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Samsung S90H OLED 4K Smart TV vs LG 65" B6E 4K OLED Smart TV

The Samsung S90H is the stronger pick for most people: a Glare Free OLED panel, four HDMI ports, 120Hz with G-SYNC and FreeSync Premium Pro, and a 42-inch size that fits smaller rooms. The LG B6E is the bigger-screen choice at 65 inches, and webOS remains easy to live with, but its listing confirms only the panel basics, so the Samsung is the safer known quantity. Owners and reviewers consistently praise OLED contrast on both; the Samsung's anti-glare coating is the practical edge in a bright room.

  • Choose the Samsung S90H if you want a glare-resistant OLED in a smaller room, need four HDMI inputs for a console and soundbar, or care about 120Hz gaming with variable refresh.
  • Choose the LG B6E if you want a 65-inch OLED and prefer webOS and LG's Magic Remote over Samsung's Tizen interface.

Prices

  • Samsung S90H OLED 4K Smart TV: $999.99 at Schaefer's (checked today)
  • LG 65" B6E 4K OLED Smart TV: $999.99 at Best Buy (checked today)
  • Difference: both cost the same today
Samsung
Samsung S90H 4K OLED Vision AI Smart TV

Samsung S90H OLED 4K Smart TV

Samsung S90H 4K OLED Vision AI Smart TV

4.8(1,400 ratings)
$999.99at Schaefer'sObserved Nov 9, 2026, 12:24 PM
See all prices and details
Visit Schaefer's
Pros
  • Glare Free OLED coating handles bright rooms better than most OLEDs
  • Four HDMI ports suit a console, soundbar and streaming box at once
  • 120Hz with G-SYNC and FreeSync Premium Pro for gaming
  • Wide size range from 42 to 83 inches
  • Dolby Atmos with Object Tracking Sound Lite
Cons
  • 42-inch OLED is small for a main living-room set
  • Peak brightness still trails bright-room LCDs like Samsung's QN80H
  • Tizen interface is busier than webOS
LG
LG 65 Class B6E OLED AI 4K Smart WebOS TV

LG 65" B6E 4K OLED Smart TV

LG 65 Class B6E OLED AI 4K Smart WebOS TV

$999.99at Best BuyVerified
See all prices and details
Visit Best Buy

Store links may earn us a commission. Price via Klarna.

Pros
  • 65-inch OLED at a size that suits most living rooms
  • webOS is simple to navigate and well supported
  • LG's OLED panel reputation for contrast and viewing angles
  • Magic Remote pointer control is a favorite with owners
Cons
  • Listing confirms only resolution, size, panel type and OS
  • No stated anti-glare coating, HDMI count or gaming features
  • Fewer documented features to compare against the Samsung

What separates them

Samsung S90H OLED 4K Smart TVLG 65" B6E 4K OLED Smart TV
Screen size42 inches, with the series spanning 42 to 83 inches65 inches
Anti-glareGlare Free coating, new to the S90 seriesNot specified in the listing
HDMI inputs4 ports, CEC enabledNot specified
Gaming features120Hz panel, Motion Xcelerator 165Hz, G-SYNC and FreeSync Premium ProNot specified
Processor and upscalingNQ4 AI Gen3 with 128 neural networks, Auto HDR RemasteringNot specified
AudioDolby Atmos with Object Tracking Sound LiteNot specified
Operating systemTizen, with Google Assistant and Alexa supportwebOS
Smart assistantsGoogle Assistant and Amazon Alexa built inNot specified

Price history

$1,397.99$849.00
Oct 28Nov 10
  • Samsung S90H OLED 4K Smart TV: lowest $849.00 on Nov 4; $1,397.99 on Nov 10.
  • LG 65" B6E 4K OLED Smart TV: lowest $999.99 on Nov 7 at Best Buy; $999.99 on Nov 10.

