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Deal.ai › Sony › Smart TVs
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Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch

Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch

Best price now

65"$1,699.99
$1,699.99at WalmartChecked 2 h ago

39% under what the other stores charge

Compared across 12 stores. Prices are checked against each store and labelled with when.

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Price facts

  • Lowest price today: $1,699.99 at Walmart (checked Nov 10, 2026).
  • Checked at 12 stores.

Our take on the Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch

The BRAVIA 9 is Sony's flagship 4K LCD for 2024, using a mini LED backlight with quantum dots and a dense local dimming array. Its edge over most mini LED rivals is brightness control: deep blacks with little blooming, very high peak brightness for HDR, and wide viewing angles from Sony's X-Wide Angle panel. Reviewers rate it among the best LCDs for movies and bright rooms, though OLEDs still beat it on per-pixel contrast and off-axis black. It suits buyers who want a bright, glare-resistant big-screen TV for a living room and don't want OLED burn-in worries.

Best forBright living rooms with windowsMovie and HDR fansSports and console gamingBuyers avoiding OLED burn-in
Pros
  • Very high peak brightness with strong HDR highlights
  • Dense mini LED dimming gives deep blacks and low blooming
  • Wide viewing angles for an LCD
  • Four HDMI 2.1 ports with VRR and ALLM for consoles
  • Google TV with AirPlay, Chromecast and Apple HomeKit
  • Strong built-in sound with Dolby Atmos and DTS support
Cons
  • Some blooming around bright objects on dark scenes
  • Black levels fall off at steep angles compared with OLED
  • Upscaling of low-quality streams is good but not flawless
  • Stand feet sit wide, so check your furniture width
  • Heavy and bulky compared with OLED sets

Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch prices at every store

  • WalmartNew

    In stockSold by Stellar Products

    $1,699.99Free shippingChecked 2 h ago
    Visit Walmart
  • Merlin's TV & ApplianceNew

    In stock

    $1,999.99+ $1.00 shippingChecked 2 h ago
    Visit Merlin's TV & Appliance
  • GreentoeNew

    In stock

    $2,379.00Free shippingChecked 2 h ago
    Visit Greentoe
  • Best BuyNew

    In stock

    $2,798.00Free shippingChecked 1 h ago
    Visit Best Buy
  • NeweggNew

    In stock

    $2,798.00Free shippingChecked 1 h ago
    Visit Newegg
  • Best BuyNew

    In stock

    $2,798.00Free shippingChecked 2 h ago
    Visit Best Buy
  • Macy'sNew

    In stock

    $2,798.00Free shippingChecked 2 h ago
    Visit Macy's
  • PC Richard & SonNew

    In stock

    $2,798.00Free shippingChecked 2 h ago
    Visit PC Richard & Son
  • Walts TVNew

    In stock

    $2,798.00Checked 2 h ago
    Visit Walts TV
  • BeachcameraNew

    In stock

    $2,798.00Free shippingChecked 2 h ago
    Visit Beachcamera
  • BuyDig.comNew

    In stock

    $2,798.00Free shippingChecked 2 h ago
    Visit BuyDig.com
  • WalmartNew

    In stockSold by Walts TVReturns: Sold by a Walmart Marketplace seller; returns go to the seller under the seller's returns policy.

    $2,798.00Checked 2 h ago
    Visit Walmart
  • SilariusNew

    In stock

    $2,799.99Free shippingChecked 2 h ago
    Visit Silarius

Store links may earn us a commission. Some prices via Klarna.

Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch price history

Lowest price we've seen: $1,699.99 on Nov 10 at Walmart. Tracked across 11 stores since Nov 10.

What reviewers say

Professional reviewers and owners rank the BRAVIA 9 among the top LCD TVs of 2024, praising its brightness, contrast control and gaming features. Complaints center on blooming in dark scenes, off-angle black levels and the set's size and weight.

