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Sony Bravia 8 II vs Samsung The Frame

Buy the Sony Bravia 8 II if picture quality is the point: its QD-OLED panel gives true blacks, wide viewing angles and strong processing, and at $1,998.00 at Walmart as of November 5, 2026 it costs about $1,000 more than the 85-inch Frame. Buy the Samsung The Frame if the TV has to disappear into a wall as art, or if you want the biggest screen for the money: $999.99 at The TV Outlet as of November 5, 2026. The two are not close on image quality; they are close only on the question of what the room needs.

Today the Samsung The Frame costs $998.01 less at its best price.

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Sony
Sony Bravia 8 II

Sony Bravia 8 II

4.5· 482 ratings
$1,998.00at Best BuyObserved at 12:56 PM
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Choose the Sony Bravia 8 II if you watch movies and sport in a dark or mixed-light room and want OLED contrast, Dolby Vision and built-in sound good enough to skip a soundbar.

Pros
  • QD-OLED panel delivers true black and high brightness
  • Dolby Vision, Dolby Atmos and IMAX Enhanced support
  • XR Processor with AI upscaling and scene recognition
  • Acoustic Surface Audio+ speakers reduce the need for a soundbar
  • 120Hz with XR OLED Motion for sport and games
Cons
  • About $1,000 more than the Frame at current prices
  • No HDR10+ support
  • Gaming features barely changed from the previous model
  • Only 65 inches in this listing
  • Brightness gain over rivals is modest, per reviews
Samsung
Samsung The Frame

Samsung The Frame

4.5· 9,700 ratings
$999.99at The TV OutletObserved at 11:54 AM
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Choose the Samsung The Frame if you want a flush wall mount, Art Mode and a 85-inch screen for under $1,000, and you accept QLED contrast instead of OLED.

Pros
  • 85-inch screen for $999.99 at The TV Outlet
  • Mounts flush to the wall with optional bezels
  • Art Mode shows the Art Store or your own photos
  • Anti-glare, low-texture screen
  • SolarCell remote and 120Hz panel
Cons
  • QLED backlight cannot match OLED black levels
  • No Dolby Vision listed
  • 98.1 lb is heavy for one-person mounting
  • Art Store subscription adds cost
  • Only Netflix named among streaming services in the listing

What separates them

Sony Bravia 8 IISamsung The Frame
Panel technologyQD-OLED, self-lit pixelsQLED with LED backlight
Screen size in this listing65 inches85 inches
Contrast and black levelPer-pixel black, no bloomingBacklight bloom in dark scenes
Viewing angle89° listed178° listed
HDR formatsHDR10, HLG, Dolby VisionQuantum HDR, no Dolby Vision listed
DesignSlim One Slate, thin bezel, stands or wall mountFlush wall mount with customizable bezels and Art Mode
Price as of November 5, 2026$1,998.00 at Walmart$999.99 at The TV Outlet
Weight50.5 lb98.1 lb

Price history

$2,498.00$30.99
Oct 27Nov 5
  • Sony Bravia 8 II: lowest $1,638.00 on Nov 5 at Greentoe.
  • Samsung The Frame: lowest $30.99 on Nov 2 at Rent-A-Center; $699.00 on Nov 5.

Prices at every store

Sony Bravia 8 II

  • Best BuyNew

    In stock

    $1,998.00Observed at 12:56 PM
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  • WalmartNew

    Availability unknown

    $1,998.00Observed at 12:56 PM
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  • CrutchfieldNew

    Availability unknown

    $1,998.00Observed at 12:56 PM
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  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,998.00Free shippingObserved at 10:30 AM
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Also available at

  • Abt Electronics & AppliancesCheck price at Abt Electronics & Appliances
  • CohensCheck price at Cohens
  • Merlin's TV & ApplianceCheck price at Merlin's TV & Appliance
All 5 stores and price history →

Samsung The Frame

  • WalmartNew

    In stockSold by Stellar Products

    $1,097.99Observed at 10:30 AM
    Visit store
  • B&H Photo-Video-AudioNew

    In stock

    $1,097.99Observed at 11:15 PM
    Visit store
  • CrutchfieldNew

    In stock

    $1,097.99Observed at 11:15 PM
    Visit store
  • The TV OutletNew

    Availability unknown

    $999.99Observed at 11:54 AM
    Visit store

Also available at

  • Level Up Your HomeCheck price at Level Up Your Home
  • StaplesCheck price at Staples
  • SamsungCheck price at Samsung

Specs compared

SpecSony Bravia 8 IISamsung The Frame
Resolution3840 x 21603840 x 2160
CEC EnabledYesYes
High DefinitionYesYes
HDTV Format4K4K
ColorBlackBlack
Screen FormFlatFlat
Display TypeOLEDQLED
Assistant SupportGoogle Assistant, Amazon Alexa, SiriGoogle Assistant, Amazon Alexa
HDRYesYes
Refresh Rate120 Hz120 Hz
ConnectivityBluetooth, Wi-Fi, RF, USB, HDMI, Ethernet, Opti…Bluetooth, Wi-Fi, RF, USB, HDMI, Ethernet, Opti…
Supported Streaming ServicesHulu, Netflix, Prime Video, YouTube, Disney+Netflix
Show all 40 specsShow fewer specs
SpecSony Bravia 8 IISamsung The Frame
Width56.9 in wide82.2 in wide
Screen Size65 inches85 inches
Depth1.3 in deep1.1 in deep
Weight50.5 lb98.1 lb
HDMI Ports4 HDMI ports4 HDMI ports
Viewing Angle89° viewing angle178° viewing angle
High Dynamic Range (HDR)truetrue
High Dynamic Range (HDR) TypeHDR10, HLG, Dolby VisionQuantum HDR
Outdoorfalsefalse
Series

What reviewers say

Sony Bravia 8 II

  • 4.5 / 5482 ratings

Review coverage is limited, but early verdicts are broadly positive. Reviewers praise the bright, well-controlled QD-OLED picture, the processing and the built-in speakers, while noting that gaming features have barely changed and HDR10+ is missing.

