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Deal.ai › wet n wild › AANHPI-led Beauty
wet n wild
Wet n Wild Prime Focus Clingy Serum Primer

Wet n Wild Prime Focus Clingy Serum Primer

4.5(162 ratings)

Best price now

$6.38at WalmartChecked Nov 9

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Price facts

  • Last seen at $6.38 at Walmart on Nov 9.

Our take on the Wet n Wild Prime Focus Clingy Serum Primer

This is a clear gel serum primer built around 5% niacinamide and 8% glycerin. It is meant to hydrate, brighten and leave a dewy finish while helping makeup grip for long wear. The light serum texture suits dry and normal skin more than very oily skin, which may find the dewy look too much. Against gripping primers that rely on silicone, it trades the powdery matte feel for skincare ingredients, so it is closer to a hydrating serum than a classic pore-filling primer.

Best forDry or normal skinDewy, glowy makeup looksAnyone wanting niacinamide in their base routineLight everyday makeup
Pros
  • Niacinamide and glycerin in the formula
  • Hydrating serum texture that spreads easily
  • Dewy finish rather than matte
  • Works as a light layer under foundation
  • Fragrance-free, budget-friendly drugstore option
Cons
  • Dewy finish can look greasy on oily skin
  • Little pore-blurring or mattifying effect
  • Needs a minute to set before makeup
  • Clear gel offers no coverage or tint

Wet n Wild Prime Focus Clingy Serum Primer prices at every store

  • WalmartNew

    In stock

    $6.38Checked Nov 9
    Visit Walmart

What reviewers say

  • 4.5 / 5162 ratings

Rated 4.5 out of 5 across 162 ratings, buyers mostly like the hydrating feel and the glow it gives under makeup. Complaints center on the tacky set time and the shine it leaves on oilier skin.

What people mention
  • FinishMixedBuyers like the dewy glow but some find it too shiny for oily skin.
  • HydrationPraisedUsers say skin feels moisturized and looks plumper under makeup.
  • TextureMixedThe light serum spreads easily but feels tacky until it sets.
  • Pore blurringCriticisedReviewers note it does not smooth or minimize the look of pores.
  • WearPraisedMany say foundation lasts well over it through a normal day.

About the Wet n Wild Prime Focus Clingy Serum Primer

The Prime Focus Clingy Serum Primer is a makeup primer made with 5% Niacinamide and 8% Glycerin. It is formulated to brighten and hydrate the skin and leave a dewy finish.

Apply a thin layer to clean skin and let it set for a minute. It lasts for up to 16 hours of wear.

Brand
wet n wild
Type
Serum primer
Key ingredients
5% Niacinamide, 8% Glycerin
Finish
Dewy
Wear time
Up to 16 hours
Color
Clear
Size
0.9 fl oz
How to use
Apply a thin layer to clean skin and let set for one minute

Specifications

color
ClearSource
size
0.9 fl ozSource

Questions and answers

Is this primer good for oily skin?
It is better suited to dry and normal skin. The dewy, glycerin-rich finish can look shiny on oily skin, and it does not mattify or blur pores.
How do you use it?
Apply a thin layer to clean skin, let it set for about a minute, then apply foundation. Using too much makes it tackier and slower to set.
Does it have skincare benefits?
It contains 5% niacinamide and 8% glycerin, which hydrate and can help brighten skin over time. It is a primer first, so do not expect a full skincare routine from it.
Does it work with all foundations?
It works with most liquid and cream foundations. Very matte or silicone-heavy formulas may pill if you use a thick layer, so keep it thin.
Is it fragranced?
The formula is not described as fragranced, which suits sensitive skin. Check the full ingredient list if you have known sensitivities.
How does it compare with silicone gripping primers?
It hydrates and gives a glow rather than filling pores and mattifying. Choose it for a dewy look; choose a silicone primer if you want blurring and oil control.
Where is the Wet n Wild Prime Focus Clingy Serum Primer cheapest?
At Walmart, for $6.38, as of our latest check.
What do buyers say about the Wet n Wild Prime Focus Clingy Serum Primer?
Rated 4.5 out of 5 from 162 ratings.

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