What people mention
  • BrightnessPraisedOwners say HDR highlights and daytime viewing are exceptionally bright.
  • BloomingMixedReviewers note some halo around bright objects on dark backgrounds, better than most mini LED sets but not OLED-level.
  • Viewing anglesMixedOff-angle black levels drop, though the wide-angle panel holds color better than typical LCDs.
  • GamingPraisedFour HDMI 2.1 ports, VRR and low lag are called out as a strong package for consoles.
  • SoundPraisedBuilt-in speakers with Dolby Atmos are described as usable without a soundbar for everyday viewing.
  • Size and standCriticisedOwners mention the set is heavy and the stand feet are wide, which complicates placement.

About the Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch

The Sony BRAVIA 9 65" class mini LED QLED 4K HDR smart google TV (2024 Model) Delivers breathtaking picture quality with advanced HDR and vibrant color powered by mini LED technology. Designed for immersive entertainment, it offers smooth streaming, intuitive google TV features, and cinematic sound. Complete with remote, power cable, and tabletop stand, this sleek display transforms your home viewing into a premium experience.

Specifications

screen_size
65 inSource
color
BlackSource
Connections
Optical S/PDIF, HDMI, RJ45 (LAN)Source
Bluetooth
YesSource
Image Enhancement

Questions and answers

Is the BRAVIA 9 worth it over the BRAVIA 7?
The BRAVIA 9 adds a denser mini LED backlight, higher brightness and wider viewing angles. If you watch in a bright room or want the best HDR, it is the stronger set; the BRAVIA 7 covers most needs for less.
How does it compare with OLED TVs?
It gets much brighter and has no burn-in risk, which suits bright rooms and news tickers. OLED still wins on per-pixel contrast, off-angle blacks and slim design.
Does it support 4K 120Hz and VRR for consoles?
Yes. It has four HDMI 2.1 ports with 4K 120Hz, VRR and ALLM, plus a game menu for tuning picture settings.
What is in the box?
The TV, tabletop stand, remote, power cable and basic documentation. A wall mount is sold separately; the set supports VESA mounting.
Is Google TV easy to use?
Google TV organizes apps and recommendations and supports Google Assistant, Chromecast, AirPlay and Apple HomeKit. Some owners find the interface slower than expected on first setup.
Do I need a soundbar?
Not necessarily. The built-in speakers with Dolby Atmos and DTS are fine for everyday TV. A soundbar or AV receiver still improves movie bass and surround.
Where is the Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch cheapest?
At Walmart, for $1,699.99, 39% under what the other stores charge, as of our latest check.
Where can I buy the Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch?
11 stores we checked sell it, including Best Buy, Newegg, Walmart, Merlin's TV & Appliance, Greentoe.

Stores we've priced the Sony 65†class BRAVIA 9 Mini LED QLED 4K HDR Smart Google TV K65XR90, 2024 Model 65-inch at

  • Beachcamera deals and prices
  • Best Buy deals and prices
  • BuyDig.com deals and prices
  • Greentoe deals and prices
  • Macy's deals and prices
  • Merlin's TV & Appliance deals and prices
  • Newegg deals and prices
  • PC Richard deals and prices
  • Silarius deals and prices
  • Walmart deals and prices
  • Walts TV deals and prices

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Yes
Source
Wireless & Streaming
Chromecast, AirPlaySource
NFC
NoSource
Surround Sound Formats
Dolby Atmos, DTS Digital SurroundSource
Smart Home System
Apple HomeKitSource
No. of HDMI (pcs)
4Source
TV Tuner
DVB-T2Source
MHL
NoSource
Ambilight
NoSource
No. of Composite (pcs)
1Source
HDMI Version
2.1Source
Smart TV
YesSource
Voice Assistant
Google AssistantSource
HFR
NoSource
HDR
YesSource
VRR
YesSource
Operating System
Android TVSource
Power Consumption (Standby) (W)
0.5Source
Screen Resolution
3840x2160 (4K Ultra HD)Source
Screen design
FlatSource