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Sony K98XR70M2 BRAVIA 7 II 98” Class True RGB 4K HDR Google TV with Gemini (2026)

Sony K98XR70M2 BRAVIA 7 II 98” Class True RGB 4K HDR Google TV with Gemini (2026)

Best price now

$8,995.00at Pluto House StoreChecked Nov 10

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Price facts

  • Last seen at $8,995.00 at Pluto House Store on Nov 10.

Our take on the Sony K98XR70M2 BRAVIA 7 II 98” Class True RGB 4K HDR Google TV with Gemini (2026)

The Sony BRAVIA 7 II is a 98-inch 4K HDR Google TV using True RGB backlighting for wide color and strong contrast. It runs Google TV with Gemini for voice search and smart home control. It suits large living rooms and home theaters where size and color accuracy matter. Compared with other big-screen LCDs, it offers better color and viewing angles than standard LED, though it costs more than budget 98-inch sets.

Best forLarge living roomsHome theater enthusiastsSports and movie watchingBright rooms with wide seating
Pros
  • True RGB backlight for vivid, accurate color
  • Wide viewing angles for group seating
  • Google TV with Gemini for voice control
  • 98-inch screen for immersive viewing
Cons
  • Very large and heavy; needs a big wall or stand
  • Premium price compared with budget 98-inch TVs
  • Requires careful setup for best picture

Sony K98XR70M2 BRAVIA 7 II 98” Class True RGB 4K HDR Google TV with Gemini (2026) prices at every store

  • Pluto House StoreNew

    In stockReturn policy

    $8,995.00Checked Nov 10
    Visit Pluto House Store

Also available at

  • DataVisionCheck price at DataVision
  • ProjectorScreen.comCheck price at ProjectorScreen.com

About the Sony K98XR70M2 BRAVIA 7 II 98” Class True RGB 4K HDR Google TV with Gemini (2026)

The Sony BRAVIA 7 II is a 98-inch class 4K HDR Google TV with Gemini. It uses True RGB technology, which Sony builds on three independently controlled RGB LEDs. The backlight is a newly evolved RGB Backlight Master Drive Pro. It is designed to deliver wide color volume, precise color gradation, deeper contrast and a wider viewing angle.

Studio Calibrated modes keep the picture faithful to the filmmaker's intent across streaming platforms. My Cinema presets adjust picture and sound for conditions such as time of day or room environment, in a single step. The TV supports IMAX Enhanced, Dolby Vision and Dolby Atmos.

It also works with Sony Pictures Core, which offers Pure Stream technology and IMAX Enhanced movies. A selection of Disney+ movies in IMAX Enhanced is available on BRAVIA.

Model
K98XR70M2 (2026)
Screen size
98-inch class
Resolution
4K
HDR
HDR, Dolby Vision
Display technology
True RGB with RGB Backlight Master Drive Pro
Smart platform
Google TV with Gemini
Audio
Dolby Atmos
Cinema formats
IMAX Enhanced, Dolby Vision, Dolby Atmos
Picture modes
Studio Calibrated modes, My Cinema presets
Streaming extras
Sony Pictures Core with Pure Stream technology

Questions and answers

What is True RGB backlighting?
It uses separate red, green, and blue LEDs instead of a white backlight with filters. This allows more precise color control and wider viewing angles.
Does it support 4K at 120Hz for gaming?
Yes, it supports 4K at 120Hz for compatible consoles and PCs, with HDMI 2.1 inputs for high frame rates.
What is Gemini on this TV?
Gemini is Google's AI assistant built into Google TV. It lets you ask natural-language questions and control smart home devices.
How does it compare with the previous BRAVIA 7?
The II adds True RGB backlighting for improved color and viewing angles, and includes Gemini. The rest of the design is similar.
What's in the box?
The TV, stand, remote, power cable, and quick start guide are included. A wall mount is not included.
Where is the Sony K98XR70M2 BRAVIA 7 II 98” Class True RGB 4K HDR Google TV with Gemini (2026) cheapest?
At Pluto House Store, for $8,995.00, as of our latest check.
Where can I buy the Sony K98XR70M2 BRAVIA 7 II 98” Class True RGB 4K HDR Google TV with Gemini (2026)?
3 stores we checked sell it, including Pluto House Store, DataVision, ProjectorScreen.com.

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