Is the Sony Alpha 7 IV worth it over the A7 III?

Yes for most buyers: it adds a higher-resolution sensor, much better autofocus, 10-bit video and a sharper EVF. The A7 III remains cheaper and lighter if you mainly shoot stills.

Does the A7 IV shoot 4K60 without a crop?

No. 4K60 is recorded in Super 35 mode, which crops the sensor. Full-width 4K tops out at 30 fps.

Does it have in-body image stabilization?

Yes, a 5-axis stabilizer rated around 5.5 stops, which helps handheld stills and video with any lens.

What lenses fit the Sony Alpha 7 IV?

It uses the Sony E-mount and works with full-frame FE lenses. APS-C E-mount lenses fit but crop the image.

The body-only version ships without a lens. Kit versions pair it with a zoom such as the 28-70mm.

How does it compare with the Canon EOS R6 II?

The A7 IV has more resolution and a deeper buffer; the R6 II has faster bursts and uncropped 4K60. Choose by lens system and whether you need 33MP.

Where is the Sony Alpha 7 IV cheapest?

At Abe's of Maine, for $1,739.00, as of our latest check.

What do buyers say about the Sony Alpha 7 IV?

Rated 4.6 out of 5 from 412 ratings.

Where can I buy the Sony Alpha 7 IV?

19 stores we checked sell it, including Best Buy, Abe's of Maine, Walmart, B&H Photo-Video-Audio, Abt Electronics & Appliances.

Sony Alpha 7 IV

Best price now

$1,739.00at Abe's of MaineChecked 17 min ago

Compared across 19 stores. Prices are checked against each store and labelled with when.

Visit Abe's of Maine

Sony Alpha 7 IV

Best price now

$1,739.00at Abe's of MaineChecked 17 min ago

Compared across 19 stores. Prices are checked against each store and labelled with when.

Visit Abe's of Maine

Ask our agent about this product

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Price facts

Lowest price today: $1,739.00 at Abe's of Maine (checked Nov 9, 2026).
Checked at 19 stores.

Our take on the Sony Alpha 7 IV

The Sony Alpha 7 IV is a full-frame mirrorless camera built around a 33MP back-illuminated sensor, released in 2021 as the successor to the Alpha 7 III. It combines 759-point phase-detection autofocus with real-time eye and face tracking, 10 fps bursts, 4K60 video and 5-axis in-body stabilization, plus a 3-inch touchscreen and a 3.69M-dot EVF. It sits above the A7 III and below the A7R V, trading resolution for speed and video features. Reviewers and owners call it a strong all-rounder for hybrid photo and video work, though some find the body and menu system heavier going than rivals like the Canon EOS R6 II or Nikon Z6 II.

Best forHybrid shooters who want stills and 4K video in one bodyPortrait and event photographers relying on eye AFSony E-mount users upgrading from an APS-C bodyEnthusiasts stepping up to full frame

Pros

33MP full-frame sensor with strong dynamic range
759-point phase-detection AF with real-time eye and animal tracking
5-axis in-body stabilization rated around 5.5 stops
4K60 video with 10-bit 4:2:2 and S-Log3
10 fps bursts with a deep buffer
Dual card slots (CFexpress Type A / SD) and USB-C 10Gbps

Cons

No 8K and 4K60 is cropped to Super 35
Rolling shutter visible in fast pans and action video
Menu system is dense and takes learning
Body is larger and heavier than the A7C line
No built-in flash and no GPS

