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LG OLED77C6HUP 77 Inch Class OLED AI C6 4K Smart TV

LG OLED77C6HUP 77 Inch Class OLED AI C6 4K Smart TV

Best price now

$2,279.99at Best BuyObserved at 8:33 AM

Compared across 2 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.

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Our take on the LG OLED77C6HUP 77 Inch Class OLED AI C6 4K Smart TV

The LG C6 is a 77-inch 4K OLED smart TV with a 165Hz panel, Dolby Atmos and webOS. OLED gives per-pixel contrast and wide viewing angles, and the high refresh rate suits gaming and sports. The best new price is $2,279.99 at Best Buy as of November 7, 2026, with two stores listing it new.

Best forMovie watchers who want deep blacks in a dark roomConsole and PC gamers wanting high refresh ratesLarge living rooms and media roomsBuyers who want a big-screen OLED at a mid-premium price
Pros
  • OLED panel delivers near-infinite contrast and wide viewing angles
  • 165Hz refresh rate suits fast gaming and smooth motion
  • Dolby Atmos support for object-based surround sound
  • webOS smart platform with AirPlay 2 for Apple devices
  • 77-inch size gives a cinematic picture at a reasonable price for the class
Cons
  • Only 2 HDMI ports, tight for a console, soundbar and streaming box
  • OLED brightness trails high-end LCDs in bright rooms
  • Large 77-inch panel needs a wide stand or wall mount
  • Risk of permanent image retention with static content over long hours

LG OLED77C6HUP 77 Inch Class OLED AI C6 4K Smart TV prices at every store

  • Best BuyNew

    In stock

    $2,279.99Free shippingObserved at 8:33 AM
    Visit Best Buy
  • NeweggNew

    In stock

    $2,279.99Free shippingObserved at 8:33 AM
    Visit Newegg

Store links may earn us a commission. Some prices via Klarna.

LG OLED77C6HUP 77 Inch Class OLED AI C6 4K Smart TV price history

Lowest price we've seen: $2,279.99 on Nov 7 at Best Buy. Tracked across 2 stores since Nov 7.

Specifications

Screen Resolution
3840x2160 (4K Ultra HD)Source
VESA-Mount
YesSource
Color
BlackSource
Screen Size (")
77.0Source
Wireless & Streaming
AirPlay 2Source
Surround Sound Formats
Dolby AtmosSource
No. of HDMI (pcs)
2Source
HDR Type
HDR10Source
Refresh Rate (Hz)
165Source
Smart TV
YesSource
Release Year
2026Source
HDR
YesSource
Operating System
webOSSource
Display
OLEDSource

Questions and answers

Is the LG C6 OLED worth it over a cheaper LCD TV?
If you watch in a dim room and care about contrast, yes. OLED blacks and viewing angles beat most LCDs at this price, though bright-room peak brightness is lower.
How many HDMI ports does it have?
Two HDMI inputs. That is fewer than most TVs in this class, so plan for a switcher or soundbar passthrough if you have several devices.
Is 165Hz useful for gaming?
Yes, if you have a console or PC that can output high frame rates. The panel can show smoother motion than 60Hz or 120Hz sets, but only supported games and devices benefit.
Does it support Dolby Atmos?
Yes, it supports Dolby Atmos surround formats. Built-in speakers are limited, so a soundbar or receiver gets you the full effect.
What size room suits a 77-inch TV?
A viewing distance of roughly 8 to 10 feet works well for 4K content. Measure your wall and stand width first, since a 77-inch panel is large.
When is it cheapest?
The best new price was $2,279.99 at Best Buy as of November 7, 2026. Big-screen OLEDs usually drop around Black Friday and the Super Bowl.
Where is the LG OLED77C6HUP 77 Inch Class OLED AI C6 4K Smart TV cheapest?
At Best Buy, for $2,279.99, as of our latest check.
Where can I buy the LG OLED77C6HUP 77 Inch Class OLED AI C6 4K Smart TV?
2 stores we checked sell it, including Best Buy, Newegg.

Stores we've priced the LG OLED77C6HUP 77 Inch Class OLED AI C6 4K Smart TV at

  • Best Buy deals and prices
  • Newegg.com deals and prices

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