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Kirkland Signature Bath Tissue vs Quilted Northern Ultra Soft & Strong

Kirkland Signature is the better pick for households that go through a lot of toilet paper and want a large, straightforward 2-ply roll with FSC-certified fiber. Quilted Northern Ultra Soft & Strong is the softer, more quilted sheet and holds up better when wet, which matters if comfort and tear resistance top your list. Owners of both call them reliable; Quilted Northern draws complaints that its rolls have gotten narrower, while Kirkland is bulk-first and less plush.

  • Choose the Kirkland Signature if you want a big 30-roll supply of plain, unscented 2-ply with FSC-certified fiber and septic-safe performance.
  • Choose the Quilted Northern if you want a softer, quilted sheet that resists tearing when wet and comes in Mega rolls.

Prices

  • Kirkland Signature Bath Tissue: $39.99 at Amazon (last seen Nov 1)
  • Quilted Northern Ultra Soft & Strong: $12.99 at Lincoln Market (last seen Nov 6)
  • Difference: the Quilted Northern Ultra Soft & Strong is $27.00 cheaper than the Kirkland Signature Bath Tissue at the latest prices (Nov 1 and Nov 6)
Kirkland Signature
Kirkland Signature Bath Tissue, 2-Ply

Kirkland Signature Bath Tissue

Kirkland Signature Bath Tissue, 2-Ply

$39.99at AmazonChecked Nov 1
See all prices and details
Visit Amazon

As an Amazon Associate, Deal.ai earns from qualifying purchases.

Pros
  • Large 30-roll pack cuts how often you restock
  • 380 sheets per roll and wider 4.5 in sheets
  • FSC Mix certified fiber
  • Unscented and septic safe
  • Simple, dependable 2-ply
Cons
  • Firmer and less plush than quilted brands
  • Tears more easily when wet
  • Regular rolls, not Mega rolls
  • Bulk pack takes up storage space
Quilted Northern
Quilted Northern Ultra Soft & Strong Toilet Paper

Quilted Northern Ultra Soft & Strong

Quilted Northern Ultra Soft & Strong Toilet Paper

4.5(20,000 ratings)
$12.99at Lincoln MarketChecked Nov 6
See all prices and details
Visit Lincoln Market
Pros
  • Soft, quilted feel reviewers like
  • Resists tearing when wet
  • Mega rolls mean fewer roll changes
  • Septic safe with no reported clogs
  • Unscented and lotion-free
Cons
  • Fewer sheets per roll than Kirkland
  • Narrower 3.8 in sheets; some say rolls no longer fill a holder
  • Only 12 rolls per pack
  • No recycled content

What separates them

Kirkland Signature Bath TissueQuilted Northern Ultra Soft & Strong
Sheet textureSmooth, plain 2-ply with no quiltingQuilted, textured surface billed as Ultra Soft
Wet strengthStandard 2-ply; can tear when wetMarketed as 4x stronger when wet than the leading value brand
Sheets per roll380 sheets per regular rollAbout 255 sheets per Mega roll
Pack size30 rolls in 5 packs of 612 Mega rolls in one pack
Sheet size4.5 in x 4 in3.8 in x 4 in
SoftnessFirm, functional feelUltra soft, plush feel
Fiber sourcingFSC Mix certifiedMade sustainably; no recycled content
Septic safeYesYes

Price history

$44.71$11.99
Nov 1Nov 10
  • Kirkland Signature Bath Tissue: lowest $25.00 on Nov 8 at Mercari; $44.71 on Nov 10.
  • Quilted Northern Ultra Soft & Strong: lowest $11.99 on Nov 8 at Walgreens; $11.99 on Nov 10.

Prices at every store

Kirkland Signature Bath Tissue

  • MercariNew

    In stock

    $25.00+ $17.95 shippingChecked Nov 8
    Visit Mercari
  • Brands For Less USANew

    In stock

    $44.71Free shippingChecked 6 h ago
    Visit Brands For Less USA
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $39.99Checked Nov 1
    Visit Amazon

Also available at

  • eBayCheck price at eBay

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All 3 stores and price history →

Quilted Northern Ultra Soft & Strong

  • WalgreensNew

    In stock

    $11.99+ $5.99 shippingChecked 15 h ago
    Visit Walgreens
  • TargetNew

    In stock

    $12.99+ $5.99 shippingChecked 15 h ago
    Visit Target
  • WalmartNew

    In stock

    $12.97+ $19.95 shippingChecked 15 h ago
    Visit Walmart
  • Lincoln MarketNew

    Availability unknown

    $12.99Checked Nov 6
    Visit Lincoln Market

Also available at

  • eBayCheck price at eBay

Store links may earn us a commission. Some prices via Klarna.

