Compared across 2 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.
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The LG LX7 is a 55-inch 4K QNED TV using Mini LED backlighting, LG's step between its standard QNED sets and the brighter QNED evo line. It runs LG's webOS smart platform with voice control and Wi-Fi, and it carries the usual HDMI inputs for consoles and soundbars. Compared with OLED rivals it trades perfect blacks for higher brightness and no burn-in risk, and against cheaper edge-lit QNED models it should hold contrast better across the screen. It suits mixed-use living rooms and bright rooms more than dark-room movie purists.
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Lowest price we've seen: $799.99 on Nov 10 at Best Buy. Tracked across 2 stores since Nov 10.
