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Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch

Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch

Best price now

42"$699.0048"$1,398.00
$699.00at The HDTV SpotObserved at 10:45 PM

46% under what the other stores charge

Compared across 14 stores. Prices are checked against each store and labelled with when.

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Price facts

  • Last seen at $699.00 at The HDTV Spot on Nov 8.
  • Checked at 14 stores.

Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch prices at every store

  • The HDTV SpotNew

    In stock

    $699.00Observed at 10:45 PM
    Visit The HDTV Spot
  • Baillio'sNew

    In stock

    $910.00Observed at 10:45 PM
    Visit Baillio's
  • ABC WarehouseNew

    In stock

    $1,298.00Observed at 10:45 PM
    Visit ABC Warehouse
  • Abt Electronics & AppliancesNew

    In stock

    $1,298.00Observed at 10:45 PM
    Visit Abt Electronics & Appliances
  • Electronics ExpoNew

    In stock

    $1,298.00Observed at 10:45 PM
    Visit Electronics Expo
  • Schaefer'sNew

    In stock

    $1,299.99Observed at 10:45 PM
    Visit Schaefer's
  • Jetson's ApplianceNew

    In stock

    $1,299.99Observed at 10:45 PM
    Visit Jetson's Appliance
  • CrutchfieldPre-owned

    Availability unknown

    $1,171.45Observed Nov 5, 2026, 7:44 PM
    Visit Crutchfield
  • CohensNew

    Availability unknown

    $1,299.99Observed Nov 5, 2026, 12:21 PM
    Visit Cohens
  • Electronic ExpressOpen box

    Out of stock

    $499.50Observed Nov 8, 2026, 3:12 PM
    Visit Electronic Express
  • CrutchfieldNew

    Out of stock

    $1,298.00Observed at 10:45 PM
    Visit Crutchfield
  • WalmartNew

    Out of stock

    $1,298.00Observed at 10:45 PM
    Visit Walmart
  • World Wide StereoNew

    Out of stock

    $1,298.00Observed at 10:45 PM
    Visit World Wide Stereo
  • bhphotovideo.comNew

    Out of stock

    $1,298.00Observed Nov 7, 2026, 8:40 PM
    Visit bhphotovideo.com
  • SonyNew

    Out of stock

    $1,299.99Observed at 10:45 PM
    Visit Sony

Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch price history

$1,299.99$699.00
Nov 5Nov 9

Lowest price we've seen: $699.00 on Nov 8 at The HDTV Spot; highest $1,299.99 on Nov 5. Tracked across 13 stores since Nov 5.

About the Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch

This open box TV has been thoroughly tested and recertified to ensure it meets our quality standards. It includes all necessary accessories and comes with a free 6-month warranty for added peace of mind.

Sony BRAVIA XR OLED — Stunning 4K Picture Quality in a Compact Design

Experience the exceptional clarity, deep blacks, and vibrant colors of Sony's BRAVIA XR OLED television. Powered by the intelligent Cognitive Processor XR, this premium display combines advanced picture processing with XR OLED Contrast Pro to deliver remarkable brightness, lifelike detail, and outstanding color accuracy. Designed for entertainment enthusiasts and gamers alike, its compact design brings an immersive cinematic experience to smaller spaces without compromising picture quality.

Advanced OLED Picture Technology

Intelligent Processing With Cognitive Processor XR

Sony's Cognitive Processor XR takes picture quality to a new level by analyzing content in a way inspired by human perception. This advanced processor intelligently enhances contrast, brightness, and color to produce realistic images with deep blacks, brilliant highlights, and natural-looking details across every scene.

Exceptional Contrast With XR OLED Contrast Pro

Discover the incredible depth and precision of OLED technology with XR OLED Contrast Pro. By intelligently enhancing brightness while preserving the deep black levels OLED is known for, this technology delivers dramatic contrast and impressive realism. Enjoy beautifully defined shadows, luminous highlights, and cinematic picture quality that brings every scene to life.

