
Samsung 55″ The Frame 4K QLED Smart TV
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Our take on the Samsung 55″ The Frame 4K QLED Smart TV
The Frame is Samsung's art-first 4K QLED TV: in Art Mode it shows paintings, photography or your own images instead of a black screen, and a matte anti-glare coating keeps them looking like a print rather than a panel. It has a slim profile, a single near-invisible connection to an external One Connect box, and a bezel designed to sit flush against the wall. It suits people who want a TV that disappears into a living room and are willing to accept the picture quality and motion limits of an edge-lit QLED. Against brighter mini-LED sets and OLED rivals it gives up contrast and black level, but no mainstream rival matches its art mode and gallery styling.
- Art Mode shows artwork, photos or your own images when the TV is off
- Matte, anti-glare screen reduces reflections and mimics a framed print
- Slim frame sits close to the wall with a single thin cable to the One Connect box
- 4K QLED panel with wide color and good brightness for a bright room
What reviewers say
Owners tend to buy The Frame for how it looks in a room, and most say the art display and matte finish deliver on that. Picture-quality purists are more mixed, calling out black levels and motion against OLED and mini-LED sets.
- Art ModePraisedOwners say the art display is the reason to buy it and that guests often mistake it for a framed print.
- Matte screenPraisedReviewers note the anti-glare coating keeps reflections low in bright rooms.
- Black levelCriticisedCritics say dark scenes look grey next to OLED and mini-LED TVs.
Questions and answers
- What is Art Mode and do I need a subscription?
- Art Mode displays paintings, photos or your own images when you are not watching TV. Samsung's curated art store is a paid subscription, but you can load your own photos without one.
- Is The Frame good for movies and sport?
- It is fine for everyday viewing, but its edge-lit panel has weaker blacks and motion handling than OLED or mini-LED TVs. Movie and sports fans may prefer those.
- Does it come with a wall mount?
- Samsung includes a slim flush wall mount in the box, and the One Connect box carries inputs so only one thin cable runs to the TV.
- How does it compare with the newer Frame models?
- Later Frame generations add brighter panels and updated art features. This 55-inch model remains the core art-TV experience at a lower tier of the lineup.
- Can I use my own photos in Art Mode?
- Yes. You can upload images and set them to display with adjustable mat and brightness settings.
- Do I need the One Connect box?
- Yes, it is part of the set: it holds the inputs and connects to the TV by a single cable, so it needs power and a little space nearby.











