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This hour's deals
Fitbit
Fitbit Versa 4
−52%
Tech · Zappos.com

Fitbit Versa 4

Deal score 5.3 · Good deal
$95.00$199.95 typical at other stores

You save $104.95 at Zappos.com

Deal.ai's agents found this deal on November 9. The store may have changed its price since.

Why it's a great deal

  • Elsewhere right now: Walmart $61.00, Abt Electronics & Appliances $159.95, Target $199.95, and 5 more (typical $199.95 across 8 stores)
  • Google Shopping says it usually sells for $200.00
  • Rated 4.2 out of 5 by 8,500 buyers
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Every store we checked

  • Zappos.comNew

    In stock

    $95.00Free shippingObserved at 4:04 AM
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  • WalmartNew

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    $158.99Free shippingObserved at 4:04 AM
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  • TargetNew

    In stock

    $199.95Free shippingObserved at 4:04 AM
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  • FitbitNew

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    $199.95Free shippingObserved at 4:04 AM
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    $158.00Observed at 4:04 AM
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    $229.95Observed at 4:04 AM
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About it

Model: FB523RGRWUS

Get better results from your workout routine with all-new Versa 4 + Premium. Know when you're up for a challenge or need a recovery day with your personalized Daily Readiness Score1. Track more exercises than ever right from your wrist with 40+ exercise modes. Choose from modes like strength training, HIIT, running, kayaking and more to see key results in real time--including Active Zone Minutes which shows your target intensity levels. Do it all with a thin, lightweight fitness smartwatch designed for comfort during workouts, sleep and more. Plus, never miss a beat with calls, texts and notifications right on your wrist and a battery life of 6+ days2. Includes a 6-month Fitbit Premium membership3. Fitbit is a part of the Google family.

Product Features:Daily Readiness ScoreOptimize your workout with a score that reveals if you're ready to exercise of should focus on recovery. You'll get a personalized activity goal for the day, plus recommended workouts or recovery sessions based on your score.1

Active Zone MinutesEarn Active Zone Minutes for time spent in Fat burn, Cardio and Peak heart rate zones and stay accountable during workouts by seeing your efforts add up in real time. The more intense your activity, the more minutes you earn.

Built-in GPSSee your real-time pace & distance without your phone using built-in GPS during outdoor runs, rides, hikes and more, then see a map of your workout route in the Fitbit app.

40+ Exercise ModesTrack more exercises than ever--from strength training and HIIT to running and stand-up paddleboarding--right from Versa 4 and see your stats on your wrist to track your efforts in real time.

24/7 Heart Rate TrackingWith an advanced multipath sensor, Versa 4 delivers PurePulse 2.0--Fitbit's 24/7 continuous heart rate tracking for exercise, sleep tracking and everything in between.

Irregular Heart Rhythm NotificationsCheck for signs of an irregular heart rhythm that may be atrial fibrillation (AFib), so you can share this information with your healthcare provider.4

High & Low Heart Rate NotificationsYour heart rate is a key indicator of health, so stay informed when Versa 4 detects that your heart rate is above or below your threshold.

Notifications & Quick RepliesGet notifications for calls, texts, calendar events and apps--plus send quick replies and voice replies right from your wrist. Available when phone is nearby; quick replies & voice replies on Android only.

Calls from Your Wrist (Coming Soon)Answer Bluetooth® calls hands-free using the built-in mic and speaker on Versa 4. Plus, easily send callers to voicemail and adjust volume from your wrist. Available when phone is nearby.

Google Maps (Coming Soon)With Google Maps on your Fitbit watch, navigation is easier than ever. Explore a new route confidently with turn-by-turn directions on your wrist. Phone must be nearby.

Google Wallet (Coming Soon)Tap your wrist to pay everywhere Google Pay is accepted. The quick, secure and contactless way to check out with your watch.

Built-in Voice AssistantUse Amazon Alexa Built-in to get quick news and weather, set bedtime reminders and alarms, control your smart home devices and more--just by speaking to your watch.5

6+ Day Battery LifeA day lasts 24 hours. So should your watch. With a 6+ day battery life, Fitbit Versa 4 tracks your morning, night & everything in between without needing to stop for a charge. Varies with use and other factors.

Designed for FitnessStay comfortable all day, during workouts, sleep and more with a thin, lightweight design that sits more naturally on the wrist.

What's Included:Fitbit Versa 4Infinity Band (Small & Large)Charging CableLithium Battery Shipping Restrictions: Due to federal regulations governing the transportation of lithium batteries, we are unable to ship this item to Puerto Rico or via air freight. Lithium batteries are classified as hazardous materials, and their shipment is subject to strict regulations, including restrictions on air transport. We apologize for any inconvenience this may cause and appreciate your understanding and compliance with these safety requirements.

