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Deal.ai › LG › Smart TVs
LG
LG B3 77-Inch OLED TV

LG B3 77-Inch OLED TV

4.6(152 ratings)

Best price now

$2,299.99at TargetChecked Nov 8

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Price facts

  • Last seen at $2,299.99 at Target on Nov 8.

Our take on the LG B3 77-Inch OLED TV

The LG B3 is LG's entry-level OLED, sold here in the 77-inch size. It uses self-lit OLED pixels for perfect blacks and wide viewing angles, with four HDMI 2.1 ports, 120Hz native refresh, VRR, G-Sync and FreeSync Premium for gaming. It runs webOS with Alexa and Google Home support and handles Dolby Vision, Dolby Vision IQ, HDR10 and HLG. Against the C3 it gives up the brighter OLED evo panel and the newer a9 processor, so it suits buyers who want big-screen OLED contrast and gaming features without stepping up to LG's brighter mid-range sets.

Best forBig-screen movie watching in a dark roomConsole gaming at 4K 120HzWide seating where off-angle viewing mattersBuyers who want OLED contrast at the lowest tier
Pros
  • Perfect blacks and near-infinite contrast from OLED pixels
  • Four HDMI 2.1 ports, all ready for 4K 120Hz consoles
  • VRR with G-Sync and FreeSync Premium support
  • Dolby Vision IQ and Dolby Atmos decoding built in
  • Wide viewing angles with little color shift
  • Slim panel that mounts close to the wall
Cons
  • Dimmer than the C3 and G3, so bright rooms wash it out
  • Only a 20W speaker system, so a soundbar is worth adding
  • Wi-Fi 5 only, no Wi-Fi 6
  • No local dimming (OLED pixels do the work)
  • Reflective screen in a sunlit room

LG B3 77-Inch OLED TV prices at every store

  • TargetNew

    In stock

    $2,299.99Free shippingChecked Nov 8
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Store links may earn us a commission. Price via Klarna.

LG B3 77-Inch OLED TV price history

Lowest price we've seen: $2,299.99 on Nov 8 at Target. Tracked across 1 store since Nov 8.

What reviewers say

  • 4.6 / 5152 ratings

Owners rate the B3 highly, praising its OLED contrast, gaming features and value against LG's brighter C-series. Common complaints are lower brightness than the C3 and weak built-in sound.

What people mention
  • Picture qualityPraisedOwners say blacks are deep and contrast is excellent, especially in a dark room.
  • BrightnessCriticisedReviewers note it is dimmer than the C3 and struggles in bright, sunlit rooms.
  • GamingPraisedFour HDMI 2.1 ports, 120Hz and VRR are called out as a strong set for consoles.
  • SoundCriticisedThe 20W speakers are described as thin, with most owners adding a soundbar.
  • ValuePraisedBuyers see it as the cheapest way into a large LG OLED with modern gaming features.

About the LG B3 77-Inch OLED TV

The unmatched beauty of self-lit OLED pixels in the LG OLED B3 is more than meets the eye. You'll be able to keep pace with the action with a native 120Hz refresh rate for smoother movement whether you're gaming or watching sports. Entertainment extras like Dolby Vision™,* Dolby Atmos®* and FILMMAKER MODE™ give you the big-picture experience straight from your couch. Enjoy outstanding picture powered by the a7 AI Processor Gen6, which uses AI to detect what you're watching and automatically improves the picture and sound quality of whatever you're watching. And you'll experience less searching and more streaming, thanks to the next generation of AI technology from LG webOS23. All LG OLED TVs have NVIDIA G-Sync, AMD FreeSync Premium and VRR to further improve gaming quality. And four HDMI 2.1 inputs allow you to plug in all the devices you need for the win. *Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.

Specifications

color
BlackSource
Connections
Optical S/PDIF, HDMI, USB-A, RJ45 (LAN)Source
Height (without legs) (")
39.1Source
Height (including legs) (")
41.1Source
NFC

Questions and answers

Is the LG B3 good for gaming?
Yes. It has four HDMI 2.1 ports, a native 120Hz panel, VRR, G-Sync and FreeSync Premium, so it handles 4K 120Hz from PS5 and Xbox Series X well.
How does the B3 compare with the LG C3?
The C3 uses a brighter OLED evo panel and a faster a9 processor. The B3 is dimmer and uses the a7 Gen6 chip, but keeps the same four HDMI 2.1 ports and gaming features.
Is the 77-inch B3 bright enough for a living room?
It is fine in a dim or average room, but it is dimmer than the C3 and can look washed out in direct sunlight. Curtains or a darker room help.
Does the B3 support Dolby Vision and Dolby Atmos?
Yes. It supports Dolby Vision, Dolby Vision IQ, HDR10 and HLG, and decodes Dolby Atmos, though its 20W speakers limit the effect.
Can I wall-mount the 77-inch B3?
Yes. It is VESA-mount compatible and the panel is about 2.2 inches deep without the stand, so it sits close to the wall.
What is in the box with the LG B3?
The TV, its stand, a magic remote and the power cable. HDMI cables are not included.
Where is the LG B3 77-Inch OLED TV cheapest?
At Target, for $2,299.99, as of our latest check.
What do buyers say about the LG B3 77-Inch OLED TV?
Rated 4.6 out of 5 from 152 ratings.

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NoSource
Wireless & Streaming
WiSA, AirPlay 2Source
Local dimming
NoSource
Smart Home System
Amazon Alexa, Google HomeSource
MHL
NoSource
HDMI Version
2.1Source
HFR
NoSource
VRR
YesSource
Weight (without legs) (lb)
58.9Source
Operating System
webOSSource
Speaker output (total) (W)
20Source
CEC
YesSource
Screen Resolution
3840x2160 (4K Ultra HD)Source
Depth (including legs) (")
10.6Source
Screen design
FlatSource
VESA-Mount
YesSource
HDR Type
Dolby Vision, HDR10, HLG, Dolby Vision IQSource
Power Consumption (in Use) (W)
146.0Source
Width (")
67.8Source
ARC
eARCSource