All 9 stores and price history →

Specs compared

SpecKirkland Signature Bath TissueQuilted Northern Ultra Soft & Strong
Count30 Rolls12 Rolls
Ply2-ply2-ply
Number of Rolls306 Mega Rolls
Sheets per Roll380 Sheet(s)328
Sheet Size4.5" X 4"3.8 in x 4 in (9.6 cm x 10.1 cm)
Septic SafeSeptic safeYes
ScentUnscentedUnscented
Number of Ply2 Ply—
CertificationFSC Mix—
Pack Configuration5 packs of 6 rolls—
Total Square Feet1425 Total sq. ft.—
Roll SizeRegular—
Show all 35 specsShow fewer specs
SpecKirkland Signature Bath TissueQuilted Northern Ultra Soft & Strong
Product Weight33.15 lb—
With Texture—Yes
actual_color—White
multipack_quantity—1
color—White
Form—Roll
Number Of Plies—2-ply
Total Sheets—7808
Sustainable Source—Made sustainably
Recycled Content—

What reviewers say

Kirkland Signature Bath Tissue

Owners of Kirkland Signature bath tissue generally describe it as soft enough for daily use and a strong value for the roll count. Some find it thinner than premium national brands and note the large pack takes up space.

What people mention
  • SoftnessPraisedOwners say it is comfortable for daily use, though not as plush as premium brands.
  • ValuePraisedBuyers see the 30-roll pack as a good price per sheet.
  • ThicknessMixedSome find the two-ply sheet thinner than national-brand paper.
  • Septic safetyPraisedUsers on septic systems report it breaks down without problems.

Quilted Northern Ultra Soft & Strong

  • 4.5 / 5Google Shopping · 19,532 ratings

Owners rate it highly overall, with about 4.5 out of 5 across 20,000 ratings. Most praise the softness and strength combination and the long-lasting Mega rolls. Complaints tend to focus on price and on rolls running out faster than expected.

What people mention
  • SoftnessPraisedOwners describe it as comfortable and gentle compared with value brands.
  • StrengthPraisedReviewers say it holds together when wet and does not shred easily.
  • Roll sizeMixed

Questions and answers

Which is better for a busy family?
Kirkland Signature. The 30-roll pack and 380 sheets per roll mean fewer restocks, and the wider sheets cover more per use.
Which is softer?
Quilted Northern Ultra Soft & Strong. Its quilted, interwoven 2-ply is built for a plush feel, while Kirkland is firmer and more utilitarian.
Which holds up better when wet?
Quilted Northern. It is marketed as 4x stronger when wet than the leading value brand, and reviewers say it does not tear easily.
Is Kirkland Signature septic safe?
Yes. Kirkland Signature is labeled septic safe, and Quilted Northern is too, so either works with a septic system.
Is it worth stepping up to Quilted Northern?
If softness and wet strength matter more than sheet count and pack size, yes. If you want the longest stretch between restocks, stay with Kirkland.
Do the Quilted Northern rolls fit standard holders?
Usually, but some shoppers say the rolls have been made narrower and no longer fill a wall-mount holder snugly.

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More comparisons

  • Kirkland Signature Bath Tissue, 2-Ply vs Angel Soft 2-Ply Toilet Paper, 48 Mega Rolls, 320 Sheets per Roll
  • Quilted Northern Ultra Soft & Strong Toilet Paper vs Ultra Soft Bath Tissue
  • Scott 1000 1-Ply Toilet Paper, 36 Rolls, 1,000 Sheets per Roll vs Quilted Northern Ultra Soft & Strong Toilet Paper
  • Angel Soft 2-Ply Toilet Paper, 48 Mega Rolls, 320 Sheets per Roll vs Quilted Northern Ultra Soft & Strong Toilet Paper

Buying guides that pick them

  • Best toilet paper multi-roll packs
No
Material—Paper
Number Of Packs—1
Pocket Pack—No
Packaging Type—Pack
Texture—Quilted
Scented—No
Absorbency—Absorbent
Strength—Strong
With Lotion—No
Free Of—Unscented
Ingredients—Two soft, durable layers with interwoven fibers
Sheet Length—4 in
Sheet Width—3.8 in
Mega rolls last longer for many, but some say they run out faster than expected.
  • PriceCriticisedShoppers say it costs more than store brands and value options.