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The Novilla 10-inch gel memory foam mattress is a bed-in-a-box Queen sold at a budget price. It layers gel-infused memory foam over a foam support core and ships compressed in a box, so it sets up in minutes on most bed frames. At $263.53 at eBay as of November 7, 2026, it sits at the low end of its recent price range, making it one of the cheaper Queen foam mattresses available.
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Lowest price we've seen: $119.99 on Nov 7 at Novilla. Tracked across 2 stores since Nov 7.
With 4.3 out of 5 from about 1,400 ratings, most owners call it good value for the money and easy to set up. Complaints center on firmness, initial odor and edge support.

