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Deal.ai › Samsung
Samsung
Samsung 77-Inch S95F OLED TV

Samsung 77-Inch S95F OLED TV

Best price now

$3,329.99at Best BuyChecked 38 min ago

Compared across 3 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.

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Price facts

  • Lowest price today: $3,329.99 at Best Buy (checked Nov 9, 2026).
  • Checked at 3 stores.

Our take on the Samsung 77-Inch S95F OLED TV

The S95F is Samsung's flagship 4K OLED, sold here in 77 inches. It uses a QD-OLED panel with OLED HDR Pro, a 165Hz refresh rate and Samsung's NQ4 AI Gen3 processor, and it runs everything through a One Connect Box so a single cable reaches the screen. It suits movie watchers and serious gamers who want the brightest OLED Samsung makes and very low input lag. Against the LG G5 and Sony Bravia 8 II it is the brightest of the three and the only one with a 165Hz panel, while LG and Sony still edge it on Dolby Vision support and, for Sony, out-of-the-box accuracy.

Best forDark-room movie watchingHigh-refresh PC and console gamingBright living rooms with big windowsBuyers who want a clean wall mount with one cable
Pros
  • Very high brightness for an OLED, with strong specular highlights
  • 165Hz panel with low input lag and four HDMI 2.1 ports
  • One Connect Box keeps cable clutter down
  • Anti-glare coating handles daylight reflections well
  • 8-speaker Object Tracking Sound+ is good enough without a soundbar
Cons
  • No Dolby Vision, only HDR10+
  • QD-OLED still risks burn-in with static logos and news tickers
  • One Connect Box adds a bulky external unit
  • Stand and wall-mount setup take two people at this size
  • Samsung's Tizen menus push its own content and ads

Samsung 77-Inch S95F OLED TV prices at every store

  • Best BuyNew

    In stock

    $3,329.99Free shippingChecked 38 min ago
    Visit Best Buy
  • NeweggNew

    In stock

    $4,297.99Free shippingChecked 38 min ago
    Visit Newegg
  • QuillNew

    Out of stock

    $3,799.00Free shippingChecked 38 min ago
    Visit Quill

Store links may earn us a commission. Some prices via Klarna.

Samsung 77-Inch S95F OLED TV price history

Lowest price we've seen: $3,329.99 on Nov 10 at Best Buy. Tracked across 3 stores since Nov 10.

What reviewers say

Reviewers rate the S95F among the best OLEDs of its year, praising its brightness, colour volume and gaming features. Owners like the picture and the single-cable setup; the recurring complaints are the missing Dolby Vision and the price of the flagship line.

What people mention
  • BrightnessPraisedReviewers say it is one of the brightest OLEDs available, with highlights that hold up in a lit room.
  • GamingPraisedThe 165Hz panel, VRR and low input lag are called top-tier for console and PC play.
  • Dolby VisionCriticisedOwners and reviewers note it only supports HDR10+, so Dolby Vision discs and streams fall back to HDR10.
  • Burn-inMixedSome owners worry about static logos and tickers on a QD-OLED; others report no issues with normal mixed viewing.
  • InterfaceCriticisedThe Tizen home screen is described as busy, with promoted content taking up space.
  • DesignPraisedThe One Connect Box and slim panel are liked for wall mounting and hiding cables.

Specifications

Screen size
77"Source
Display type
OLEDSource
Resolution
4KSource
Processor
NQ4 AI Gen3 ProcessorSource
HDR

Questions and answers

Is the S95F worth it over the S90F?
The S95F is the brighter, higher-refresh model with the One Connect Box and a stronger anti-glare coating. The S90F costs less and gives up some peak brightness and the 165Hz panel.
Does it support Dolby Vision?
No. It supports HDR10, HLG and HDR10+, so Dolby Vision content plays as HDR10. If Dolby Vision matters most, LG and Sony OLEDs support it.
Is 165Hz useful for consoles?
Consoles top out at 120Hz, so the extra refresh mainly helps PC gaming. The 120Hz modes, VRR and low latency still make it a strong console TV.
What is the One Connect Box?
It is an external box that holds the inputs and connects to the screen with a single cable. You still need power at the TV and space for the box near your devices.
Can a 77-inch S95F burn in?
QD-OLED can retain static images over long periods. Vary content, avoid leaving news tickers or game HUDs on for hours, and use the built-in pixel refresh.
Does it come with a stand?
Yes, a stand is included, and the TV also supports wall mounting. At 77 inches, plan for two people to lift and position it.
Where is the Samsung 77-Inch S95F OLED TV cheapest?
At Best Buy, for $3,329.99, as of our latest check.
Where can I buy the Samsung 77-Inch S95F OLED TV?
3 stores we checked sell it, including Best Buy, Quill, Newegg.

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OLED HDR ProSource
Refresh rate
165HzSource
Audio
Dolby Atmos® with Object Tracking Sound+Source
Speaker count
8-speakerSource
Voice assistants
Bixby and AlexaSource
Motion technology
Motion Xcelerator 165HzSource
Model code
QE77S95FATXXUSource