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The Sony BRAVIA 7 II is a 4K LED Google TV built around Sony's XR Processor, with full-array local dimming, X-Wide Angle, and support for Dolby Vision, Dolby Atmos, IMAX Enhanced and DTS:X. It targets movie and sports viewers who want Sony's processing and a wide viewing angle without stepping up to Mini LED or OLED. Against rivals it leans on motion handling, upscaling and calibration modes rather than peak brightness, and its Acoustic Multi-Audio+ sound is a step above most built-in TV audio. Reviewers generally rate the picture processing highly while noting LED black levels and blooming can't match OLED.
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Lowest price we've seen: $8,998.00 on Nov 10 at B&H Photo-Video-Audio; highest $8,999.99 on Nov 9. Tracked across 8 stores since Nov 9.
Owners and reviewers praise the processing, motion and wide-angle picture, and call the sound unusually good for a TV. Complaints center on LED black levels and blooming in dark scenes.
Vibrant Color and Brilliant Detail with Sony BRAVIA 7 II Experience the future of home entertainment with the Sony BRAVIA 7 II True RGB 4K HDR Google TV. Powered by Sony's innovative True RGB technology, this television uses independently controlled red, green, and blue LEDs to create a stunningly broad color spectrum with remarkable brightness. The result is lifelike colors and dazzling visuals from every angle, thanks to X-Wide Angle—so every seat in the house is the best seat. Elevated Viewing with Real-Time Processing Enjoy every scene in breathtaking clarity and depth with the XR Processor™ and AI scene recognition. Whether watching live sports, blockbuster movies, or older classics, the XR Clear Image™ restores lost details and reduces noise, making even lower-resolution content look spectacular. XR Contrast Booster deepens blacks and intensifies highlights, while XR Motion Clarity™ keeps fast-paced action buttery smooth and blur-free. Studio Calibrated picture modes ensure you see every frame just as the creators intended. Immersive Sound, Smart Controls, and Seamless Streaming Step into a cinematic audio experience with Acoustic Multi-Audio+™ and 3D Surround Upscaling. Voice Zoom 3™ uses AI to make dialogue crisp and clear. The BRAVIA 7 II is packed with support for Dolby Vision®, Dolby Atmos®, IMAX® Enhanced, and DTS:X® for true home theater quality. With Gemini on Google TV™, you can search, stream, and discover your favorite content quickly, plus enjoy built-in Google Cast™ and Apple AirPlay® 2. Gamers benefit from HDMI 2.1, 4K/120, VRR, ALLM, and features optimized for PlayStation® consoles. Rounded out with a sleek Mirage Stand, integrated cable management, and an inclusive remote, the Sony BRAVIA 7 II delivers brilliance, accessibility, and style.











