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Samsung S90F 48-Inch OLED TV vs LG B3 Series OLED 4K TV

Both are 4K OLEDs with excellent contrast and near-instant response, so the choice comes down to size and motion. The LG B3 is the better pick for most people: it comes in 55, 65 and 77 inches, runs at a true 120 Hz, and supports Google Assistant, Alexa and Siri. The Samsung S90F is the one to get if you need a 48-inch OLED for a small room or a desk, and its anti-glare coating helps in bright rooms. Reviewers rate both highly; the B3 has far more owner ratings, and the S90F's smaller panel means fewer buyers.

  • Choose the Samsung S90F if you have a tight space that fits a 48-inch screen, want an anti-glare coating, or prefer Samsung's Tizen smart platform with Alexa built in.
  • Choose the LG B3 if you want a larger picture, a 120 Hz panel for smoother sport and gaming, or hands-free control through Google Assistant, Alexa or Siri.

Prices

  • LG B3 Series OLED 4K TV: $1,525.95 at JourneyEd (checked today)
Samsung
Samsung QE48S90F OLED HDR 4K Ultra HD Smart AI TV

Samsung S90F 48-Inch OLED TV

Samsung QE48S90F OLED HDR 4K Ultra HD Smart AI TV

4.8(854 ratings)
See all prices and details
Pros
  • Compact 48-inch OLED suits small rooms and desks
  • Anti-glare coating reduces reflections in bright rooms
  • Four HDMI ports plus Ethernet and optical audio
  • Strong 4.8 average from owners
Cons
  • 100 Hz panel is below the 120 Hz gaming standard
  • No 55-inch or larger option
  • No Google Assistant or Siri
LG
LG Class B3 Series OLED 4K UHD Smart webOS TV

LG B3 Series OLED 4K TV

LG Class B3 Series OLED 4K UHD Smart webOS TV

4.6(1,600 ratings)
$1,525.95at JourneyEdChecked 36 min ago
See all prices and details
Visit JourneyEd
Pros
  • True 120 Hz panel for smoother motion and gaming
  • Three sizes up to 77 inches
  • Works with Google Assistant, Alexa and Siri
  • Large base of 1,600 owner ratings
Cons
  • No anti-glare coating listed
  • Fewer ports and connections listed than the Samsung
  • No 48-inch option for small spaces

What separates them

Samsung S90F 48-Inch OLED TVLG B3 Series OLED 4K TV
Screen sizes48 inches only55, 65 and 77 inches
Refresh rate100 Hz120 Hz
Voice assistantsAmazon AlexaGoogle Assistant, Amazon Alexa and Siri
Anti-glare coatingYesNot specified
HDMI inputs4 portsNot specified
ConnectivityBluetooth, Wi-Fi, NFC, RF, USB, HDMI, Ethernet, optical audioBluetooth, Wi-Fi, USB, HDMI
Owner ratings4.8 from 854 ratings4.6 from 1,600 ratings
Smart platformSamsung TizenLG webOS

Price history

$1,527.64$899.99
Nov 6Nov 13
  • Samsung S90F 48-Inch OLED TV: lowest $1,527.64 on Nov 6.
  • LG B3 Series OLED 4K TV: lowest $899.99 on Nov 10; $1,525.95 on Nov 13.

Prices at every store

Samsung S90F 48-Inch OLED TV

No priced offers right now.

Prices and history →

LG B3 Series OLED 4K TV

  • eBayPre-owned

    In stockSold by masspcparts

    $1,168.00Checked 36 min ago
    Visit eBay
  • JourneyEdNew

    In stock

    $1,525.95Checked 36 min ago
    Visit JourneyEd
  • eBayPre-owned

    Availability unknown

    $900.00+ $68.09 shippingChecked Nov 12
    Visit eBay

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All 2 stores and price history →

Specs compared

SpecSamsung S90F 48-Inch OLED TVLG B3 Series OLED 4K TV
Resolution3840 x 21603840 x 2160
High DefinitionYesYes
HDTV Format4K4K
ColorBlackBlack
Screen FormFlatFlat
Display TypeOLEDOLED
Assistant SupportAmazon AlexaGoogle Assistant, Amazon Alexa, Siri
HDRYesYes
Refresh Rate100 Hz120 Hz
ConnectivityBluetooth, Wi-Fi, NFC, RF, USB, HDMI, Ethernet,…Bluetooth, Wi-Fi, USB, HDMI
Supported Streaming ServicesNetflix, YouTube, Disney+Netflix, Prime Video, Disney+
Screen Size48 inches55 inches, 65 inches, 77 inches
Show all 17 specsShow fewer specs
SpecSamsung S90F 48-Inch OLED TVLG B3 Series OLED 4K TV
CEC EnabledYes—
Anti-GlareYes—
With Energy Saving ModeYes—
HDMI Ports4 HDMI ports—
Weight—41.7 lb, 52.9 lb, 58.9 lb

What reviewers say

Samsung S90F 48-Inch OLED TV

  • 4.8 / 5854 ratings

Owners rate it highly, with 4.8 out of 5 across 854 ratings. Praise centers on picture quality for the size and on easy setup. Complaints are mostly about brightness in bright rooms and the small screen.

What people mention
  • Picture qualityPraisedOwners say the OLED panel gives deep blacks and vivid color that rival larger sets.
  • BrightnessCriticisedSome find it dimmer than expected in a bright, sunlit room.
  • SizeMixedBuyers like the compact 48-inch footprint but some wish they had gone larger.
  • MotionPraisedThe 100 Hz panel is described as smooth for sports and games.

LG B3 Series OLED 4K TV

  • 4.6 / 51,600 ratings

Reviewers and owners rate the B3 as one of the best-value OLEDs, praising its picture, gaming features and webOS. Most criticism centers on brightness in bright rooms and the step down from the C3.

What people mention
  • Picture qualityPraisedOwners describe deep blacks, rich color and strong contrast, especially in dark rooms.
  • BrightnessCriticisedReviewers say it is dimmer than the C3 and struggles in bright, sunlit rooms.
  • GamingPraisedGamers praise 4K 120 Hz, VRR and low input lag on all four HDMI 2.1 ports.
  • SoundMixed

Questions and answers

Which is better for gaming?
The LG B3. Its 120 Hz panel handles high frame rates from consoles and PCs better than the Samsung's 100 Hz. Both are OLED, so response time and black levels are strong on either.
Which is better for a bright room?
The Samsung S90F, because it lists an anti-glare coating. The LG B3 does not list one. Neither is as bright as a high-end LED TV, so very sunny rooms are tough for both.
Which has better voice control?
The LG B3, which supports Google Assistant, Amazon Alexa and Siri. The Samsung S90F lists Amazon Alexa only.
Which lasts longer?
Neither has a clear edge. Both use OLED panels, which can dim over many years of heavy use, especially with static logos or news tickers. Vary content and enable screen-shift or logo-dimming settings on either.
Is the LG B3 worth stepping up to over the Samsung?
If you have room for 55 inches or more and care about 120 Hz motion, yes. If your space only fits 48 inches, the Samsung is the practical choice.
Do both support the main streaming apps?
Yes. Both list Netflix and Disney+, and the LG adds Prime Video. Each has its own app store through Tizen or webOS.

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Built-in speakers are clear but thin on bass, so many buyers add a soundbar.