From MetroMotive

  • Built-in GPS tracks pace and distance without a phone
  • Daily Readiness Score (with Premium) based on activity, heart rate variability and sleep
  • Active Zone Minutes alerts when in personalized heart rate zones
  • 24/7 heart rate monitoring during exercise and rest
  • 40+ exercise modes including HIIT, strength training, biking and yoga
  • Google Apps integration with Google Maps and Google Wallet
Materials
Aluminum case; Infinity band
Fit
Case dimensions 40.5 x 40.5 x 11.2 mm; weight about 37 g (1.3 oz)
Sizing
Small and Large Infinity bands are included
In the box
Small and Large Infinity Bands, Charging Cable

Specs

Brand
FitbitSource
Battery life
144 hSource
Compatible OS
Android 8+, iOS 14+Source
Mobile OS
AndroidSource
Resists water
YSource
Screen size
1 inSource
Display
LCDSource
Smart watch functions
Text from WatchSource
Wireless
BluetoothSource
Case material
AluminumSource

About the Fitbit Versa 4

The Fitbit Versa 4 is a lightweight fitness smartwatch with a 1-inch LCD, built-in GPS, 40+ exercise modes and a Daily Readiness Score that needs Fitbit Premium. It tracks heart rate and blood oxygen around the clock, shows calls and texts on the wrist, and is rated to 50 m of water resistance with a claimed 6+ day battery. It suits runners and gym-goers who want GPS and simple tracking without a phone, and it undercuts AMOLED rivals on features like offline music and an app store, which it lacks.

Best forGym and outdoor runners who want GPS without a phoneBuyers who want a simple, large-screen fitness watchAndroid and iPhone users new to smartwatchesShoppers who want a low price on a current Fitbit
Pros
  • Built-in GPS records pace, distance and route maps without a phone
  • 40+ exercise modes with Active Zone Minutes in real time
  • Large, easy-to-read screen for calls, texts and notifications
  • Thin aluminum case and silicone band stay comfortable during workouts and sleep
  • Rated to 50 m water resistance for swimming and showers

More deals like this

  • All Fitbit deals and products
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  • Early Black Friday Smartwatch Deals 2026

Price facts

  • This deal was $95.00 at Zappos.com on Nov 9.
  • Lowest price today: $95.00 at Zappos.com (checked Nov 9, 2026).
  • Checked at 13 stores.

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  • 6+ day claimed battery life
  • Cons
    • Daily Readiness Score and full workout recommendations require Fitbit Premium
    • No offline music storage and no third-party app store like the Versa 3
    • Some owners report battery draining to every-other-day charging
    • Some units died or reset to factory settings around two years
    • LCD screen is dimmer outdoors than an AMOLED

    What reviewers say

    • 4.2 / 58,500 ratings

    Reviewers like the step and zone-minute tracking, the large screen for calls and texts, and the easy interface. Battery life and durability split opinion: some get days of use and a solid build, others charge every other day or see the watch fail around two years.

    What people mention
    • Battery lifeMixedSome owners get close to the claimed week, while others say it drains fast and needs charging every other day.
    • DurabilityMixedSome call the watch durable, but others report it died or reset to factory settings around the two-year mark.
    • Activity trackingPraisedReviewers say steps and Active Zone Minutes are tracked reliably.
    • ScreenPraisedThe large screen makes calls and texts easy to read and the interface easy to use.
    Reviews
    • We Tested Every Top Smartwatch: Here Are the Only Ones Worth Buying in 2026 - PCMag editors select and review products independentlyuk.pcmag.com
    • The Best Android Watch for 2026au.pcmag.com

    Questions and answers

    Do I need Fitbit Premium to use it?
    No. Steps, heart rate, GPS workouts and notifications work without it. The Daily Readiness Score and full recommended workouts need Premium, and the watch includes a 6-month membership.
    How long does the battery last?
    Fitbit claims 6+ days, and the listing states 144 hours. Owner reports vary: some get close to that, others say it drops to every-other-day charging, especially with GPS and always-on features.
    Does it work with iPhone?
    Yes. It pairs with iOS 14+ and Android 8+ over Bluetooth. Calls and texts show on the watch, but replies are limited on iOS.
    What is in the box?
    The Versa 4, small and large Infinity silicone bands, and a charging cable.
    Is the Fitbit Versa 4 worth it?
    It is a strong pick for a GPS fitness watch with a 6+ day battery if you mainly want tracking and notifications. You give up offline music and an app store, which rivals like the Versa 3 and Apple Watch offer.
    How does the Versa 4 compare with the Versa 3?
    The Versa 4 adds a physical button, 40+ exercise modes and the Daily Readiness Score, but drops the Versa 3's Wi-Fi, offline music and third-party apps. Choose the 4 for simpler fitness tracking, the 3 for music and apps on the wrist.

    Compare the Fitbit Versa 4

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    • Fitbit Versa 4 vs Samsung Galaxy Watch 9

    Buying guides that pick the Fitbit Versa 4

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