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Lowest price we've seen: $1,699.99 on Nov 12 at Walmart; $1,999.99 now. Tracked across 12 stores since Nov 12.
Our brightest 4K TV delivers remarkable picture quality and our most authentic cinematic experience yet. Detailed contrast and extreme peak brightness revitalize every scene for a lifelike picture, just as the creators intended. An array of multi-directional speakers produce expansive theater-like surround sound, immersing you in the action.
KEY FEATURES:
Cinema is coming home
Feel the emotion and excitement of the movies with BRAVIA. Our decades of professional filmmaking allow us to faithfully recreate the creators vision at home with cinematic brightness, contrast, and color. Immerse yourself in the story with detailed picture quality just as you see in real life.
A new era in brightness and contrast
Our advanced XR Backlight Master Drive controls thousands of Mini LEDs with precision to deliver our brightest 4K TV ever. Enhanced by XR Contrast Booster 30, witness truly incredible contrast with deep, detailed blacks and dazzling highlights that make movies and shows pop off the screen.
Billions of real-world colors
Access billions of accurate colors and shades, capturing every subtlety seen in real life. The QLED panel, reinforced by XR Triluminos Pro, enhances the range of hues and saturation, revealing extremely precise color in every scene and makes skin tones look completely natural.
Exclusive features for PlayStation 5
Take your PS5 gaming to the next level with exclusive features – Auto HDR Tone Mapping and Auto Genre Picture Mode – that optimizes picture quality for gaming and streaming
Everything you stream. All on one screen.
With 700,000+ movies and TV episodes available across 10,000+ apps and 800+ live TV channels, Google TV takes streaming and live TV to the next level — bringing together your favorite entertainment from across your apps and organizing it all, just for you.
Movies included with SONY PICTURES CORE
Instantly enjoy top movies with the SONY PICTURES CORE app. Your BRAVIA TV comes with movie credits included so you can immediately watch some of the latest releases. You’re also subscribed to an amazing selection of new and classic movies to stream anytime, and updated regularly.
Powerful TV processing
Watch everything with lifelike picture quality, powered by the intelligent XR Processor™. Hundreds of thousands of individual on-screen elements are processed and enhanced in real-time, boosting color, contrast, and clarity, bringing astounding realism to your content.
Beautiful picture from any angle
Every seat in the room is now the best seat. X-Wide Angle™ preserves color and brightness while viewing the TV from any angle, so everyone sees a premium picture. X-Anti Reflection™ reduces on screen glare, making watching in bright rooms a great experience.
Studio calibrated picture
Our film production expertise helps us faithfully reproduce the creator’s vision with studio calibrated picture modes. Netflix Adaptive Calibrated Mode brings studio-quality mastering home with brightness automatically adjusted to your room conditions. With Prime Video Calibrated Mode see movies, shows, and even live sports the way the filmmakers and broadcasters intended. SONY PICTURES CORE Calibrated Mode (formerly BRAVIA CORE) brings studio-quality picture mastering to your living room.4,5
More immersive movie experience
BRAVIA TVs support the rigorous standards of Dolby Vision® and Atmos®, IMAX® Enhanced, and DTS:X®, for a truly cinematic and immersive viewing experience. These formats were designed to elevate your movie watching with more 3D sound and dynamic HDR visuals that are sure to impress.
Crystal clear picture
Bring back lost detail with reduced noise and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image™. See the authentic features of people’s faces, identify every blade of grass, and marvel at the precise texture of buildings and scenery.









