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Deal.ai › Bulova › Wrist Watches
Bulova
Bulova Automatic Men's Watch 97B234

Bulova Automatic Men's Watch 97B234

Best price now

$288.75at JomashopChecked 13 h ago

33% under what the other stores charge

Compared across 7 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.

Visit Jomashop

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Price facts

  • Lowest price today: $288.75 at Jomashop (checked Nov 10, 2026).
  • Checked at 7 stores.

Our take on the Bulova Automatic Men's Watch 97B234

The Bulova 97B234 is a dress-style automatic watch with a stainless steel case, sapphire crystal and an open-heart or skeleton-style dial that shows the movement at work. It runs on a self-winding mechanical movement with about 42 hours of power reserve and a date window, and it comes on either a steel bracelet or a leather strap. It suits buyers who want a mechanical watch with visible movement detail without paying luxury-brand money. Against quartz dress watches at the same level it needs winding and setting but offers real horology; against entry Swiss automatics it gives up brand prestige and water resistance, rated only 3 ATM.

Best forDress and office wearFirst mechanical watch buyersBuyers who like visible movementsGift for a watch enthusiast
Pros
  • Sapphire crystal resists scratches
  • Automatic movement with 42-hour power reserve
  • Date function
  • Visible movement detail on the dial
  • Choice of steel bracelet or leather strap
Cons
  • Only 3 ATM water resistance, so no swimming or showering
  • Automatic watches need regular wear or winding to keep time
  • No luminous hands or markers for low light
  • 20 mm strap limits some aftermarket options

Bulova Automatic Men's Watch 97B234 prices at every store

  • ZalesNew

    In stock

    $402.50Free shippingChecked 13 h ago
    Visit Zales
  • Kay JewelersNew

    In stock

    $431.25Free shippingChecked 13 h ago
    Visit Kay Jewelers
  • JaredNew

    In stock

    $431.25Free shippingChecked 13 h ago
    Visit Jared
  • JCPenneyNew

    In stock

    $431.25Free shippingChecked 13 h ago
    Visit JCPenney
  • NordstromNew

    In stock

    $575.00Free shippingChecked 13 h ago
    Visit Nordstrom
  • BulovaNew

    In stock

    $575.00Free shippingChecked 13 h ago
    Visit Bulova
  • JomashopNew

    Availability unknown

    $288.75Free shippingChecked 13 h ago
    Visit Jomashop

Store links may earn us a commission. Some prices via Klarna.

Bulova Automatic Men's Watch 97B234 price history

Lowest price we've seen: $288.75 on Nov 10 at Jomashop. Tracked across 7 stores since Nov 10.

What reviewers say

Owners of this Bulova line generally like the look and the visible movement for the money, and many wear it as a dress watch. Complaints tend to focus on timekeeping drift, the modest water resistance and the lack of lume.

What people mention
  • MovementMixedOwners like seeing the automatic movement but note it can run fast or slow and needs setting.
  • CrystalPraisedThe sapphire crystal is called out as a durable feature that resists scratches.
  • Water resistanceCriticisedBuyers note the 3 ATM rating means it should stay away from swimming and showers.
  • LegibilityMixedThe open dial looks good, but some find the hands and markers hard to read in low light.
  • BuildPraisedThe stainless steel case and finish are described as solid for the price.

Specifications

Color (Strap)
Silver, Rose GoldSource
Closure
ClaspSource
Glass
SapphireSource
Watch Strap Material
Stainless Steel, LeatherSource

Questions and answers

Is the Bulova 97B234 a good first automatic watch?
Yes. It offers a mechanical movement, sapphire crystal and a date window at an accessible level. Expect to set the time after it sits unworn for a couple of days.
Can I swim with it?
No. It is rated 3 ATM, which covers splashes and rain only. Keep it off for swimming, showering and diving.
How long does it run without wearing it?
The power reserve is about 42 hours. If you rotate it with other watches, wind it or use a watch winder.
Does it have luminous hands?
No. There is no lume on the hands or markers, so reading it in the dark is difficult.
What strap size does it take?
It uses a 20 mm strap or bracelet. That is a common size, so aftermarket straps are easy to find.
Is the crystal scratch resistant?
Yes. It uses sapphire crystal, which is much harder to scratch than mineral glass.
Where is the Bulova Automatic Men's Watch 97B234 cheapest?
At Jomashop, for $288.75, 33% under what the other stores charge, as of our latest check.
Where can I buy the Bulova Automatic Men's Watch 97B234?
7 stores we checked sell it, including Jomashop, Zales, Kay Jewelers, Jared, JCPenney.

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Stores we've priced the Bulova Automatic Men's Watch 97B234 at

  • Bulova deals and prices
  • JCPenney deals and prices
  • Kay Jewelers deals and prices
  • Nordstrom deals and prices
  • Zales deals and prices

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All Bulova deals and products →
Functions
DateSource
Gender
MaleSource
Case Color
Gold, Rose Gold, SilverSource
Movement Type
AutomaticSource
Type of Index
Index (without numbers)Source
Display Type
AnalogSource
Dial Color
Blue, PurpleSource
Time Format
12 HoursSource
Power Reserve (h)
42.0Source
Case Material
Stainless SteelSource
Watch Strap Width (")
20.0Source
Water Protection
3 ATM (30m)Source