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Westinghouse 43" FHD Smart TV vs Roku Select Series 43" 4K TV

The Roku Select Series is the better buy for most people. It gives you a true 4K HDR panel, HDR10+ support, a bezel-less design, and the Roku OS, which is fast and simple. The Westinghouse is a 1080p set with the Xumo TV OS and a smaller 506-rating base at 4.2 versus 4.7 for the Roku. Choose the Westinghouse only if you want a basic bedroom TV and value its built-in Xumo free channels and AirPlay support.

  • Choose the Westinghouse if you want a simple 1080p bedroom or kitchen TV with free Xumo live channels and AirPlay from an iPhone.
  • Choose the Roku if you want a sharper 4K HDR picture, a bezel-less design, and the polished Roku OS with a lost-remote finder.

Prices

  • Westinghouse 43" FHD Smart TV: $149.00 at ABC Warehouse (checked today)
  • Roku Select Series 43" 4K TV: $190.00 at mercari.com (last seen Nov 4)
  • Difference: the Westinghouse 43" FHD Smart TV is $41.00 cheaper than the Roku Select Series 43" 4K TV at the latest prices (Nov 4 and Nov 8)
Westinghouse
Westinghouse 43" Smart TV, 1080p FHD Xumo TV with Voice Remote

Westinghouse 43" FHD Smart TV

Westinghouse 43" Smart TV, 1080p FHD Xumo TV with Voice Remote

4.2(506 ratings)
$149.00at ABC WarehouseObserved Nov 8, 2026, 6:54 PM
See all prices and details
Visit ABC Warehouse
Pros
  • Full HD 1080p panel is fine for close viewing
  • Xumo Play adds 350+ free live channels and 70,000+ free titles
  • AirPlay and Siri support for Apple users
  • Bluetooth for soundbars and headphones
  • Three HDMI ports and optical audio out
Cons
  • No 4K and no HDR
  • Lower owner rating and fewer ratings
  • Xumo OS has a smaller app ecosystem than Roku
  • Standard bezel design
Roku
Roku 43" Select Series 4K HDR Smart TV

Roku Select Series 43" 4K TV

Roku 43" Select Series 4K HDR Smart TV

4.7(2,146 ratings)
$190.00at mercari.comObserved Nov 4, 2026, 11:20 PM
See all prices and details
Visit mercari.com
Pros
  • 4K HDR10+ picture with automatic brightness
  • Roku OS is fast and easy to navigate
  • Bezel-less design looks cleaner
  • Lost remote finder and headphone mode
  • Higher owner rating from more than four times as many ratings
Cons
  • No Bluetooth audio output listed
  • No optical audio output listed
  • 60 Hz panel, not suited to high-frame gaming

What separates them

Westinghouse 43" FHD Smart TVRoku Select Series 43" 4K TV
Resolution1080p Full HD (1920 x 1080)4K UHD
HDRNo HDR supportHDR10+ with automatic brightness
Smart platformXumo TV OS with universal and voice searchRoku OS with voice search across apps
Voice assistantsSiri and AirPlayAlexa and Google Assistant
DesignStandard flat bezel, 25.7 in wideBezel-less design
Audio featuresBluetooth for soundbars and headphonesDolby Digital, speech clarity, night mode, headphone mode
ConnectivityWi-Fi, Bluetooth, 3 HDMI, USB, opticalWi-Fi, Ethernet, 3 HDMI, USB
Owner rating4.2 out of 5 from 506 ratings4.7 out of 5 from 2,146 ratings

Price history

$199.99$139.00
Nov 1Nov 8
  • Westinghouse 43" FHD Smart TV: lowest $139.00 on Nov 1 at ABC Warehouse; $149.00 on Nov 8.
  • Roku Select Series 43" 4K TV: lowest $190.00 on Nov 4 at mercari.com; $199.99 on Nov 8.

Prices at every store

Westinghouse 43" FHD Smart TV

  • ABC WarehouseNew

    In stock

    $149.00Observed Nov 8, 2026, 6:54 PM
    Visit ABC Warehouse
  • Best BuyNew

    In stock

    $164.99Observed Nov 8, 2026, 6:53 PM
    Visit Best Buy
  • WalmartNew

    In stockSold by Westinghouse Electronics

    $179.99Verified
    Visit Walmart
  • TargetNew

    In stock

    $184.99Observed Nov 8, 2026, 6:53 PM
    Visit Target

Also available at

  • WalmartCheck price at Walmart
All 10 stores and price history →

Roku Select Series 43" 4K TV

  • Best BuyNew

    In stock

    $199.99Free shippingObserved Nov 8, 2026, 6:54 PM
    Visit Best Buy
  • Lowe'sNew

    In stock

    $199.99Free shippingObserved Nov 8, 2026, 6:54 PM
    Visit Lowe's
  • mercari.comNew

    Availability unknown

    $190.00Observed Nov 4, 2026, 11:20 PM
    Visit mercari.com
  • eBayNew

    Availability unknownSold by gocla_92 (0% positive, 0 ratings)Returns: Set by the eBay seller; the eBay Money Back Guarantee covers an item that doesn't arrive or isn't as described.

