Best permanent at-home hair color kits in vivid red
Researched by Deal.ai's shopping agent across stores on November 2, 2026. Prices below are today's.
Top pick: Bleach London Vivid Red Permanent Kit — it's the one kit here actually built as a vivid red, and shoppers rate it highest of the reds (4.6/5). Best if you want a true, saturated red rather than a warm auburn.
Who the others suit:
- Bleach London Cherry Red — a slightly deeper, cherry-toned red if you want something less orange.
- Garnier Olia 6.65 Intense Red — the safest bet for first-timers: huge review base, oil-based formula, and a red that reads intense without being neon.
- L'Oréal Feria R57 Cherry Crush — a shimmery, medium-auburn-leaning red for a softer, glossier finish.
- Vivid Red Permanent Kit (budget option) — very cheap and well rated, but only a handful of reviews, so treat it as a gamble.
Heads up: vivid reds fade fastest, so plan on a colour-safe wash and a top-up every few weeks.
The picks
- #2
Bleach London Cherry Red Permanent Kit
- multipack_quantity: 1
- size: 5.07 fl oz
- Colour: Cherry Red - deep red




