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Samsung S90HD OLED 4K Smart TV vs LG C3 65-Inch OLED TV

Both are 65-inch 4K OLEDs with 120Hz panels and four HDMI ports, so the picture fundamentals are close. The LG C3 is the safer pick for movie fans because it supports Dolby Vision, which the Samsung S90HD does not, and its webOS platform carries the Magic Remote and LG Channels. The Samsung counters with a glare-free coating, a 165Hz gaming mode with FreeSync Premium Pro and G-SYNC, and a bundled 5-year coverage plan. Owners of both praise deep blacks and wide viewing angles; the LG edges ahead on format support, the Samsung on anti-reflection and gaming headroom.

  • Choose the Samsung S90HD if your room is bright or you game at high frame rates and want glare-free OLED plus a long coverage plan.
  • Choose the LG C3 if you watch a lot of Dolby Vision movies and want the widest app and smart-home support.

Prices

  • Samsung S90HD OLED 4K Smart TV: $1,047.99 at eBay (last seen Nov 11)
  • LG C3 65-Inch OLED TV: $1,238.91 at Best Buy (checked today)
  • Difference: the Samsung S90HD OLED 4K Smart TV is $190.92 cheaper than the LG C3 65-Inch OLED TV at the latest prices (Nov 11 and Nov 13)
Samsung
Samsung S90HD OLED 4K Vision AI Smart TV with 5-Year Coverage

Samsung S90HD OLED 4K Smart TV

Samsung S90HD OLED 4K Vision AI Smart TV with 5-Year Coverage

4.8(222 ratings)
$1,047.99at eBayChecked Nov 11
See all prices and details
Visit eBay

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Pros
  • Glare Free screen holds up in bright rooms
  • 165Hz gaming mode with G-SYNC and FreeSync Premium Pro
  • Strong AI upscaling of older content to 4K
  • Bundled 5-year coverage plan
  • Four HDMI ports
Cons
  • No Dolby Vision
  • Tizen app layout divides opinion
  • Stand is wide and needs a broad surface
LG
LG OLED65C3AUA 65 Class OLED 4K Smart TV

LG C3 65-Inch OLED TV

LG OLED65C3AUA 65 Class OLED 4K Smart TV

$1,238.91at Best BuyChecked 6 h ago
See all prices and details
Visit Best Buy

Store links may earn us a commission. Price via Klarna.

Pros
  • Dolby Vision and Dolby Atmos support
  • OLED evo panel with Brightness Booster
  • webOS with Magic Remote and 300+ free LG Channels
  • Works with Alexa, Google Home and Apple Home
  • Gallery mode blends into the room
Cons
  • Glossy finish reflects lamps and windows
  • No 165Hz gaming mode
  • No bundled extended coverage

What separates them

Samsung S90HD OLED 4K Smart TVLG C3 65-Inch OLED TV
HDR format supportHDR10+ and OLED HDR+, no Dolby VisionDolby Vision, plus HDR10 and HLG
Anti-glareGlare Free coating cuts reflections in bright roomsStandard glossy OLED finish
Gaming featuresMotion Xcelerator up to 165Hz, G-SYNC and FreeSync Premium Pro120Hz with G-SYNC and FreeSync, no 165Hz mode
ProcessorNQ4 AI Gen3 with 128 neural networksa9 AI Processor Gen6 made for OLED
Smart platformTizen with Google AssistantwebOS with Magic Remote, LG Channels, works with Alexa, Google Home and Apple Home
SoundObject Tracking Sound Lite with Dolby AtmosDolby Atmos with AI sound tuning
CoverageBundled 5-year coverage planStandard manufacturer warranty
DesignFlat panel, slim depth, wide standNear-invisible bezel, gallery mode for art and photos

Price history

$1,397.99$755.00
Oct 30Nov 13
  • Samsung S90HD OLED 4K Smart TV: lowest $755.00 on Nov 1; $1,212.99 on Nov 13.
  • LG C3 65-Inch OLED TV: lowest $1,184.85 on Nov 7 at Best Buy; $1,238.91 on Nov 13.

Prices at every store

Samsung S90HD OLED 4K Smart TV

  • Abt ElectronicsNew

    In stock

    $1,397.99Free shippingChecked 1 h ago
    Visit Abt Electronics
  • NeweggNew

    In stock

    $1,397.99Free shippingChecked 1 h ago
    Visit Newegg
  • eBayNew

    Availability unknownSold by buydig (99.5% positive, 681,300 ratings)Returns: Set by the eBay seller; the eBay Money Back Guarantee covers an item that doesn't arrive or isn't as described.

    $1,047.99Free shippingChecked Nov 11
    Visit eBay
  • DoorDashNew

    Availability unknownSold by Costco US

    $1,212.99Checked 5 h ago
    Visit DoorDash

Also available at

  • eBayCheck price at eBay

Store links may earn us a commission. Some prices via Klarna.

