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Neutrogena Healthy Skin Radiant Concealer vs Maybelline Lifter Serum Concealer

Both are 4.5-star concealers with peptide formulas aimed at brightening under-eyes, so the choice comes down to coverage style and shade fit. The Neutrogena is a buildable cream that goes medium to full and is dermatologist-tested, non-comedogenic and suited to sensitive, dry, acne-prone and mature skin. The Maybelline is a serum concealer with 2% peptides and a fuller, skin-like finish that reviewers describe as undetectable. Pick Neutrogena for a safer bet on reactive or mature skin; pick Maybelline if you want maximum coverage that still looks natural.

  • Choose the Neutrogena Healthy Skin Radiant Cream Concealer if you have sensitive, dry, acne-prone or mature skin and want buildable medium-to-full coverage with a non-comedogenic, dermatologist-tested formula.
  • Choose the Maybelline Lifter Serum Concealer if you want bright, full coverage under the eyes with a skin-like finish and a 2% peptide serum built in.

Prices

  • Neutrogena Healthy Skin Radiant Concealer: $10.97 at Walmart (checked today)
  • Maybelline Lifter Serum Concealer: $10.98 at Walmart (checked today)
  • Difference: the Neutrogena Healthy Skin Radiant Concealer is $0.01 cheaper than the Maybelline Lifter Serum Concealer today
Neutrogena
Neutrogena Healthy Skin Radiant Cream Concealer

Neutrogena Healthy Skin Radiant Concealer

Neutrogena Healthy Skin Radiant Cream Concealer

4.5(1,243 ratings)
$10.97at WalmartObserved Nov 8, 2026, 8:50 AM
See all prices and details
Visit Walmart
Pros
  • Buildable medium-to-full coverage
  • Non-comedogenic and dermatologist-tested
  • Works on dark circles, blemishes and spots
  • Suited to sensitive, dry, acne-prone and mature skin
  • Creamy texture blends easily
Cons
  • Small 0.24 fl oz tube
  • Radiant finish may look too dewy for oily skin
  • Limited shade detail beyond Bisque Light/Medium
Maybelline
Maybelline Lifter Serum Concealer

Maybelline Lifter Serum Concealer

4.5(850 ratings)
$10.98at WalmartObserved Nov 8, 2026, 5:52 PM
See all prices and details
Visit Walmart
Pros
  • Full coverage with a skin-like finish
  • 2% peptides for brighter under-eyes over time
  • Larger tube
  • Pairs with other Lifter products
Cons
  • Less explicit about sensitive or acne-prone skin
  • Fewer ratings than the Neutrogena
  • Only one shade listed in the specs

What separates them

Neutrogena Healthy Skin Radiant ConcealerMaybelline Lifter Serum Concealer
CoverageBuildable medium to fullFull, described as skin-like and undetectable
Formula focusPeptides plus antioxidant vitamin E for a refreshed glow2% peptides for brighter under-eyes instantly and over time
Skin suitabilityDermatologist-tested, non-comedogenic, designed for sensitive, dry, acne-prone and mature skinMarketed as makeup that cares for skin; less explicit on sensitive or acne-prone skin
FinishRadiant with a creaseless finishBright and natural-looking
Shade range shownBisque Light/Medium for light-to-medium neutral undertones85 Warm, one shade listed
Size0.24 fl oz (7.1 mL)Larger tube
ApplicationBlend with brush, sponge or fingers; also usable as contour or spot correctorPairs with Lifter Plump & Glow Foundation and Lifter Stix
Review volume4.5 from 1,243 ratings4.5 from 850 ratings

Price history

$10.98$10.97
Nov 7Nov 8
  • Neutrogena Healthy Skin Radiant Concealer: lowest $10.97 on Nov 8 at Walmart.
  • Maybelline Lifter Serum Concealer: lowest $10.98 on Nov 7 at Walmart; $10.98 on Nov 8.

Prices at every store

Neutrogena Healthy Skin Radiant Concealer

  • WalmartNew

    In stock

    $10.97+ $5.99 shippingObserved Nov 8, 2026, 8:50 AM
    Visit Walmart
  • TargetNew

    In stock

    $10.99+ $5.99 shippingObserved Nov 8, 2026, 8:50 AM
    Visit Target
  • WalmartNew

    In stock

    $10.97+ $6.99 shippingObserved Nov 8, 2026, 8:50 AM
    Visit Walmart

Store links may earn us a commission. Some prices via Klarna.

