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Samsung S90F 48-inch OLED TV vs Roku Pro Series OLED TV

The Samsung S90F is the better TV for picture quality: it is a true OLED with per-pixel contrast, four HDMI ports, a 144 Hz-capable panel and strong gaming features. The Roku Pro Series gives you a much larger 65-inch screen and the simplest smart interface, but its listing describes a QLED panel, only two HDMI ports and weaker processing and sound. Buy the Samsung for a dark room, gaming or a smaller space; buy the Roku if screen size and an easy interface matter more than contrast.

  • Choose the Samsung 48-inch S90F if you want OLED contrast, four HDMI inputs and gaming features like G-SYNC and FreeSync Premium Pro in a smaller room.
  • Choose the Roku Pro Series if you want the biggest screen for the space and the fastest, simplest smart TV interface, and you can live with two HDMI ports.

Prices

  • Samsung S90F 48-inch OLED TV: $897.95 at Amazon (checked today)
  • Roku Pro Series OLED TV: $1,199.99 at Amazon (last seen Nov 9)
  • Difference: the Samsung S90F 48-inch OLED TV is $302.04 cheaper than the Roku Pro Series OLED TV at the latest prices (Nov 9 and Nov 10)
Samsung
Samsung 48-inch OLED 4K Smart TV QN48S90FAEXZA

Samsung S90F 48-inch OLED TV

Samsung 48-inch OLED 4K Smart TV QN48S90FAEXZA

$897.95at AmazonChecked 3 h ago
See all prices and details
Visit Amazon

As an Amazon Associate, Deal.ai earns from qualifying purchases.

Pros
  • OLED contrast with true blacks
  • Four HDMI ports for consoles and soundbars
  • Gaming features: G-SYNC, FreeSync Premium Pro, high refresh
  • Dolby Atmos with Q-Symphony speaker pairing
  • Slim panel at about 10.6 kg without stand
Cons
  • 48 inches is small for a main living room
  • Peak brightness lower than bright LCD sets in daylight rooms
  • OLED risk of image retention with static content
Roku
Roku Pro Series OLED TV

Roku Pro Series OLED TV

$1,199.99at AmazonChecked Nov 9
See all prices and details
Visit Amazon

As an Amazon Associate, Deal.ai earns from qualifying purchases.

Pros
  • 65-inch screen for a big-room feel
  • Roku OS is fast and simple to set up
  • 120 Hz refresh rate
  • Alexa and Google Assistant support
Cons
  • Only two HDMI ports
  • QLED panel, not OLED, so contrast is weaker
  • Processing and sound rated below rivals

What separates them

Samsung S90F 48-inch OLED TVRoku Pro Series OLED TV
Panel technologyOLED with per-pixel contrast and no backlight bloomingListed as QLED, a backlit LCD panel
Screen size48 inches, suited to smaller rooms and close seating65 inches, noticeably larger
HDMI inputs4 ports2 ports
Gaming featuresNVIDIA G-SYNC, AMD FreeSync Premium Pro, Motion Xcelerator up to 144 Hz120 Hz refresh rate, no listed VRR certification
ProcessingNQ4 AI Gen3 processor with AI upscalingSimpler processing, rated below Samsung and LG by reviewers
Sound2.1-channel 40 W with Dolby Atmos and Q-SymphonyWeaker sound than Roku's earlier Pro Series LCD, per reviews
Smart platformTizen with Samsung Vision AI and Alexa supportRoku OS, widely praised as fast and easy, with Alexa and Google Assistant
HDR formatsHDR10, HDR10+, HLGHDR support, formats not specified

Price history

$999.99$649.99
Oct 27Nov 10
  • Samsung S90F 48-inch OLED TV: lowest $897.95 on Nov 9 at Amazon; $897.95 on Nov 10.
  • Roku Pro Series OLED TV: lowest $649.99 on Nov 9 at Best Buy; $649.99 on Nov 10.

