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This hour's deals
Gevril
Gevril Franklin Automatic Watch
−36%
Jewelry · ShopSimon

Gevril Franklin Automatic Watch

Deal score 6.0 · Great deal
$649.99$1,022.00 typical at other stores

You save $372.01 at ShopSimon

Checking it's still available…

Why it's a great deal

  • Elsewhere right now: Nordstrom Rack $749.97, Macy's $1,022.00, Jomashop.com $1,139.00 (typical $1,022.00 across 3 stores)
  • Cheaper than all 3 other stores selling it right now
  • ShopSimon lists its regular price at $2,495.00: 74% off by its own figures
  • A deeper cut than 8 in 10 of this hour's 500 deals
Visit ShopSimon

Every store we checked

  • ShopSimonNew

    In stock

    $649.99Observed at 1:41 PM
    Visit store
  • Macy'sNew

    In stock

    $1,022.00Observed at 12:55 PM
    Visit store
  • ModeSensNew

    Availability unknown

    $650.00Observed at 12:55 PM
    Visit store
Price history and every store's price →

From ShopSimon

  • 316L stainless steel case
  • Black acrylic bezel
  • Burgundy dial
  • Burgundy canvas strap
  • Ships and sold by Swiss Time
Materials
316L stainless steel case, black acrylic bezel, canvas strap
Shipping
Usually ships within 1-2 business days

Specs

Display
Analog
Watch Movement
Mechanical
Mechanical Movement
Automatic
Case Shape
Round Case
Case Size
40mm case

About the Gevril Franklin Automatic Watch

The Gevril Franklin is a 40mm automatic watch with a 316L stainless steel case, a black acrylic bezel and a burgundy dial on a burgundy canvas strap. It is a dress-casual piece from a Swiss-founded brand, sold through third-party watch dealers. At $649.99 at ShopSimon as of November 5, 2026, it is the lowest of three new listings, so the current price sits at the bottom of its recent range.

Best forBuyers wanting a Swiss-brand automatic under $700Wearers who like burgundy dials and canvas strapsA casual-to-office everyday watchGift buyers after a 40mm unisex size
Pros
  • Automatic mechanical movement, no battery changes
  • 40mm case suits most wrists, men and women
  • 316L stainless steel case is durable and corrosion-resistant
  • Distinctive burgundy dial and matching canvas strap
  • Lowest new price of three stores at $649.99
Cons

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Acrylic bezel scratches more easily than sapphire or ceramic
  • Canvas strap wears faster than leather or steel and is harder to clean
  • Automatic watches need regular wear or a winder to keep time
  • Few published reviews, so long-term reliability is hard to judge
  • Questions and answers

    Is the Gevril Franklin a good watch for the price?
    It offers a Swiss-brand automatic in a steel case for under $700, which is competitive for the category. The acrylic bezel and canvas strap are the main cost-saving parts, so expect less scratch resistance than pricier models.
    Does it need a battery?
    No. It runs on an automatic mechanical movement powered by the motion of your wrist. If you don't wear it for a few days, it will stop and need to be set and wound again.
    What size wrist does the 40mm case fit?
    A 40mm case fits most wrists, roughly 6 to 7.5 inches, and reads as a mid-size watch. It works as a unisex size, though very small wrists may find it large.
    Can I swap the canvas strap?
    Yes, straps are replaceable, and a leather or steel band will change the look and last longer. Check the lug width before buying a replacement.
    When is the best time to buy it?
    Watch prices move with dealer sales, and the current $649.99 at ShopSimon is already the lowest of three new listings. Compare all three stores before buying, since the gap may be small.
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