Sony Alpha 7 IV prices at every store

Abe's of MaineNew
In stock
$1,739.00Free shippingChecked 17 min ago
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WalmartNew
In stockSold by BLUETECH DEALSMade for another market
$1,977.04Free shippingChecked 17 min ago
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Best BuyNew
In stock
$1,998.00Free shippingChecked 17 min ago
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B&H Photo-Video-AudioNew
In stock
$1,998.00Free shippingChecked 17 min ago
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Abt Electronics & AppliancesNew
In stock
$1,998.00Free shippingChecked 17 min ago
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Abt ElectronicsNew
In stock
$1,998.00Free shippingChecked 18 min ago
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AdoramaNew
In stock
$1,998.00Free shippingChecked 18 min ago
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NeweggNew
In stock
$1,998.00Free shippingChecked 18 min ago
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SONYNew
In stock
$1,999.99Free shippingChecked 18 min ago
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TED'S ElectronicsNew
In stock
$2,048.99Free shippingChecked 18 min ago
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AmazonRefurbished
Availability unknown
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$1,750.00Free shippingChecked 17 min ago
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Competitive CamerasNew
Availability unknown
$1,998.00Checked 17 min ago
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Rockbrook CameraNew
Availability unknown
$1,998.00Checked 17 min ago
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Art's Cameras PlusNew
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$1,998.00Checked 17 min ago
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picturelineNew
Availability unknown
$1,998.00Checked 17 min ago
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Macy'sNew
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$1,998.00Checked 17 min ago
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SweetwaterNew
Availability unknown
$1,998.00Checked 17 min ago
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AmazonNew
Availability unknown
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$1,998.00Free shippingChecked 17 min ago
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SonyNew
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Glazer's CameraNew
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$1,999.99Checked 17 min ago
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Sony Alpha 7 IV price history

$1,998.00$1,739.00

Nov 9Nov 10

Lowest price we've seen: $1,739.00 on Nov 10 at Abe's of Maine; highest $1,998.00 on Nov 9. Tracked across 19 stores since Nov 9.

What reviewers say

4.6 / 5412 ratings

Owners and reviewers rate the A7 IV highly as a do-everything full-frame body, praising its autofocus, image quality and video specs. Common complaints are the cropped 4K60, rolling shutter and the complexity of Sony's menus.

What people mention

AutofocusPraisedOwners say eye and subject tracking is fast and dependable for portraits and events.
Image qualityPraisedReviewers highlight the 33MP sensor's detail and dynamic range in RAW files.
Video cropCriticisedShooters note that 4K60 uses a Super 35 crop, so wide lenses lose their field of view.
Rolling shutterCriticisedFast pans and action footage show skew in video and silent-shutter stills.
MenusMixedSome find Sony's menu system dense, while others say it becomes familiar with use.
StabilizationPraisedHandheld stills and video benefit from the in-body stabilization, owners report.

About the Sony Alpha 7 IV

Capture moments with the Sony Alpha 7 IV, featuring a 33MP full-frame sensor and precise autofocus, delivering clear image quality for photography enthusiasts.

Specifications

Bluetooth: YesSource
Screen Features: TouchscreenSource
Max Frames Per Second (FPS): 10.0Source
Autofocus System: Contrast Detection, Phase Detection (PDAF)Source
Viewfinder

Questions and answers

Is the Sony Alpha 7 IV worth it over the A7 III?: Yes for most buyers: it adds a higher-resolution sensor, much better autofocus, 10-bit video and a sharper EVF. The A7 III remains cheaper and lighter if you mainly shoot stills.
Does the A7 IV shoot 4K60 without a crop?: No. 4K60 is recorded in Super 35 mode, which crops the sensor. Full-width 4K tops out at 30 fps.
Does it have in-body image stabilization?: Yes, a 5-axis stabilizer rated around 5.5 stops, which helps handheld stills and video with any lens.
What lenses fit the Sony Alpha 7 IV?: It uses the Sony E-mount and works with full-frame FE lenses. APS-C E-mount lenses fit but crop the image.
Is a lens included?: The body-only version ships without a lens. Kit versions pair it with a zoom such as the 28-70mm.
How does it compare with the Canon EOS R6 II?: The A7 IV has more resolution and a deeper buffer; the R6 II has faster bursts and uncropped 4K60. Choose by lens system and whether you need 33MP.
Where is the Sony Alpha 7 IV cheapest?: At Abe's of Maine, for $1,739.00, as of our latest check.
What do buyers say about the Sony Alpha 7 IV?: Rated 4.6 out of 5 from 412 ratings.
Where can I buy the Sony Alpha 7 IV?: 19 stores we checked sell it, including Best Buy, Abe's of Maine, Walmart, B&H Photo-Video-Audio, Abt Electronics & Appliances.