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Lowest price we've seen: $1,197.90 on Nov 12 at Walmart. Tracked across 2 stores since Nov 12.
55 Inch LG UHD AI UA77 4k Smart TV 2025Key Features
Breathtaking colour and detail with 4K HDR10 Pro
4K picture quality, upscaled visual and surround sound from the alpha 7 4K AI Processor Gen8
Enjoy 4K Super Upscaling enhanced resolution, brightness, and clarity
High resolution on a massive Ultra Big TV screen
DescriptionMeet the powerful and smart alpha 7 AI Processor Gen8With significant improvements to performance, faster processing from alpha 7 AI Processor Gen8 now delivers 4K picture quality with much better sharpness and depth than before.4K Super Upscaling brings every frame to lifeLG's powerful processor boosts the resolution to the original quality. Enjoy 4K Super Upscaling enhanced resolution, brightness, and clarity.HDR10 ProVibrant colours and brightness takes the screen resolution to new heights. Jump into elevated image quality with sharper contrast.The next generation of LG AI TVAI Voice IDLG AI Voice ID recognizes each user's unique voice signature and offers personalized recommendations the moment you speak.AI SearchAsk your TV anything. Built-in AI recognizes your voice and swiftly provides personalized recommendations to your requests. You can also get additional results and solutions with Microsoft Copilot.AI ChatbotInteract with the AI Chatbot through your AI Magic Remote and address all concerns from configuring settings to troubleshooting. AI can understand user intent and will provide immediate solutions.AI ConciergeOne short press on the AI button on your remote opens up your AI Concierge which provides customized keywords and recommendations based on your search and watching history. AI Picture WizardAdvanced algorithms learn your preferences by going through 1.6 billion image possibilities. Based on your selections, your TV creates a personalized picture just for you.AI Sound WizardChoose the audio you like from a selection of sound clips. From 40 million parameters, AI creates a tailored sound profile tuned to your preferences.Home Hub, the all-in-one platform for your smart homeSeamlessly manage various LG home appliances, alongside your Google Home devices and more. Experience the ultimate convenience of controlling your whole home through a single, intuitive dashboard. Ultra Big TVSee all your favorite films, sports, and games on LG Ultra Big TV. Dive into high resolution on a super-scale screen.Slim DesignAdd a modern touch with a sleek design that blends into your space gracefully.Stream a variety of content. Free.LG's exclusive streaming service, LG Channels, puts a wide selection of live and on-demand channels at your fingertips for free. Cost-free. Contract-free. Cable-free.All you need to do is tune in and start watching without worrying about hidden costs or installing a set-top box. Gaming Portal turns your TV into the ultimate gaming hubPlay thousands of games directly on your LG TV with access to GeForce NOW, Amazon Luna, Blacknut, Boosteroid and now Xbox app! Enjoy a wide variety of gaming experiences—from AAA titles with gamepad to casual games playable with your remote.Powerful GameplayExperience peak gaming with VRR. Get your game on without lag hindering your performance. Ambient FILMMAKER MODEExperience cinema as the director intended with FILMMAKER MODE with Ambient Light Compensation that adapts to surroundings and keeps visuals as close as possible to its original form.Specifications
Display
Display technology
QLED
LED backlight
Yes
Screen shape
Flat
HD type
4K Ultra HD
Display resolution
3840 x 2160 pixels
Display diagonal
55"
LED backlighting type
Direct-LED
Motion interpolation technology
XR OLED Motion
Native aspect ratio





