Samsung 98" Class U9000H Crystal UHD 4K Smart TV (2026)

Big Screen Store Expert Take

The U9000H is Samsung's large-format value play — a 98" Crystal UHD 4K set built around the NQ4 AI Gen2 Processor with 144Hz Motion Xcelerator and Color Booster Pro. It's the most affordable way to get a true big-screen theater experience without stepping up to Neo QLED pricing.

Best for: buyers who want maximum screen size for movie nights and sports on a budget, and don't need the deeper contrast or brightness of a Neo QLED or OLED panel.

Consider instead: the M90H Mini LED if you want noticeably better contrast and local dimming at a similar size, or a smaller Neo QLED model if picture quality matters more than sheer size.

Key Features

• NQ4 AI Gen2 Processor with 4K AI Upscaling

• Motion Xcelerator 144Hz for smooth sports and gaming

• Color Booster Pro

• Supersize Picture Enhancer, tuned for large-format viewing

The Big Screen Store is the only authorized Samsung-exclusive showroom in the Baltimore/Washington market. See this TV in person at any of our 10 locations. Lowest price guaranteed. We pay your sales tax. Free white-glove delivery and setup.