS:X and IMAX Enhanced
Burn-in riskPossible with static logos and news tickers over long useNo burn-in risk
Best new price$949.95 at B&H Photo-Video-Audio as of November 5, 2026$1,298.00 at Abt Electronics & Appliances as of November 5, 2026

Price history

$1,598.00$781.60
Oct 27Nov 6
  • LG C5: lowest $781.60 on Nov 2 at Walmart; $899.95 on Nov 6.
  • Sony BRAVIA 7 II: lowest $899.00 on Nov 2 at The HDTV Spot; $1,298.00 on Nov 6.

Prices at every store

LG C5

  • B&H Photo-Video-AudioNew

    In stock

    $949.95Observed at 9:21 PM
    Visit store
  • CrutchfieldNew

    In stock

    $1,299.99Observed at 9:21 PM
    Visit store
  • Abt Electronics & AppliancesNew

    In stock

    $1,399.99Observed at 9:21 PM
    Visit store

Also available at

  • WalmartCheck price at Walmart
  • King's Great BuysCheck price at King's Great Buys
  • AztekComputersCheck price at AztekComputers
All 3 stores and price history →

Sony BRAVIA 7 II

  • Abt Electronics & AppliancesNew

    In stock

    $1,298.00Free shippingObserved at 7:33 PM
    Visit store
  • B&H Photo-Video-AudioNew

    In stock

    $1,298.00Free shippingObserved at 7:33 PM
    Visit store
  • World Wide StereoNew

    In stock

    $1,298.00Free shippingObserved at 7:33 PM
    Visit store
  • ShopSimonNew

    In stock

    $1,298.00Observed Nov 5, 2026, 4:42 AM
    Visit store

Also available at

  • PC Richard & SonCheck price at PC Richard & Son
  • ListenUpCheck price at ListenUp
  • eBayCheck price at eBay
All 7 stores and price history →

Specs compared

SpecLG C5Sony BRAVIA 7 II
Display TypeOLEDLED
Resolution4K3840 x 2160
HDTV Format4K UHD4K
Refresh Rate144Hz120 Hz
Anti-GlareYesYes
Viewing AngleWide89° viewing angle
Smart TVYestrue
HDMI Ports44 HDMI ports
CEC EnabledYesYes
colorBlackBlack
High DefinitionYesYes
Screen FormFlatFlat
Show all 40 specsShow fewer specs
SpecLG C5Sony BRAVIA 7 II
Assistant SupportGoogle Assistant, Amazon AlexaGoogle Assistant, Amazon Alexa, Siri
HDRYesYes
ConnectivityBluetooth, Wi-Fi, IrDA, HDMIBluetooth, Wi-Fi, IrDA, RF, USB, HDMI, Ethernet…
Supported Streaming ServicesNetflix, Prime Video, YouTube, HBO, Disney+Hulu, Netflix, Prime Video, YouTube, Disney+
Width73.8 in wide43.9 in wide
Screen Size77 inches50 inches
Depth1.9 in deep2.1 in deep
Network FunctionalitySmart TV, Streaming—
Supported Resolutions4K

What reviewers say

LG C5

  • 4.8 / 518,000 ratings

Owners rate the C5 highly, at 4.8 out of 5 from about 18,000 ratings, with most praise going to picture quality and gaming features. The main complaint is brightness and color punch next to brighter OLED competitors.

Pros
  • Deep blacks and strong contrast for films
  • Smooth 144Hz gaming with low lag
  • Simple webOS interface and plenty of free channels
  • Slim design and narrow bezel
Cons
  • Peak brightness trails some rival OLEDs
  • Color volume is not as rich as QD-OLED sets
  • Glare in bright rooms
  • Burn-in worries for heavy news or sports viewing

Sony BRAVIA 7 II

  • 4.6 / 5379 ratings

Rated 4.6 out of 5 from 379 ratings, owners generally like the picture and the anti-glare screen. Most complaints center on black levels and price swings.

