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A bleach-free semi-permanent dye kit aimed at brunettes who want a bold red without lightening first. The color is a deposit dye, so it sits on top of the hair rather than lifting it, and it shows strongest on light to medium brown and blonde. The kit adds a small deep conditioner with baobab seed oil and quinoa extract to soften and add shine. It is a single-application kit, so it competes with other no-bleach deposit dyes on convenience rather than on long wear.
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This semi-permanent hair dye kit in Midnight Scarlet, a red shade, colors hair without bleach. It deposits a bold, rich color on brown hair. Applying it to pre-lightened hair, or lightening hair first, makes the color stronger.
It suits medium brown to pale blonde hair and previously bleached hair. The formula contains baobab seed oil, which moisturizes, adds shine and helps protect from UV rays. It also contains quinoa extract, which is packed with vitamins and minerals to help prevent breakage.
The kit includes a deep reconstructor conditioner, a pair of gloves and an instruction sheet.
