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The Sony BRAVIA XR X90L is a 55-inch 4K LED TV with a Full Array LED backlight and Sony's Cognitive Processor XR. It stands out for high brightness, strong contrast and sound that tracks the on-screen action through dedicated sound positioning tweeters. It runs Google TV with all the major streaming apps. Against rivals, it gives up the deep blacks of OLED and the wide viewing angles of some competing LED sets, but it beats many of them on brightness and motion handling for sports and gaming. It suits people who want a bright, well-rounded living-room TV for movies, streaming and a PS5.
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Owners and reviewers rate the X90L as one of the better bright LED TVs in its class, praising picture punch and sound that follows the action. Common complaints are blooming in dark scenes and narrower viewing angles than OLED.
This 55-inch 4K Ultra HD TV (model XR55X90L) has a Full Array LED screen and is powered by the Cognitive Processor XR. It uses XR Triluminos Pro to reproduce over a billion colors with natural shades.
Sound positioning tweeters work alongside the TV speakers. They make sound come straight from the screen so it matches the action. The Cognitive Processor XR also makes any sound more immersive with more precise positioning.
It runs Google TV, which brings content from your apps and subscriptions together and organizes it for you. It is a BRAVIA XR TV and can be paired with a PlayStation 5 for gaming.