Prices at every store

Samsung S90F 48-inch OLED TV

  • The Home DepotNew

    In stock

    $999.99Free shippingChecked 3 h ago
    Visit The Home Depot
  • SKG USANew

    In stockReturn policy

    $1,497.99Checked 3 h ago
    Visit SKG USA
  • AmazonRefurbished

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $847.95Free shippingChecked 3 h ago
    Visit Amazon
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $897.95Free shippingChecked 3 h ago
    Visit Amazon

Also available at

  • AeonflyCheck price at Aeonfly
All 3 stores and price history →

Roku Pro Series OLED TV

  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,199.99Free shippingChecked Nov 9
    Visit Amazon

Also available at

  • eBayCheck price at eBay
  • WalmartCheck price at Walmart
  • Best BuyCheck price at Best Buy

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Prices and history →

Specs compared

SpecSamsung S90F 48-inch OLED TVRoku Pro Series OLED TV
Display typeOLEDQLED
Screen size48 in65 inches
Resolution4K, 3840 x 2160 pixels3840 x 2160
Refresh rate120 Hz120 Hz
HDMI ports42 HDMI ports
High DefinitionYesYes
HDTV Format4K4K
Screen FormFlatFlat
Assistant SupportAmazon AlexaGoogle Assistant, Amazon Alexa
HDRYesYes
ConnectivityWi-Fi, RF, USB, HDMI, EthernetBluetooth, Wi-Fi, USB, HDMI, Ethernet, Optical …
HDR formatsHDR10, HDR10+, HLG—
Show all 22 specsShow fewer specs
SpecSamsung S90F 48-inch OLED TVRoku Pro Series OLED TV
Speaker output40 W—
Speaker configuration2.0 Channel—
USB ports3—
Weight without stand10.61 kg—
Dimensions1069.34 (W) x 619.76 (H) x 40.64 (D) mm—
Power consumption205 W—
Color—Black
Supported Streaming Services—Hulu, Netflix, Prime Video, Spotify, Disney+, R…
Width—64.6 in wide
Depth

What reviewers say

Samsung S90F 48-inch OLED TV

Owners of Samsung's S90F line praise the OLED picture, gaming features and slim design. Common complaints center on brightness in bright rooms and sound that benefits from a soundbar.

What people mention
  • Picture qualityPraisedOwners say OLED blacks and contrast make dark scenes look far better than on LED sets.
  • GamingPraisedGamers report low lag and smooth motion at 120 Hz with VRR enabled.
  • BrightnessCriticisedReviewers note the panel struggles in bright, sunlit rooms compared with bright LED-LCD TVs.
  • SoundMixedThe 40 W speakers are decent for everyday viewing but lack bass for big action scenes.

Roku Pro Series OLED TV

Reviewers praise the vivid picture, fast interface and easy setup. One professional review notes the older Pro Series LCD outshines it in a few key areas.

What people mention
  • Picture qualityPraisedReviewers call the picture vivid and crisp, with colors that pop.
  • Interface speedPraisedOwners and reviewers say the Roku system and input response feel fast and snappy.
  • SetupPraisedReviewers describe setup as easy.
  • HDMI portsCriticisedOnly 2 HDMI ports limits how many devices can be connected.
Reviews
  • Roku Pro Series OLED TV Review: Great for Gamers, but Not the Best Roku TV - CNET

Questions and answers

Which is better for a dark room?
The Samsung. OLED turns pixels off individually, so blacks stay black and bright objects do not halo. The Roku's backlit panel cannot match that contrast.
Which is better for gaming?
The Samsung. It has four HDMI ports, G-SYNC and FreeSync Premium Pro support and motion handling up to 144 Hz. The Roku runs at 120 Hz but lists no VRR certification and has only two HDMI ports.
Is the Roku actually OLED?
Its listed display type is QLED, which is a backlit LCD panel. Treat it as a bright LCD TV, not an OLED.
Which is easier to use day to day?
The Roku. Roku OS is consistently praised for speed and simplicity, and it supports both Alexa and Google Assistant. Samsung's Tizen is capable but busier.
Should I step up to the Samsung if I want a big screen?
No. The Samsung here is 48 inches, so it suits a bedroom or small room. If size is the priority, the 65-inch Roku gives you more screen; if picture quality is the priority, the Samsung wins.

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