18% under what the other stores charge
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CeraVe Gentle Hydrating Shampoo is a fragrance-free, sulfate-free cleanser built around three skin-identical ceramides, niacinamide and hyaluronic acid. It aims to clean hair and lift buildup without stripping the scalp barrier, and it is pH balanced and allergy tested for sensitive scalps. It suits people with dry or reactive scalps, color-treated hair and curl patterns who want a mild everyday wash. Against drugstore hydrating shampoos, it leans on a dermatologist-developed, ceramide-led formula rather than fragrance or heavy oils, and its 4.6 rating across more than 3,100 reviews suggests most users find it gentle and non-irritating.
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Lowest price we've seen: $8.97 on Nov 12 at Walmart. Tracked across 15 stores since Nov 12.
Reviewers with sensitive, dry or eczema-prone scalps report less itching and flaking and hair that feels soft rather than squeaky. The main complaints are the thin lather and the need for the matching conditioner to get the full hydrating effect.
CeraVe Gentle Hydrating Shampoo is made for normal to dry scalp and hair. It cleans hair and removes buildup without disrupting the scalp barrier or stripping away moisture. It was developed with dermatologists and is clinically tested.
The formula contains 3 skin-identical ceramides, niacinamide and hyaluronic acid. It is pH balanced and allergy tested, and it is suitable for sensitive scalp. It is free of sulfates, MIT, dyes, parabens, phthalates and fragrance.
It can be used on all hair types, curl patterns and color-treated hair, and by ages 13 and up. In a consumer test of the shampoo and conditioner system used together, scalp and hair felt hydrated for up to 72 hours after one use. The same system left hair 5X more hydrated and 10X smoother after 1 wash than a non-conditioning shampoo.
