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The Frame is Samsung's art-first 4K QLED TV: in Art Mode it shows paintings and photos with a matte finish instead of a black screen, and it hangs close to the wall on a slim no-gap mount. The 2020 model (QN55LS03TAFXZA) adds a quantum dot panel, a 120Hz refresh rate for gaming and a single near-invisible cable to an external box. It suits people who want a TV that disappears into a room and don't need the brightest HDR picture. Against the brighter Q80/Q90 QLEDs it gives up some peak brightness and local dimming, and reviewers note the matte coating softens reflections but can look slightly hazy in a bright room.
In stock
Owners like The Frame most as a piece of furniture: the art display, matte screen and flush mount draw consistent praise. Picture quality is called good but not class-leading, and several owners find the art subscription and the single-cable setup worth knowing about before buying.
Model #: QN55LS03TAFXZA
Ref #: 63550
Condition: NOB