Prices at every store

Samsung S90H OLED 4K Smart TV

  • Schaefer'sNew

    Availability unknown

    $999.99Observed Nov 9, 2026, 12:24 PM
    Visit Schaefer's

Also available at

  • Abt ElectronicsCheck price at Abt Electronics
  • Best BuyCheck price at Best Buy
  • DoorDashCheck price at DoorDash
Prices and history →

LG 65" B6E 4K OLED Smart TV

  • Best BuyNew

    In stock

    $999.99Free shippingVerified
    Visit Best Buy
  • Lowe'sNew

    In stock

    $1,099.99Free shippingVerified
    Visit Lowe's

Store links may earn us a commission. Some prices via Klarna.

All 2 stores and price history →

Specs compared

SpecSamsung S90H OLED 4K Smart TVLG 65" B6E 4K OLED Smart TV
Screen Size42 inches65.0
Resolution3840 x 2160—
High DefinitionYes—
HDTV Format4K—
ColorBlack—
Screen FormFlat—
Display TypeOLED—
Assistant SupportGoogle Assistant, Amazon Alexa—
HDRYes—
ConnectivityBluetooth, Wi-Fi, USB, HDMI, Ethernet, Optical …—
Weight18.3 lb—
Supported Streaming ServicesNetflix, YouTube, Disney+—
Show all 24 specsShow fewer specs
SpecSamsung S90H OLED 4K Smart TVLG 65" B6E 4K OLED Smart TV
Refresh Rate120 Hz—
Anti-GlareYes—
HDMI Ports4 HDMI ports—
CEC EnabledYes—
With Energy Saving ModeYes—
With V-ChipYes—
Width36.8 in wide—
Depth1.6 in deep—
Screen Resolution—3840x2160 (4K Ultra HD)
Release Year—

What reviewers say

Samsung S90H OLED 4K Smart TV

  • 4.8 / 51,400 ratings

Owners rate the S90H highly, at 4.8 out of 5 from 1,400 ratings. Praise centers on picture quality and the glare reduction, while complaints focus on brightness in very bright rooms and the price gap to cheaper OLEDs.

What people mention
  • Picture qualityPraisedOwners describe deep blacks, strong contrast and rich color as the main reason to buy.
  • GlarePraisedThe Glare Free coating is repeatedly credited with cutting reflections from windows and lamps.
  • BrightnessMixedViewers say it is bright enough for most rooms but dimmer than top LCDs in direct sun.
  • GamingPraisedThe 120 Hz panel, VRR and low latency are called out as smooth for consoles.

LG 65" B6E 4K OLED Smart TV

Owners praise the B6E for delivering the signature OLED picture quality at a lower price, though some note it lacks the premium processing of higher-end models.

What people mention
  • Picture QualityPraisedUsers consistently highlight the deep blacks and vibrant colors that make HDR content stand out.
  • BrightnessMixedWhile sufficient for most rooms, some find it struggles against direct sunlight compared to Mini-LED TVs.
  • Gaming PerformancePraisedThe near-instantaneous response time is highly valued by console gamers for competitive play.
  • AudioCriticisedThe thin chassis limits speaker performance, leading many to recommend an external soundbar.
Reviews
  • Best OLED TVs - Product Finder | Tom's Guide - CategoriesSearch

Questions and answers

Which is better for a bright living room?
The Samsung S90H. Its Glare Free coating cuts reflections, which matters with windows or overhead lights. The LG B6E listing does not state an anti-glare treatment.
Which is better for gaming?
The Samsung S90H, on paper. It lists a 120Hz panel, Motion Xcelerator 165Hz, G-SYNC and FreeSync Premium Pro. The LG B6E listing gives no gaming specs.
Is the LG B6E worth stepping up to over the Samsung?
Only if you want the 65-inch screen. The Samsung documents more features, but the LG gives you a much larger OLED panel for a main room.
Which has better sound?
The Samsung S90H lists Dolby Atmos with Object Tracking Sound Lite and a virtual top channel. The LG B6E listing does not detail its audio, so a soundbar is worth considering for either.
Which is easier to use day to day?
The LG B6E runs webOS, which most owners find simple, with the Magic Remote. The Samsung uses Tizen and adds Google Assistant and Alexa support.
Do both support 4K HDR?
Yes. Both are 3840x2160 OLED panels. The Samsung adds OLED HDR+ and Auto HDR Remastering for SDR content.

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Buying guides that pick them

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2026
Operating System—webOS
Display—OLED