All 10 stores and price history →

LG C3 65-Inch OLED TV

  • Best BuyNew

    In stock

    $1,238.91Free shippingChecked 6 h ago
    Visit Best Buy
  • Best BuyNew

    In stock

    $1,238.91Checked 13 h ago
    Visit Best Buy
  • WalmartNew

    Out of stock

    $1,231.83+ $50.00 shippingChecked Nov 10
    Visit Walmart
  • BeachcameraNew

    Out of stock

    $1,396.99Free shippingChecked Nov 9
    Visit Beachcamera

Store links may earn us a commission. Some prices via Klarna.

All 8 stores and price history →

Specs compared

SpecSamsung S90HD OLED 4K Smart TVLG C3 65-Inch OLED TV
Resolution3840 x 21604K (2160p)
Display TypeOLEDOLED
Refresh Rate120 Hz120Hz
Screen Size65 inches65.0
ColorBlackBlack
High DefinitionYes—
HDTV Format4K—
Screen FormFlat—
HDRYes—
ConnectivityWi-Fi, RF, USB, HDMI, Ethernet, Optical Audio—
HDMI Ports4 HDMI ports—
Assistant SupportGoogle Assistant—
Show all 38 specsShow fewer specs
SpecSamsung S90HD OLED 4K Smart TVLG C3 65-Inch OLED TV
Supported Streaming ServicesNetflix—
Width74.2 in wide—
Depth1.8 in deep—
Weight75.4 lb—
Screen Resolution—3840x2160 (4K Ultra HD)
Smart TV—Yes
Display—OLED evo
Screen Size Class—65 inches
High Dynamic Range (HDR)—true
High Dynamic Range Format

What reviewers say

Samsung S90HD OLED 4K Smart TV

  • 4.8 / 5222 ratings

Rated 4.8 out of 5 from 222 ratings, the S90HD is well received. Owners single out the glare-free screen and gaming features; the main complaints are brightness and OLED care dimming.

What people mention
  • GlarePraisedOwners say the Glare Free screen keeps reflections down in bright rooms.
  • Picture qualityPraisedDeep blacks and strong contrast are the most common compliments.
  • GamingPraisedHigh refresh rate and VRR support are called out by console and PC players.
  • BrightnessMixedSome find it bright enough, others want more punch in daylight.

LG C3 65-Inch OLED TV

Reviewers and owners rate the C3 as one of the best-value OLEDs of its generation, praising picture quality and gaming features. Complaints center on brightness in bright rooms, burn-in worry and weak built-in sound.

What people mention
  • Picture qualityPraisedOwners call the contrast and black levels the main reason to buy it.
  • BrightnessMixedFine in most rooms, but reviewers say it dims next to brighter Mini-LED sets in daylight.
  • GamingPraisedFour HDMI 2.1 ports and low lag are repeatedly cited by console players.
  • Burn-inCriticisedSome owners worry about static logos and tickers leaving marks over time.

Questions and answers

Which is better for a bright living room?
The Samsung S90HD. Its Glare Free coating suppresses reflections that the LG C3's glossy finish shows. The LG's Brightness Booster helps, but it does not remove reflections.
Does the LG C3 have Dolby Vision and the Samsung not?
Yes. The LG C3 supports Dolby Vision, HDR10 and HLG. The Samsung S90HD supports HDR10+ and its own OLED HDR+ but not Dolby Vision, so Dolby Vision discs and streams fall back to HDR10.
Which is better for gaming?
The Samsung S90HD. It reaches 165Hz with G-SYNC and FreeSync Premium Pro, while the LG C3 tops out at 120Hz with variable refresh rate. Both have four HDMI ports and low input lag.
Is the Samsung worth stepping up to over the LG?
Step up to the Samsung if glare or high-refresh gaming matters most, or if the 5-year coverage plan appeals. Otherwise the LG C3 is the better match for movie watching.
Which lasts longer?
Both use OLED panels with similar lifespans and both carry manufacturer warranties. The Samsung's bundled 5-year coverage plan gives longer protection on paper, which matters if you keep a TV for many years.
Do both work with voice assistants?
The Samsung lists Google Assistant support. The LG C3 works with Amazon Alexa, Google Home and Apple Home. Check which ecosystem your other devices use before deciding.

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—
Dolby Vision
OLED Technology—OLED EVO
Smart Platform—webOS
Number of HDMI Inputs (Total)—4
TV Tuner Type—ATSC
Works With—Amazon Alexa, Apple Home, Google Home
Brand—LG
Model Number—OLED65C3AUA
Series—C3A
Product Height With Stand—34.6 inches
Product Width—56.7 inches
Product Depth With Stand—9.1 inches
Product Height Without Stand—32.5 inches
Product Depth Without Stand—1.8 inches
Stand Width—56.7 inches
Stand Depth—9.1 inches
Adjustable Stand Width—false