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Sony
Sony BRAVIA XR A80L 77" 4K Ultra HDR Smart OLED Google TV

Sony BRAVIA XR A80L 77" 4K Ultra HDR Smart OLED Google TV

Best price now

$3,198.00at AmazonChecked Nov 12

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Price facts

  • Last seen at $3,198.00 at Amazon on Nov 12.
  • Our take on the Sony BRAVIA XR A80L 77" 4K Ultra HDR Smart OLED Google TV

    The A80L is Sony's mainstream OLED, sold in a 77-inch size for large living rooms. Its Cognitive Processor XR and XR OLED Contrast Pro drive Sony's picture processing, and Google TV handles streaming with Sony's own Bravia Core app on top. Against OLED rivals from LG and Samsung it gives up some peak brightness but is known for accurate, film-like color and strong motion handling. It suits movie watchers and console gamers who want a big OLED with Sony's processing rather than the brightest panel.

    Best forLarge, light-controlled living roomsMovie and series watchersPS5 and console gamersBuyers who want Sony picture processing in OLED
    Pros
    • Self-lit OLED panel gives deep blacks and wide viewing angles
    • Cognitive Processor XR handles upscaling and motion well
    • Google TV with broad app support and voice search
    • Two HDMI 2.1 ports with 4K120 and VRR for consoles
    • Acoustic Surface Audio+ uses the screen as a speaker
    Cons
    • Peak brightness trails the brightest OLED and mini-LED sets
    • OLED risk of permanent image retention with static logos
    • 77-inch panel is heavy and needs a wide stand or wall mount
    • Only two of four HDMI ports are 2.1

    Sony BRAVIA XR A80L 77" 4K Ultra HDR Smart OLED Google TV prices at every store

    • AmazonNew

      Availability unknown

      As an Amazon Associate, Deal.ai earns from qualifying purchases.

      $3,198.00Free shippingChecked Nov 12
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    Also available at

    • PzDealsCheck price at PzDeals

    Store links may earn us a commission.

    Sony BRAVIA XR A80L 77" 4K Ultra HDR Smart OLED Google TV price history

    Lowest price we've seen: $3,198.00 on Nov 12 at Amazon. Tracked across 1 store since Nov 12.

    What reviewers say

    Owners and reviewers rate the A80L highly for picture accuracy, black levels and motion, and call it one of the better-balanced OLEDs. Most criticism centers on brightness in bright rooms and the premium Sony charges over similar panels.

    What people mention
    • Picture qualityPraisedOwners describe deep blacks, accurate color and strong contrast, especially in dark rooms.
    • BrightnessCriticisedReviewers say HDR highlights and daytime viewing are dimmer than the brightest OLED and mini-LED sets.
    • MotionPraisedMotion handling and upscaling of older content are called smooth and clean.
    • GamingMixed4K120 and VRR work well, but only two HDMI ports support 2.1 features.
    • SoftwarePraisedGoogle TV is seen as fast and well stocked with apps, with useful voice search.
    • Burn-inMixedSome owners worry about image retention with static news tickers or game HUDs.

    About the Sony BRAVIA XR A80L 77" 4K Ultra HDR Smart OLED Google TV

    The Sony BRAVIA XR A80L is a 77-inch OLED TV with 4K Ultra HD resolution and HDR support.

    Screen size
    77 inches
    Display type
    OLED
    Resolution
    4K Ultra HD
    HDR
    Supported
    Smart platform
    Google TV
    Series
    BRAVIA XR A80L

    Questions and answers

    Is the A80L good for PS5 and Xbox Series X?
    Yes. It supports 4K at 120Hz and VRR on two HDMI 2.1 ports, plus auto low-latency mode. That covers the main console features, though you have fewer 2.1 inputs than some rivals.
    How does the A80L compare with the A95L?
    The A95L uses a brighter QD-OLED panel and is Sony's flagship. The A80L is dimmer but costs less and keeps Sony's processing, so it is the better value for dark rooms.
    Will an OLED this size work in a bright room?
    It handles normal rooms well, but direct sunlight and big windows wash out HDR highlights. If your room is very bright, a mini-LED set will hold up better.
    Does it support Dolby Vision and Dolby Atmos?
    Yes, it supports Dolby Vision HDR and Dolby Atmos passthrough. The built-in Acoustic Surface Audio+ speakers are decent but a soundbar improves the experience.
    Is burn-in a real concern?
    OLED panels can retain static images over long periods. Vary content and avoid leaving news tickers or game HUDs on for hours, and the risk stays low for normal mixed viewing.
    What is in the box?
    The TV, its tabletop stand, a remote, batteries and a power cable. You supply the HDMI cables and any wall mount.
    Where is the Sony BRAVIA XR A80L 77" 4K Ultra HDR Smart OLED Google TV cheapest?
    At Amazon, for $3,198.00, as of our latest check.
    Where can I buy the Sony BRAVIA XR A80L 77" 4K Ultra HDR Smart OLED Google TV?
    2 stores we checked sell it, including Amazon, PzDeals.

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