Brilliant, Natural Colors With XR Triluminos Pro

Enjoy an extraordinary spectrum of rich, accurate colors with XR Triluminos Pro. This advanced color technology reproduces billions of shades with impressive precision, revealing subtle differences in tone and bringing greater realism to everything you watch. From vivid landscapes to natural skin tones, experience beautifully balanced color reproduction.

Smooth, Clear Action With XR OLED Motion

Keep up with every exciting moment using XR OLED Motion technology. Designed to reduce motion blur and maintain image clarity during fast-paced content, this feature helps deliver smooth, detailed visuals when watching live sports, action movies, and other high-motion entertainment.

Enhance Your Entertainment With XR 4K Upscaling

Make your favorite entertainment look sharper and more detailed with XR 4K Upscaling. Sony's advanced processing analyzes lower-resolution content and intelligently restores textures and fine details, enhancing everyday viewing with picture quality that approaches 4K resolution.

Smart Entertainment and Streaming

All Your Entertainment in One Place With Google TV

Discover a smarter way to enjoy movies, television shows, and streaming entertainment with Google TV. Browse content from popular services including Netflix, Disney+, Apple TV, Max, Peacock, and other supported applications through one convenient interface. Personalized recommendations make discovering new entertainment easier than ever.

Convenient Voice Control With Google Assistant

Take control of your entertainment using Google Assistant. Search for movies, discover new shows, launch supported applications, and access helpful features with simple voice commands. Enjoy a more convenient viewing experience without constantly navigating menus.

Seamless Streaming With Apple AirPlay

Share your favorite entertainment directly from compatible Apple devices using AirPlay. Stream videos, display photos, and enjoy supported content from your iPhone, iPad, or Mac on the television's beautiful OLED display.

Premium Movies With BRAVIA CORE

Bring the excitement of the movie theater into your home with Sony's BRAVIA CORE entertainment service. Eligible BRAVIA televisions provide access to a selection of premium movies, including titles available in stunning 4K UHD quality. Enjoy cinematic entertainment designed to showcase the exc…

Specifications

Network Functionality
Smart TV, Google Assistant
Supported Resolutions
4K
Display Type
OLED
Resolution
4K UHD
HDTV Format
4K UHD
Backlight Technology
OLED
Display Highlights
HDR

Questions and answers

Where is the Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch cheapest?
At The HDTV Spot, for $699.00, 46% under what the other stores charge, as of our latest check.
Is the Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch at its lowest price?
Yes: $699.00 is the lowest price we've seen for it since November 5.
Where can I buy the Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch?
14 stores we checked sell it, including Baillio's, Schaefer's, Crutchfield, ABC Warehouse, Abt Electronics & Appliances.

Stores we've priced the Sony BRAVIA XR A90K 4K HDR OLED TV with Smart Google TV 42-inch at

  • Baillio's deals and prices
  • bhphotovideo.com deals and prices
  • Crutchfield deals and prices
  • Electronics Expo deals and prices
  • Schaefer's deals and prices
  • Sony deals and prices
  • Walmart deals and prices
  • World Wide Stereo deals and prices

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Refresh Rate
120 Hz
Max Resolution V-Sync
VRR
Display Aspect Ratio
16:9
Image Contrast Ratio
Near-infinite
Viewing Angle
Wide
Menu Language
ZULU, AFRIKAANS, ARABIC, ASSAMESE, BENGALI
Smart TV
Yes
HDMI Ports
4
Internet Streaming Services
Netflix
Network Connectivity
Ethernet, Wi-Fi
Video Interface
HDMI
PC Interface
HDMI
CEC Enabled
Yes (BRAVIA Sync Function)
Expansion Slots
Common Interface Plus (CI+) slot
Dimensions
8.88'' (depth with stand)
Screen Form
Flat
Stand And Mount
Stand included