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Deal.ai › ghd › Hair Straighteners
GHD
GHD Platinum+ Professional Hair Straightener White

GHD Platinum+ Professional Hair Straightener White

4.6(1,066 ratings)

Best price now

$154.99at eBayChecked Nov 9

45% under what the other stores charge

Compared across 8 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission.

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Price facts

  • Last seen at $154.99 at eBay on Nov 9.
  • Checked at 8 stores.

Our take on the GHD Platinum+ Professional Hair Straightener White

The GHD Platinum+ is a premium flat iron with 1-inch ceramic plates that heat in about 20 seconds and hold a fixed 365°F. Its headline feature is ultra-zone predictive technology: sensors across the plates monitor heat and adjust power to keep temperature even across the section, which GHD says reduces breakage and keeps color from fading. It suits people with fine to medium hair who straighten or curl daily and want consistent, gentle results. Against cheaper irons it lacks adjustable temperature and a travel lock, and thick or coarse hair may want more heat than 365°F provides.

Best forDaily straightening on fine to medium hairColor-treated or heat-sensitive hairPeople who curl and wave as well as straightenBuyers who want a simple one-temperature iron
Pros
  • Heats in about 20 seconds
  • Predictive sensors keep plate temperature even
  • Rounded barrel handles curls and waves
  • Swivel cord and 30-minute auto shut-off
  • Works on damp-to-dry styling with consistent glide
Cons
  • No adjustable temperature; fixed at 365°F
  • No travel lock
  • Premium build costs more than most rivals
  • Some users with thick or coarse hair find it underpowered
  • Smooth plates can be less grippy on very resistant hair

GHD Platinum+ Professional Hair Straightener White prices at every store

  • NeweggNew

    In stock

    $216.99Free shippingChecked Nov 9
    Visit Newegg
  • Ulta BeautyNew

    In stock

    $223.30Free shippingChecked Nov 9
    Visit Ulta Beauty
  • Best BuyNew

    In stock

    $234.49Free shippingChecked Nov 9
    Visit Best Buy
  • Beauty Plus SalonNew

    In stock

    $280.72Free shippingChecked Nov 9
    Visit Beauty Plus Salon
  • SephoraNew

    In stock

    $319.00Free shippingChecked Nov 9
    Visit Sephora
  • LOOKFANTASTICNew

    In stock

    $330.46Free shippingChecked Nov 9
    Visit LOOKFANTASTIC
  • SelfridgesNew

    In stock

    $305.00+ $35.00 shippingChecked Nov 9
    Visit Selfridges
  • eBayPre-owned

    Availability unknownSold by herfamilycloset (100% positive, 3,500 ratings)Returns: Set by the eBay seller; the eBay Money Back Guarantee covers an item that doesn't arrive or isn't as described.

    $49.99+ $17.20 shippingChecked Nov 9
    Visit eBay
  • eBayNew

    Availability unknownSold by abc.group1 (99.5% positive, 817 ratings)Returns: Set by the eBay seller; the eBay Money Back Guarantee covers an item that doesn't arrive or isn't as described.

    $154.99Free shippingChecked Nov 9
    Visit eBay

Store links may earn us a commission. Some prices via Klarna.

GHD Platinum+ Professional Hair Straightener White price history

Lowest price we've seen: $216.99 on Nov 9 at Newegg. Tracked across 7 stores since Nov 9.

What reviewers say

  • 4.6 / 51,066 ratings

Owners rate it highly for fast heat-up, even temperature and smooth results, and many say it cuts styling time and leaves hair shinier. The most common complaints are the fixed temperature, which some find too low for thick hair, and the lack of a travel lock.

What people mention
  • Heat-up speedPraisedOwners say it reaches styling temperature in about 20 seconds, so there is little waiting.
  • Even heatPraisedReviewers report consistent temperature across the plates and fewer hot spots than older irons.
  • Fixed temperatureCriticisedSome users with thick or coarse hair say 365°F is not hot enough and want adjustable settings.
  • ShinePraisedMany owners say hair looks glossier and less frizzy after styling.
  • Travel lockCriticisedReviewers note there is no travel lock, which makes packing it less convenient.

Specifications

Diameter (")
1.0Source
Cord Length (")
106.3Source
Power Source
AC MainsSource
Color
Black, WhiteSource

Questions and answers

Is the GHD Platinum+ worth it over cheaper straighteners?
If you straighten often and want fast, even heat with less risk of hot spots, the predictive plates and rounded barrel justify the premium. If you need high heat for coarse hair, a cheaper adjustable iron may suit you better.
Can I change the temperature?
No. The Platinum+ runs at a fixed 365°F and adjusts power automatically to hold that temperature. There is no dial or digital setting.
Is it good for curling and waving?
Yes. The rounded barrel and 1-inch plates let you wrap hair for curls and waves, and the even heat helps the shape hold.
Does it work on wet hair?
GHD says the plates can be used on damp hair, but most stylists and owners get the best, safest results on dry hair.
What is in the box?
The straightener, a heat-resistant plate guard and a protective case. A swivel cord is attached.
How does it compare with the GHD Original?
The Platinum+ adds predictive heat sensors, a rounded barrel for curling and faster heat-up. The Original is simpler and has a lower fixed temperature.
Where is the GHD Platinum+ Professional Hair Straightener White cheapest?
At eBay, for $154.99, 45% under what the other stores charge, as of our latest check.
What do buyers say about the GHD Platinum+ Professional Hair Straightener White?
Rated 4.6 out of 5 from 1,066 ratings.
Where can I buy the GHD Platinum+ Professional Hair Straightener White?
8 stores we checked sell it, including Newegg, Ulta Beauty, Best Buy, Beauty Plus Salon, Selfridges.

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Stores we've priced the GHD Platinum+ Professional Hair Straightener White at

  • Beauty Plus Salon deals and prices
  • Best Buy deals and prices
  • Newegg deals and prices
  • Sephora deals and prices
  • Ulta Beauty deals and prices

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Temperature (max) (°F)
365.0Source
Automatic Shut-Off (min)
30Source
Heating Time (sec)
20Source