Is the TCL NXTFRAME good for gaming?

It is fine for casual play, but the 60 Hz panel and modest brightness are behind 120 Hz gaming TVs. Competitive gamers should look elsewhere.

Does it come with a frame?

The TV has a white gallery-style bezel. Magnetic art frames in other finishes are sold separately.

How does it compare with Samsung The Frame?

Both are art-first TVs. The NXTFRAME uses QLED color and a matte screen at a lower position in the market, while The Frame offers a wider size range and brighter art mode.

Is the screen good in a bright room?

The anti-glare matte coating helps a lot with reflections. Very bright, sunlit rooms may still want more peak brightness.

What streaming apps are built in?

Google TV includes Netflix, Prime Video, YouTube and Disney+, and you can add more from the store.

Can I control it with voice assistants?

Yes. It works with Google Assistant, Amazon Alexa and Siri.

Where is the TCL NXTFRAME 4K QLED Smart TV 55-inch cheapest?

At Electronic Express, for $697.99, as of our latest check.

Where can I buy the TCL NXTFRAME 4K QLED Smart TV 55-inch?

6 stores we checked sell it, including Electronic Express, Macy's, Walmart, Best Buy, Target.

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Deal.ai › TCL

TCL

TCL NXTFRAME 4K QLED Smart TV 55-inch

Best price now

55"$697.99 75"$1,297.99

$697.99

Deal.ai › TCL

TCL

TCL NXTFRAME 4K QLED Smart TV 55-inch

Best price now

55"$697.99 75"$1,297.99

$697.99

at Electronic Express

Checked 5 h ago

Compared across 4 stores. Prices are checked against each store and labelled with when.

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Price facts

Lowest price today: $697.99 at Electronic Express (checked Nov 10, 2026).
Checked at 4 stores.

Our take on the TCL NXTFRAME 4K QLED Smart TV 55-inch

The TCL NXTFRAME is a 55-inch 4K QLED television built to look like art when it is off. A matte, anti-glare screen and a white, gallery-style frame let it hang flush on a wall, and an optional magnetic frame turns it into a framed painting. It runs Google TV with Google Assistant, Alexa and Siri support, and has four HDMI ports. Against Samsung's The Frame, it offers a similar art-display idea with QLED color and a lower-cost position, but its 60 Hz panel and modest brightness trail the best gaming and HDR sets. It suits people who want a living-room TV that disappears into the decor more than people chasing peak gaming performance.

Best forLiving rooms where the TV is on showArt and photo display between showsBuyers who want a wall-hung set with a clean lookCasual movie and streaming viewers

Pros

Matte, anti-glare screen cuts reflections
White gallery frame and slim 1.1-inch depth hang like art
QLED color with HDR support
Google TV with Google Assistant, Alexa and Siri
Four HDMI ports for consoles and soundbars

Cons

60 Hz panel limits fast gaming
Peak brightness is modest for bright rooms and HDR
Art mode and magnetic frames are extras, not included
Only 55 inches in this version

TCL NXTFRAME 4K QLED Smart TV 55-inch prices at every store

Electronic ExpressNew
In stock
$697.99Checked 5 h ago
Visit Electronic Express
WalmartNew
In stock
$698.00Checked 5 h ago
Visit Walmart
Macy'sNew
In stock
$746.95Checked 5 h ago
Visit Macy's
Best BuyNew
Availability unknown
$699.99Checked 5 h ago
Visit Best Buy

Also available at

TargetCheck price at Target
BrandsMart USACheck price at BrandsMart USA

TCL NXTFRAME 4K QLED Smart TV 55-inch price history

$697.99$697.99

Nov 8Nov 10

Lowest price we've seen: $697.99 on Nov 8 at Electronic Express. Tracked across 6 stores since Nov 8.

What reviewers say

Owners like the art-gallery look and the matte screen that keeps glare down in bright rooms. Reviewers say picture quality is good for the class but not the brightest, and gamers note the 60 Hz refresh rate.

What people mention

GlarePraisedOwners say the matte, anti-glare screen keeps reflections manageable in bright rooms.
DesignPraisedReviewers like the white frame and slim profile that let it pass as wall art.
BrightnessCriticisedReviewers find peak brightness modest, so HDR highlights and sunny rooms suffer.
Refresh rateCriticisedGamers note the 60 Hz panel lacks the smoothness of 120 Hz rivals.
SetupPraisedOwners describe Google TV setup and app sign-in as quick and simple.

Specifications

Resolution: 3840 x 2160
High Definition: Yes
HDTV Format: 4K
Color: White
Screen Form: Flat
Display Type: QLED
Assistant Support: Google Assistant, Amazon Alexa, Siri
HDR

Questions and answers

Is the TCL NXTFRAME good for gaming?: It is fine for casual play, but the 60 Hz panel and modest brightness are behind 120 Hz gaming TVs. Competitive gamers should look elsewhere.
Does it come with a frame?: The TV has a white gallery-style bezel. Magnetic art frames in other finishes are sold separately.
How does it compare with Samsung The Frame?: Both are art-first TVs. The NXTFRAME uses QLED color and a matte screen at a lower position in the market, while The Frame offers a wider size range and brighter art mode.
Is the screen good in a bright room?: The anti-glare matte coating helps a lot with reflections. Very bright, sunlit rooms may still want more peak brightness.
What streaming apps are built in?: Google TV includes Netflix, Prime Video, YouTube and Disney+, and you can add more from the store.
Can I control it with voice assistants?: Yes. It works with Google Assistant, Amazon Alexa and Siri.
Where is the TCL NXTFRAME 4K QLED Smart TV 55-inch cheapest?: At Electronic Express, for $697.99, as of our latest check.
Where can I buy the TCL NXTFRAME 4K QLED Smart TV 55-inch?: 6 stores we checked sell it, including Electronic Express, Macy's, Walmart, Best Buy, Target.