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LG 43" UA77 LED AI 4K UHD WebOS Smart TV

LG 43" UA77 LED AI 4K UHD WebOS Smart TV

4.3(1,500 ratings)

Best price now

$254.99at WalmartObserved at 7:37 AM

Compared across 6 stores. Prices are checked against each store and labelled with when.

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Our take on the LG 43" UA77 LED AI 4K UHD WebOS Smart TV

The LG 43UA77 is a 43-inch 4K LED smart TV with a 60Hz panel, Direct LED backlight, HDR10 Pro and Filmmaker Mode, running LG's webOS with LG Channels, Netflix, Disney+, Max and ESPN built in. It has three HDMI ports, Ethernet, and a wide viewing angle, but no anti-glare coating and a very low native contrast ratio, so blacks look gray in a dark room. At $254.99 at Walmart as of November 8, 2026, it sits at the low end of its recent range, a fair price for a secondary or bedroom 4K set.

Best forBedroom or secondary room TVBright rooms where glare is not an issueStreaming-first households on a budgetBuyers who want webOS and LG Channels
Pros
  • Native 4K resolution with HDR10 Pro and Filmmaker Mode
  • webOS with LG Channels, Netflix, Disney+, Max and ESPN built in
  • Three HDMI ports plus Ethernet and HDMI-CEC
  • Wide viewing angle, so off-center seats stay watchable
  • Stand included; simple setup for a secondary room
Cons
  • 60Hz panel with no variable refresh rate or high frame rate support
  • Very low native contrast ratio; blacks wash out in dark rooms
  • No anti-glare coating, so bright windows reflect on screen
  • Direct LED backlight without local dimming
  • Basic 20W-class sound; a soundbar is worth budgeting for

LG 43" UA77 LED AI 4K UHD WebOS Smart TV prices at every store

  • WalmartNew

    In stockSold by Hyper Microsystems, Inc.

    $254.99Observed at 7:37 AM
    Visit Walmart
  • Micro CenterNew

    Out of stock

    $219.99Observed at 7:37 AM
    Visit Micro Center
  • Stockyfy.comNew

    Out of stock

    $307.76Observed at 7:37 AM
    Visit Stockyfy.com
  • Percy's TV & ApplianceNew

    Out of stock

    $329.99Observed at 7:37 AM
    Visit Percy's TV & Appliance
  • TargetNew

    Out of stock

    $359.99Observed at 7:37 AM
    Visit Target
  • BeachcameraNew

    Out of stock

    $359.99Observed at 7:37 AM
    Visit Beachcamera

Also available at

  • eBayCheck price at eBay
  • ubereats.comCheck price at ubereats.com

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LG 43" UA77 LED AI 4K UHD WebOS Smart TV price history

Lowest price we've seen: $219.99 on Nov 8 at Micro Center. Tracked across 11 stores since Nov 8.

What reviewers say

  • 4.3 / 51,500 ratings

With 4.3 out of 5 from about 1,500 ratings, owners mostly see this as a solid budget 4K TV for bedrooms and bright rooms. Praise centers on picture sharpness for the price, easy webOS setup and built-in apps. Complaints focus on weak black levels, average sound and glare in bright rooms.

What people mention
  • Picture qualityMixedOwners call the 4K image sharp for the price but say dark scenes look gray because of the low contrast.
  • Black levelsCriticisedReviewers note the very low native contrast ratio and no local dimming, so blacks are not deep.
  • SoundCriticisedBuilt-in speakers are described as thin, and many owners add a soundbar.
  • SetupPraisedOwners say webOS setup and app sign-in are quick and straightforward.
  • GlareCriticisedThe screen has no anti-glare coating, so reflections show in bright rooms.
  • ValuePraisedBuyers see it as a good price for a 43-inch 4K smart TV for a bedroom or spare room.

Specifications

Network Functionality
Smart TV, LG Channels, Streaming
Supported Resolutions
4K
Display Type
LED, 4K UHD
Resolution
4K resolution
HDTV Format
4K UHD
Backlight Technology
LED, Direct LED
Display Highlights
HDR10 Pro, Filmmaker Mode

Questions and answers

Is the LG 43UA77 good for gaming?
It is fine for casual console play, but the 60Hz panel has no variable refresh rate or 120Hz mode. Competitive gamers should look at a 120Hz set.
Does it have local dimming?
No. It uses a Direct LED backlight without local dimming, and its native contrast ratio is very low, so dark scenes look gray.
What apps are built in?
webOS includes LG Channels, Netflix, Disney+, Max and ESPN, plus the LG app store for more. Three HDMI ports cover a console, soundbar and streaming stick.
Is $254.99 a good price?
At $254.99 at Walmart as of November 8, 2026, it is near the bottom of its recent range across six stores. That is a fair price for a 43-inch 4K smart TV.
Can I wall-mount it?
Yes. The stand is included and removable, and the TV uses a standard VESA mount, though the mount itself is sold separately.
Does it support HDR?
It supports HDR10 Pro and Filmmaker Mode, but without local dimming the HDR effect is limited. Dolby Vision is not supported.
Where is the LG 43" UA77 LED AI 4K UHD WebOS Smart TV cheapest?
At Walmart, for $254.99, as of our latest check.
What do buyers say about the LG 43" UA77 LED AI 4K UHD WebOS Smart TV?
Rated 4.3 out of 5 from 1,500 ratings.
Where can I buy the LG 43" UA77 LED AI 4K UHD WebOS Smart TV?
8 stores we checked sell it, including Micro Center, Walmart, Stockyfy.com, Percy's TV & Appliance, Target.

Stores we've priced the LG 43" UA77 LED AI 4K UHD WebOS Smart TV at

  • Beachcamera deals and prices
  • Micro Center deals and prices
  • Target deals and prices
  • Walmart deals and prices

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Refresh Rate
60Hz Native
Anti-Glare
No
Display Aspect Ratio
16:9
Image Contrast Ratio
Very low native contrast ratio
Viewing Angle
Wide
Menu Language
Spanish, English, French
Smart TV
Yes
HDMI Ports
3
Internet Streaming Services
LG Channels, Disney+, ESPN, Max, Netflix
Network Connectivity
Ethernet
Video Interface
HDMI
PC Interface
HDMI
CEC Enabled
Yes
Dimensions
48.3" x 30.2" x 10.8" (with stand)
Screen Form
Flat
Stand And Mount
Stand included
Design Highlights
Network and Multimedia Functionality