Compared across 5 stores. Prices are checked against each store and labelled with when.
It checks today's price at every store, compares the alternatives and answers in about a minute.
The BRAVIA 7 II is Sony's upper-mid LED TV, using a true RGB backlight instead of a white one with color filters. That gives purer reds, greens and blues, wider color volume and less light leakage than the standard BRAVIA 7. It runs Google TV with Gemini built in, so search and recommendations work by voice and natural language. With a 120 Hz panel, four HDMI ports and anti-glare coating, it suits movie watchers and console gamers in a bright room. Rivals like the Samsung QN90 and LG QNED offer similar brightness, but Sony's processing and motion handling remain its edge.
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Lowest price we've seen: $1,398.00 on Oct 30 at PC Richard & Son. Tracked across 5 stores since Oct 30.
Owners praise the color depth and brightness of the RGB backlight and call the picture a step up from the previous BRAVIA 7. Reviewers like the motion handling and gaming features. Complaints center on blooming in dark scenes and color shift when viewed off-axis.
