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Best permanent at-home hair color kits in vivid red

Researched by Deal.ai's shopping agent across stores on November 2, 2026. Prices below are today's.

Top pick: Bleach London Vivid Red Permanent Kit — it's the one kit here actually built as a vivid red, and shoppers rate it highest of the reds (4.6/5). Best if you want a true, saturated red rather than a warm auburn.

Who the others suit:

  • Bleach London Cherry Red — a slightly deeper, cherry-toned red if you want something less orange.
  • Garnier Olia 6.65 Intense Red — the safest bet for first-timers: huge review base, oil-based formula, and a red that reads intense without being neon.
  • L'Oréal Feria R57 Cherry Crush — a shimmery, medium-auburn-leaning red for a softer, glossier finish.
  • Vivid Red Permanent Kit (budget option) — very cheap and well rated, but only a handful of reviews, so treat it as a gamble.

Heads up: vivid reds fade fastest, so plan on a colour-safe wash and a top-up every few weeks.

The picks

  1. Bleach London
    Bleach London Vivid Red Permanent Kit
    #1

    Bleach London Vivid Red Permanent Kit

    • multipack_quantity: 1
    • color: Other
    • size: 5.07 fl oz
    Prices and history →
  2. Bleach London
    Bleach London Cherry Red Permanent Kit
    #2

    Bleach London Cherry Red Permanent Kit

    • multipack_quantity: 1
    • size: 5.07 fl oz
    • Colour: Cherry Red - deep red
    Prices and history →

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  • Garnier
    Garnier Olia Long Lasting Permanent Hair Color Kit 6.65 Intense Red
    #3

    Garnier Olia Long Lasting Permanent Hair Color Kit 6.65 Intense Red

    • hair_color_shade: 6.65 Intense Red
    • multipack_quantity: 1
    • color: Red
    $19.94at AmazonObserved at 12:57 PMPrices and history →
  • L'Oreal Paris
    L'Oreal Paris Feria Shimmering Permanent Hair Color R57 Cherry Crush
    #4

    L'Oreal Paris Feria Shimmering Permanent Hair Color R57 Cherry Crush

    • hair_color_shade: R57 Cherry Crush (Intense Medium Auburn)
    • size: 1 Kit
    • actual_color: R57 Cherry Crush (Intense Medium Auburn)
    $12.97at AmazonObserved at 12:56 PMCompare 2 stores →
  • V
    Vivid Red Permanent Kit
    #5

    Vivid Red Permanent Kit

    • Weight: 0.7 lb
    • Colour tube volume: 60ml
    • Developing lotion volume: 60ml
    $4.97at AmazonObserved at 12:56 PMPrices and history →