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Deal.ai › Schwarzkopf › Virtual try-on hair color
Schwarzkopf
Schwarzkopf Keratin Hair Dye 1.1 Midnight Black

Schwarzkopf Keratin Hair Dye 1.1 Midnight Black

4.6(10,521 ratings)

Best price now

$11.97at WalmartChecked Nov 9

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Price facts

  • Last seen at $11.97 at Walmart on Nov 9.

Our take on the Schwarzkopf Keratin Hair Dye 1.1 Midnight Black

Schwarzkopf Keratin Color in 1.1 Midnight Black is a permanent at-home dye built around a three-step bond care system: a pre-color serum with vitamin B6 and collagen, a keratin-infused color cream, and a post-color conditioner with K-Bond Plex. It claims 100% gray coverage, up to 80% less breakage from combing, and hair that feels five times stronger than with a non-conditioning shampoo. Midnight Black is a deep blue-black shade, so it reads cooler and darker than a flat natural black. It suits people covering grays who want a soft, cool black and are willing to spend extra time on the serum and conditioner steps; rivals like box dyes from L'Oréal and Garnier cost less effort but usually skip the pre-treatment serum. Reviewers rate it highly, praising gray coverage and shine, while some find the black too intense or the process slow.

Best forCovering grays with a deep blackCool-toned, blue-black colorDamaged or breakage-prone hairAt-home colorists who want a bond-care routine
Pros
  • Three-step system with pre-color serum and bond conditioner
  • Claims 100% gray coverage
  • Keratin and K-Bond Plex aimed at reducing breakage
  • Fade-resistant, multi-dimensional black
  • Works over previously colored hair
Cons
  • Midnight Black is very dark and cool; hard to soften later
  • Three steps take longer than a one-bottle dye
  • Thick or long hair needs two boxes
  • Black dye shows roots quickly as hair grows

Schwarzkopf Keratin Hair Dye 1.1 Midnight Black prices at every store

  • WalmartNew

    In stock

    $11.97+ $5.99 shippingChecked Nov 9
    Visit Walmart

What reviewers say

  • 4.6 / 510,521 ratings

Buyers rate it 4.6 out of 5 across more than 10,000 ratings. Most praise the gray coverage, the rich black tone and how soft hair feels after the conditioner. Complaints center on the shade running very dark and the multi-step process taking time.

What people mention
  • Gray coveragePraisedReviewers say it hides grays completely, including resistant ones at the temples.
  • Hair feelPraisedMany say hair feels softer and stronger after the conditioner step.
  • Shade depthMixedSome find Midnight Black darker and cooler than the swatch suggests, especially on light hair.
  • Application timeCriticisedThe serum, color and conditioner steps make the process longer than a single-step dye.
  • FadingPraisedOwners report the black holds its tone for weeks without turning brassy.

About the Schwarzkopf Keratin Hair Dye 1.1 Midnight Black

Schwarzkopf Keratin Color in 1.1 Midnight Black is a permanent at-home hair dye. It gives 100% gray coverage with a natural, radiant finish. The color is long-lasting and fade-resistant, and it stays true to tone.

The kit uses a 3-step Bond Enforcing System. A pre-color serum with Vitamin B6 and collagen goes on first. Next comes a keratin-infused color cream. A post-color conditioner enriched with K-Bond Plex finishes the process. These steps reinforce the inner hair structure and reduce breakage by up to 80%. Hair is left 5X stronger.

The kit is designed for all hair types and textures and can be used to refresh previously color-treated hair. It includes everything needed, with easy-to-follow instructions. For thicker or longer hair, use two boxes to cover from root to tip.

Shade
1.1 Midnight Black
Color type
Permanent hair dye
Gray coverage
100%
Hair types
All hair types and textures
System
3-step Bond Enforcing System
In the box
Pre-color serum with Vitamin B6 and collagen, keratin-infused color cream, post-color conditioner with K-Bond Plex
Quantity
1 kit
Thick or long hair
Use two boxes for full coverage

Specifications

hair_color_shade
1.1 Midnight BlackSource
multipack_quantity
1Source
color
BlackSource
size
1Source

Questions and answers

Does it cover resistant grays?
Schwarzkopf claims 100% gray coverage, and most reviewers confirm full coverage. Resistant grays at the temples may need the full development time.
How is Midnight Black different from a natural black?
It is a cool, blue-black shade rather than a warm natural black. On light or warm-toned hair it can look very dark and cool.
How much do I need for long or thick hair?
One box suits short to shoulder-length hair. Schwarzkopf advises two boxes for thick or long hair to get full root-to-tip coverage.
Can I use it over previously colored hair?
Yes, it is designed for refreshing color-treated hair. Do a strand test first if your hair is already dark or has buildup.
What is in the box?
A pre-color serum with vitamin B6 and collagen, the keratin color cream with developer, and a post-color conditioner with K-Bond Plex, plus gloves and instructions.
Will it lighten my hair?
No. It is a permanent dye that deposits dark color; it will not lift existing dark dye to a lighter shade.
Where is the Schwarzkopf Keratin Hair Dye 1.1 Midnight Black cheapest?
At Walmart, for $11.97, as of our latest check.
What do buyers say about the Schwarzkopf Keratin Hair Dye 1.1 Midnight Black?
Rated 4.6 out of 5 from 10,521 ratings.

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