

Compared across 2 stores. Prices are checked against each store and labelled with when.
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This is a 40-inch 1080p LED smart TV from Samsung, with HDR, Bluetooth and Wi-Fi, and built-in Google Assistant and Alexa support. It is a modest, mainstream set: Full HD rather than 4K, with a 60 Hz-class panel and virtual 3D sound processing. It suits a bedroom, kitchen, dorm or second room where a 40-inch screen is enough and 4K would be wasted. Against budget rivals it wins on the smart platform and voice assistants; against 4K sets at similar sizes it gives up sharpness and HDR impact.
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Lowest price we've seen: $197.99 on Oct 30 at Electronic Express; highest $199.99 on Nov 8. Tracked across 3 stores since Oct 30.
Owners of Samsung's smaller Full HD sets generally praise the picture for the size and the easy smart setup, and many buy it as a second TV. Complaints centre on sound quality and on HDR that does little in practice.
Step up to Full HD for a significantly clearer picture than regular HD. Enjoy impressive, fine-tuned colors and deep contrast, all wrapped in a sleek design and secured by triple-layer protection. Virtual 3-D sound is enhanced and tracks movement on screen for a truly immersive experience. Samsung is ranked No. 1 TV brand globally for 19 years* *Source -- Omdia, Feb-2025. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk.