Pros
  • Bright, glare-resistant picture in lit rooms
  • Smooth 120 Hz motion for sports and games
  • Easy Google TV setup and app support
Cons
  • Black levels trail OLED sets
  • Price has moved sharply between $899 and $1,598
  • Viewing angle narrows off-center
Reviews
  • Best OLED TVs - Product Finder | Tom's Guide - CategoriesSearch
  • 65-inch LG C5 OLED TV is now cheaper than entry-level B5 OLED at less than $1,000 - Deal | 65-inch LG C5 OLED TV is now cheaper than entry-l
  • Best 75-Inch (and up) TVs
  • The Best 75-Inch (and Up) TVs for 2026
  • The best Prime Day deals on LG, Samsung, and more 4K TVs
  • The Best 65-Inch TVs for 2026

Questions and answers

Which is better for a bright living room?
The Sony BRAVIA 7 II. Its True RGB LED backlight runs brighter than the C5's OLED panel, which struggles with reflections and glare in a sunlit room.
Which is better for gaming?
The LG C5. It has a 144Hz refresh rate, 0.1ms response time, G-Sync and FreeSync Premium, and four HDMI 2.1 ports. The Sony tops out at 120Hz.
Is the Sony worth the extra money?
Only if brightness or wide-angle viewing matters to you. At $1,298.00 versus $949.95 as of November 5, 2026, the C5 wins on picture contrast and price.
Which lasts longer?
The Sony, in practice. OLED panels like the C5 can develop burn-in from static logos or tickers over years of heavy use. The LED Sony has no such risk.
Which has better sound?
The Sony. Acoustic Multi-Audio+ with 3D Surround Upscaling and Voice Zoom 3 is a fuller built-in setup. The C5 supports Dolby Atmos but has weaker built-in speakers.
Which handles older, lower-resolution video better?
The Sony. Its XR Clear Image and AI scene recognition upscale and clean up low-resolution content. The C5's Alpha 9 Gen8 does well, but the Sony is stronger here.

More comparisons

  • LG G5 vs LG C5
  • LG C5 vs Samsung 65-inch OLED 4K Vision AI Smart TV
  • LG C5 vs LG OLED evo C4 55-inch 4K Smart TV
  • LG C5 vs Samsung 55" Class 4K OLED TV, Samsung Vision AI Smart TV, S95F 2025
  • LG C5 vs SAMSUNG 65-Inch Class OLED 4K S90D Series HDR+ Smart TV
  • LG C5 vs LG OLED C6
  • LG C5 vs LG 65 inch OLED evo AI C6 4K Smart webOS TV (2026)
  • LG C5 vs Samsung S90H OLED 4K Smart TV 65" (2026)

Buying guides that pick them

  • Best OLED TVs under $1,500
  • Best OLED TVs under $1500
  • Best OLED TVs
  • Best 65-inch smart TVs
  • Best 65-inch TVs under $1,000
—
Backlight TechnologyOLED—
Display HighlightsHDR—
Max Resolution V-SyncVRR—
Display Aspect Ratio16:9—
Dynamic Contrast RatioInfinite contrast—
Image Contrast RatioNear-infinite—
Menu LanguageSpanish, English, French—
Color TemperatureYes—
Internet Streaming ServicesNetflix, Disney+—
Network ConnectivityEthernet—
Video InterfaceHDMI—
PC InterfaceHDMI—
Expansion SlotsCommon Interface (CI) slot—
Display size options42in, 48in, 55in, 65in, 77in, 83in—
Screen technology4K W-OLED—
HDR formatsDolby Vision IQ, HDR10, HLG—
Gaming features144Hz, ALLM, FreeSync, G-Sync—
Operating systemWebOS—
Ports and connections4x HDMI 2.1, 3x USB, Wi-Fi 5, Ethernet—
Best 65-inch OLED TVs under $1,000
  • Best OLED TVs under $400
  • Best 65-inch OLED TVs under $500