Pros
  • Bright, well-controlled QD-OLED picture
  • Some of the best picture processing on the market
  • Built-in speakers that may replace a soundbar
  • Dolby Vision, Atmos and IMAX Enhanced support
Cons
  • Gaming features have barely changed
  • No HDR10+ support
  • Less dramatic brightness upgrade than rivals

Samsung The Frame

  • 4.5 / 59,700 ratings

Owners rate it 4.5 out of 5 across about 9,700 ratings. Most praise how it blends into a room and the matte finish; complaints center on price and the art subscription.

Pros
  • Looks like framed art on the wall
  • Matte screen cuts glare in bright rooms
  • Art Mode is a hit with guests
  • Slim flush mount and clean single-cable setup
Cons
  • Expensive for the picture quality
  • Art Store content costs extra
  • Matte finish can look less vivid than glossy QLEDs
  • Heavy and awkward to hang
Reviews
  • I've tested the four best flagship OLED TVs side-by-side – which should you buy in the Black Friday sales?
  • I've just reviewed the Sony Bravia 8 II, and it's one of the very best OLED TVs I've ever tested
  • Best Sony Bravia TV 2026: The best TVs Sony has to offer
  • The best 75-inch TVs of 2026: Expert tested - ZDNET
  • Best 55-Inch TVs
  • The Best 55-Inch TVs for 2026

Questions and answers

Which is better for movies in a dark room?
The Sony Bravia 8 II. Its QD-OLED pixels switch off individually, so dark scenes have no backlight bloom, and it supports Dolby Vision. The Frame is a QLED set and will show some glow around bright objects on black.
Is the Sony worth about $1,000 more?
Only if picture quality matters more than size or decor. At $1,998.00 at Walmart versus $999.99 at The TV Outlet as of November 5, 2026, you pay double for better contrast and processing but get a 65-inch screen instead of 85 inches.
Which is better for a bright living room?
The Frame handles reflections well with its anti-glare, matte screen, and its 178° viewing angle is wider on paper. The Bravia 8 II is bright for an OLED but still loses punch in direct sunlight.
Which lasts longer?
Neither maker publishes a lifespan figure. OLED panels can dim over many years of static content, so the Frame's QLED backlight is the safer bet for all-day news channels or tickers.
Can I use either without a soundbar?
The Bravia 8 II has Acoustic Surface Audio+ with Dolby Atmos and is often described as good enough to skip a soundbar. The Frame's audio is adequate but thin for movies.
Which is better for gaming?
Both run 120Hz with four HDMI ports. The Bravia 8 II wins on contrast and motion, but reviewers note its gaming features barely changed from the prior model. Check HDMI 2.1 support on the exact Frame size before buying.

More comparisons

  • Samsung The Frame vs Hisense U8 Mini-LED TV
  • Sony Bravia 8 II vs QNED evo AI QNED84B Mini LED 4K Smart TV
  • Samsung The Frame vs QNED evo AI QNED84B Mini LED 4K Smart TV
  • Sony Bravia 8 II vs Hisense U8 Mini-LED TV
  • Samsung The Frame vs TCL Class QM6K Series QD-Mini LED QLED 4K UHD Smart Google TV
  • Sony Bravia 8 II vs Samsung 65-inch OLED 4K Vision AI Smart TV
  • Sony Bravia 8 II vs LG G5
  • Samsung The Frame vs TCL QM8L

Buying guides that pick them

  • Best OLED TVs
  • Best 65 inch TVs for a living room
  • Best 65-inch 4K smart TVs
  • Best 4K TVs
  • Best value smart TVs for living rooms
All 7 stores and price history →
BRAVIA 8 II (2025)
The Frame Series 4K
Smart TVtruetrue
Remote Control TypeRMF-TX820USolarCell Remote TM2561E
Picture ProcessorXR ProcessorNQ4 AI Gen2 Processor
Curved Panelfalsefalse
Virtual AssistantGoogle Assistant, AlexaBixby, Alexa, Google
Wireless Transmissionfalsefalse
LEDtruetrue
Built-In WiFitruetrue
Bluetoothtruetrue
Number of HDMI Inputs44
Number of USB Ports23
Built-in-TunerATSC/ClearQAMtrue
Output Connectors1 x Digital Audio Output1 x Digital Audio Out (Optical)
Supported SoundDolby Audio, Dolby Atmos—
NextGenTV Supporttrue—
Display size options55in, 65in—
Screen technology4K QD-OLED—
HDR formatsDolby Vision, HDR10, HLG—
Best value TVs
  • Best 4K smart TVs
  • Best 4K smart TVs for living rooms