All 2 stores and price history →

Maybelline Lifter Serum Concealer

  • WalmartNew

    In stock

    $10.98Observed Nov 8, 2026, 5:52 PM
    Visit Walmart
  • TargetNew

    In stock

    $10.99+ $5.99 shippingObserved Nov 8, 2026, 5:52 PM
    Visit Target
  • WalgreensNew

    In stock

    $12.99+ $5.99 shippingObserved Nov 8, 2026, 5:52 PM
    Visit Walgreens
  • Ulta BeautyNew

    In stock

    $15.99+ $6.95 shippingObserved Nov 8, 2026, 5:52 PM
    Visit Ulta Beauty

Also available at

  • WalmartCheck price at Walmart

Store links may earn us a commission. Some prices via Klarna.

All 5 stores and price history →

Specs compared

SpecNeutrogena Healthy Skin Radiant ConcealerMaybelline Lifter Serum Concealer
actual_colorBisque Light / Medium 0285 Warm
colorBeigeOther
size0.24 fl oz (7.1 mL)1
clothing_size0.24 Ounce (Pack of 1)—
TextureCream—

What reviewers say

Neutrogena Healthy Skin Radiant Concealer

  • 4.5 / 51,243 ratings

Rated 4.5 out of 5 from 1,243 ratings. Buyers mostly report easy blending and good coverage of dark circles and spots at a low price. Complaints center on shade range and creasing under the eyes.

What people mention
  • CoveragePraisedBuyers say it covers dark circles and blemishes with buildable layers.
  • BlendabilityPraisedReviewers report it blends smoothly with fingers, a sponge or a brush.
  • Shade rangeCriticisedShoppers say the available shades are few and hard to match for some skin tones.
  • CreasingCriticisedSome owners report it settling into fine lines under the eyes without setting powder.

Maybelline Lifter Serum Concealer

  • 4.5 / 5850 ratings

With 4.5 out of 5 from 850 ratings, buyers largely rate the Lifter Serum Concealer highly for its coverage and brightening effect at a low price. Complaints center on creasing and shade matching rather than the formula itself.

What people mention
  • CoveragePraisedBuyers say it hides dark circles with full coverage that still looks like skin.
  • CreasingCriticisedSome owners report it settling into fine lines unless set with powder.
  • Shade matchMixedShoppers find the shades work well once matched but harder to pick without swatching.
  • TexturePraised

Questions and answers

Which is better for dark circles?
Both target dark circles. The Maybelline leans on 2% peptides and full, bright coverage; the Neutrogena uses peptides and vitamin E with buildable coverage and a creaseless finish. Choose Maybelline for maximum brightening coverage, Neutrogena for a lighter, buildable layer.
Which is better for sensitive or acne-prone skin?
The Neutrogena is the safer pick. It is dermatologist-tested, non-comedogenic and designed for sensitive, dry, acne-prone and mature skin. Maybelline does not make those claims as explicitly.
Which lasts longer on the skin?
Neither brand makes a wear-time claim. The Neutrogena's creaseless finish suits under-eye and all-over use; the Maybelline's fuller, skin-like finish is built for the under-eye area. Set either with powder if you need more hold.
Is the Maybelline worth stepping up to from the Neutrogena?
Step up if you want fuller coverage and a more undetectable finish. Stay with Neutrogena if your skin is reactive or you prefer buildable coverage you can control.
Can the Neutrogena be used on the whole face?
Yes. It is made for the entire face, including under the eyes, and can double as a cream contour or spot corrector. The Maybelline is positioned mainly for under-eyes.
Which has more shade options?
The specs list one shade for each: Bisque Light/Medium for Neutrogena and 85 Warm for Maybelline. Check the full shade range on each product page before you commit.

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More comparisons

  • Neutrogena Healthy Skin Radiant Cream Concealer vs Maybelline Instant Age Rewind Eraser Multi-Use Concealer
  • Maybelline Instant Age Rewind Eraser Multi-Use Concealer vs Maybelline Lifter Serum Concealer
Reviewers describe the serum formula as lightweight and blendable.