How is it different from the original Keep It Full Lip Plumper?

It is the bolder version: stronger color, more shine and the same tingling plumping approach, with a larger doe-foot applicator.

Does it actually plump lips?

It gives a temporary fuller look through the tingling chili pepper resin and Maxi-Lip blend. Results fade after a few hours.

Will it burn or sting?

A warm tingle is expected from the chili pepper resin. Those with sensitive lips may find it too strong.

It is a gloss, so some tackiness is normal. Reviewers are split on how sticky it feels.

Can it be worn over lipstick?

Yes, it works as a topper for shine and a plumping effect, though it may shift cream formulas.

What do buyers say about the Milani Keep It Full Maxxx Lip Plumper, Little Secret?

Rated 4 out of 5 from 300 ratings.

Milani Keep It Full Maxxx Lip Plumper, Little Secret

Best price now

$8.99at WalmartChecked Nov 12

Prices are checked against each store and labelled with when.

Visit Walmart

Milani Keep It Full Maxxx Lip Plumper, Little Secret

Best price now

$8.99at WalmartChecked Nov 12

Prices are checked against each store and labelled with when.

Visit Walmart

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Price facts

Last seen at $8.99 at Walmart on Nov 12.

Our take on the Milani Keep It Full Maxxx Lip Plumper, Little Secret

The Milani Keep It Full Maxxx Lip Plumper is a high-shine gloss built around a tingling plumping blend of Maxi-Lip, mango seed oil and chili pepper resin. It is the bolder, brighter sibling of Milani's original Keep It Full plumper, with stronger color payoff and a larger doe-foot applicator. It suits shoppers who want visible fullness and gloss in one step and don't mind a warm tingle. Against drugstore plumpers that rely on menthol or cayenne alone, it pairs the tingle with a peptide and a nourishing oil, though the sensation is not for everyone.

Best forShoppers wanting glossy color and a plumping effect in one productLips that look thin and want a fuller appearanceFans of the original Keep It Full who want bolder colorMakeup users comfortable with a tingling formula

Pros

High-impact color with a glossy, shiny finish
Triple X blend of Maxi-Lip, mango seed oil and chili pepper resin
Large doe-foot applicator picks up a consistent amount
Bolder color than the original Keep It Full plumper
Widely available drugstore brand

Cons

Chili pepper tingle can feel strong or uncomfortable
Plumping effect is temporary
Some shades may look patchy or settle into lip lines
Sticky gloss texture

Milani Keep It Full Maxxx Lip Plumper, Little Secret prices at every store

WalmartNew
In stock
$8.99+ $5.99 shippingChecked Nov 12
Visit Walmart

What reviewers say

4 / 5300 ratings

Rated 4 out of 5 across 300 ratings, the gloss draws praise for shine and color and complaints about the tingling sensation and wear.

What people mention

TingleMixedSome like the warm plumping sensation; others find the chili pepper sting too strong.
ShinePraisedReviewers say it leaves lips noticeably glossy and reflective.
Color payoffPraisedThe shades read bolder and more pigmented than the original plumper.
Wear timeCriticisedSeveral say the plumping effect and gloss fade faster than expected.
TextureCriticisedSome describe the formula as sticky on the lips.

About the Milani Keep It Full Maxxx Lip Plumper, Little Secret

Milani Keep It Full Maxxx Lip Plumper is a plumping lip gloss with high-impact color and a shiny finish. It helps lips look visibly fuller. This shade is Little Secret.

It uses Milani's Triple X Plumping technology. The formula combines Maxi-Lip™ for volume, Mango Seed Oil for nourishment, and Chili Pepper Resin for a tingling sensation.

The gloss comes with a large doe foot applicator that picks up and applies the right amount of formula each time. It is the bolder, brighter version of Milani's Keep It Full Nourishing Lip Plumper.

Shade: Little Secret
Type: Lip plumper gloss
Key ingredients: Maxi-Lip™, Mango Seed Oil, Chili Pepper Resin
Technology: Triple X Plumping
Applicator: Large doe foot
Sensation: Tingling
Finish: High shine, high-impact color

Specifications

color: OtherSource
size: 1Source

Questions and answers

How is it different from the original Keep It Full Lip Plumper?: It is the bolder version: stronger color, more shine and the same tingling plumping approach, with a larger doe-foot applicator.
Does it actually plump lips?: It gives a temporary fuller look through the tingling chili pepper resin and Maxi-Lip blend. Results fade after a few hours.
Will it burn or sting?: A warm tingle is expected from the chili pepper resin. Those with sensitive lips may find it too strong.
Is it sticky?: It is a gloss, so some tackiness is normal. Reviewers are split on how sticky it feels.
Can it be worn over lipstick?: Yes, it works as a topper for shine and a plumping effect, though it may shift cream formulas.
Where is the Milani Keep It Full Maxxx Lip Plumper, Little Secret cheapest?: At Walmart, for $8.99, as of our latest check.
What do buyers say about the Milani Keep It Full Maxxx Lip Plumper, Little Secret?: Rated 4 out of 5 from 300 ratings.