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A vegan volumizing and lengthening mascara built around hemp fibers and hemp-derived cannabis sativa oil. It is silicone-free, carmine-free and paraben-free, and the brush is meant to separate lashes while building drama in layers. Shoppers who want a clean-formula mascara with a natural-to-buildable finish tend to like it; those who want a waterproof, smudge-proof hold or dramatic one-coat volume often find it falls short. It sits in the same clean-beauty niche as other vegan drugstore mascaras, trading heavy-duty wear for a lighter, more conditioning formula.
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Lowest price we've seen: $12.50 on Nov 9 at Walmart. Tracked across 4 stores since Nov 9.
Rated 4 out of 5 across 546 ratings, it draws praise for length, separation and a clean ingredient list. Complaints cluster around wear time: smudging, flaking and transfer, plus volume that needs building.
Accentuate your eyes and perk up your look with this mascara from Pacifica. This mascara is completely vegan.