    $199.49+ $80.96 shippingVerified
    Visit eBay

Also available at

  • WalmartCheck price at Walmart

Store links may earn us a commission. Some prices via Klarna.

All 9 stores and price history →

Specs compared

SpecWestinghouse 43" FHD Smart TVRoku Select Series 43" 4K TV
screen_size43 in43 in
colorBlackBlack
Resolution1920 x 10804K
HDTV Format1080p4K UHD
Screen FormFlatFlat
Display TypeLEDLED
Assistant SupportSiriAlexa, Google Assistant
Refresh Rate60 Hz60 Hz
HDMI Ports3 HDMI ports3
Smart TVYesYes
DisplayLEDLED
High DefinitionYes—
Show all 40 specsShow fewer specs
SpecWestinghouse 43" FHD Smart TVRoku Select Series 43" 4K TV
ConnectivityBluetooth, Wi-Fi, USB, HDMI, Optical Audio—
Supported Streaming ServicesHulu, Netflix, Prime Video, YouTube, HBO, Disne…—
Width25.7 in wide—
Depth2.9 in deep—
Weight22.9 lb—
Screen Resolution1920x1080 (Full HD)—
Wi-FiYes—
Network Functionality—Smart TV, Streaming
Backlight Technology—LED

What reviewers say

Westinghouse 43" FHD Smart TV

  • 4.2 / 5506 ratings

Buyers rate it 4.2 out of 5 across 506 ratings, generally as a cheap second TV that does the basics. Complaints tend to center on the smart interface and sound rather than the picture.

What people mention
  • PicturePraisedOwners call the 1080p picture clear and good for the money at this size.
  • SetupPraisedBuyers say it is quick to set up and connect to Wi-Fi.
  • Smart interfaceMixedThe Xumo TV menus work but some find them slower and less familiar than Roku or Google TV.
  • SoundCriticisedReviewers say the built-in speakers are thin and a soundbar helps.

Roku Select Series 43" 4K TV

  • 4.7 / 52,146 ratings

With 4.7 out of 5 from 2,146 ratings, owners are largely happy with the picture and the Roku interface for the money. Complaints tend to center on sound and the limits of a budget 60 Hz panel.

What people mention
  • PicturePraisedOwners say 4K HDR looks good for a budget set, especially with automatic brightness.
  • Roku OSPraisedReviewers like the simple home screen and quick access to streaming apps.
  • SoundCriticisedBuilt-in audio is described as thin, and many suggest adding a soundbar.
  • RemotePraised

Questions and answers

Which is better for a bright living room?
The Roku. Its 4K HDR10+ panel with automatic brightness adjusts to room lighting, while the Westinghouse is 1080p with no HDR.
Is the Roku worth stepping up to over the Westinghouse?
Yes for most buyers. You get four times the resolution, HDR, a bezel-less design, and a higher-rated smart platform. The Westinghouse only makes sense as a secondary 1080p set.
Which has better sound?
The Roku. It lists Dolby Digital plus speech clarity, night mode, and headphone mode. The Westinghouse relies on Bluetooth for soundbars and headphones but lists no audio processing features.
Which is better for Apple users?
The Westinghouse. It supports AirPlay and Siri, so you can mirror from an iPhone, iPad, or Mac. The Roku lists Alexa and Google Assistant instead.
Which lasts longer?
Neither brand publishes a lifespan figure. The Roku has a much larger owner base and a higher rating, which is the better signal of long-term satisfaction.
Can I use either with a soundbar?
Yes. Both have HDMI and three ports. The Westinghouse adds Bluetooth and optical audio, which helps with older soundbars.

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More comparisons

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  • VIZIO 43" Class Quantum Full HD QLED Smart TV, 1080p (VFQ43M-10) vs Westinghouse 43" Smart TV, 1080p FHD Xumo TV with Voice Remote

Buying guides that pick them

  • Best 43-inch smart TVs under $200
Display Highlights
—
HDR, HDR10+
Display Aspect Ratio—16:9
Menu Language—Spanish, English, French, German, Portuguese
Internet Streaming Services—Netflix
Network Connectivity—Wi-Fi
Video Interface—HDMI
PC Interface—HDMI
Supported Resolutions—4K
TV Tuner Type—Clear QAM, ATSC, Digital
Dimensions—43.1 inches (stand width)
Stand And Mount—Wall Mount
Design Highlights—Bezel-Less Design
Mount Interface—400x300
Audio System Features—Dolby Digital
Platform—Roku OS
High dynamic range format—HDR10+
Inputs & outputs—Wi-Fi, USB, Ethernet, HDMI
Smart tech—Y
Brand—Roku
The voice remote and lost-remote finder get frequent mention as useful extras.