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Sony BRAVIA XR8B 77" OLED TV vs Sony BRAVIA 8 II 65-inch OLED TV

Both are Sony OLEDs with 120 Hz panels, four HDMI ports, Google TV and the same studio-calibrated modes, so the real split is size versus panel type. The XR8B gives you a 77-inch screen for a big room, while the BRAVIA 8 II uses a QD-OLED panel that Sony rates as its brightest OLED and adds Quantum Dot color. Owners of both praise the contrast and the Acoustic Surface sound; the 8 II is the newer, brighter set, and the XR8B is the one to pick when screen size matters most.

  • Choose the 77" BRAVIA XR8B if you sit far from the TV or want the biggest OLED picture for a large living room.
  • Choose the Sony BRAVIA 8 II if you want Sony's brightest OLED panel with Quantum Dot color in a smaller, lighter set.

Prices

  • Sony BRAVIA XR8B 77" OLED TV: $1,749.99 at Amazon (last seen Nov 9)
  • Sony BRAVIA 8 II 65-inch OLED TV: $2,310.00 at Baillio's (last seen Nov 10)
  • Difference: the Sony BRAVIA XR8B 77" OLED TV is $560.01 cheaper than the Sony BRAVIA 8 II 65-inch OLED TV at the latest prices (Nov 9 and Nov 10)
Sony
77" BRAVIA XR8B Class OLED 4K HDR Google TV

Sony BRAVIA XR8B 77" OLED TV

77" BRAVIA XR8B Class OLED 4K HDR Google TV

$1,749.99at AmazonChecked Nov 9
See all prices and details
Visit Amazon

As an Amazon Associate, Deal.ai earns from qualifying purchases.

Pros
  • Big 77-inch OLED canvas for movies and sports
  • Pure black from over 8 million self-lit pixels
  • Four HDMI ports and 120 Hz for consoles
  • ATSC 3.0 NextGen TV tuner built in
  • 4-way position stand and 300 x 300 mm mount pattern
Cons
  • Standard OLED panel is dimmer than QD-OLED
  • Very large footprint for smaller rooms
  • Google Assistant only, no Alexa or Siri
Sony
Sony 65-inch BRAVIA 8 II OLED 4K Smart TV

Sony BRAVIA 8 II 65-inch OLED TV

Sony 65-inch BRAVIA 8 II OLED 4K Smart TV

$2,310.00at Baillio'sChecked Nov 10
See all prices and details
Visit Baillio's
Pros
  • QD-OLED panel with Sony's highest OLED brightness
  • Quantum Dot color with XR Triluminos Max
  • Acoustic Surface Audio+ with Voice Zoom 3
  • Works with Google Assistant, Alexa and Siri
  • Lighter and easier to place at 50.5 lb
Cons
  • 65 inches is much smaller than the XR8B
  • No ATSC 3.0 NextGen tuner listed
  • Stand ships separate and needs assembly

What separates them

Sony BRAVIA XR8B 77" OLED TVSony BRAVIA 8 II 65-inch OLED TV
Screen size77 inches65 inches
Panel technologyStandard OLED (WOLED)QD-OLED with Quantum Dot and XR Triluminos Max
BrightnessHigh brightness OLEDSony's highest OLED brightness
ProcessorXR ProcessorXR Processor with AI
AudioCinematic sound, standard speaker arrayAcoustic Surface Audio+ with Voice Zoom 3 and 3D Surround Upscaling
Voice assistantsGoogle AssistantGoogle Assistant, Amazon Alexa and Siri
Weight and footprintLarge 77-inch chassis, needs a wide wall or stand50.5 lb, 56.9 in wide, 1.3 in deep
TunerATSC 3.0 NextGen TV plus ClearQAMNot listed with NextGen tuner

Price history

$2,498.00$1,749.99
Nov 3Nov 10
  • Sony BRAVIA XR8B 77" OLED TV: lowest $1,749.99 on Nov 8 at Amazon; $1,749.99 on Nov 9.
  • Sony BRAVIA 8 II 65-inch OLED TV: lowest $2,310.00 on Nov 10 at Baillio's.

Prices at every store

Sony BRAVIA XR8B 77" OLED TV

  • BrandsMart USANew

    In stockReturn policy

    $1,999.99Checked Nov 9
    Visit BrandsMart USA
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,749.99Free shippingChecked Nov 9
    Visit Amazon
  • B&H Photo-Video-AudioNew

    Availability unknown

    $2,498.00Checked Nov 7
    Visit B&H Photo-Video-Audio
  • Fischer FurnitureNew

    Availability unknown

    $2,499.99Checked Nov 7
    Visit Fischer Furniture
All 5 stores and price history →

Sony BRAVIA 8 II 65-inch OLED TV

  • WalmartNew

    In stockSold by Video & Audio Center

    $2,498.00Free shippingChecked Nov 10
    Visit Walmart
  • Best BuyNew

    In stock

    $2,498.00Free shippingChecked Nov 10
    Visit Best Buy
  • Baillio'sNew

    Availability unknown

    $2,310.00Checked Nov 10
    Visit Baillio's
  • Macy'sNew

    Availability unknown

    $2,498.00Checked Nov 10
    Visit Macy's

Also available at

  • eBayCheck price at eBay
  • SONYCheck price at SONY
  • NeweggCheck price at Newegg

Store links may earn us a commission.

All 13 stores and price history →

Specs compared

SpecSony BRAVIA XR8B 77" OLED TVSony BRAVIA 8 II 65-inch OLED TV
HDMI Ports4 ports4 HDMI ports
CEC EnabledYes, BRAVIA Sync FunctionYes
Display TypeOLEDOLED
Resolution4K UHD3840 x 2160
HDTV Format4K UHD4K
Refresh Rate120 Hz120 Hz
Network FunctionalitySmart TV, Google Assistant—
Smart TVYes—
Internet Streaming ServicesYouTube, Apple TV, Bravia Core, Crunchyroll, Di…—
Network ConnectivityWi-Fi, Bluetooth, LAN—
Video InterfaceHDMI, USB—
Backlight TechnologyOLED—
Show all 36 specsShow fewer specs
SpecSony BRAVIA XR8B 77" OLED TVSony BRAVIA 8 II 65-inch OLED TV
Display HighlightsHDR, High brightness—
Display Aspect Ratio16:9—
Image Contrast RatioPure black—
Menu LanguageMultilingual—
Supported Resolutions4K—
Stand And MountIncluded—
Design HighlightsUnderlay stand, 4-way position stand, Seamless …—
Mount Interface300 x 300 mm—
Contrast RatioPure black (with over 8 million self-lit pixels)—

What reviewers say

Sony BRAVIA 8 II 65-inch OLED TV

Owners of Sony OLED sets generally praise the picture, contrast and gaming features, while flagging brightness limits in bright rooms and the cost.

What people mention
  • Picture qualityPraisedOwners say OLED contrast and color accuracy make movies and games look excellent.
  • BrightnessMixedViewers find it bright enough in dark rooms but dimmer than top LED sets in daylight.
  • GamingPraisedThe 120 Hz panel and low input lag are well received by console players.
  • Burn-inCriticisedSome owners worry about image retention from static logos and news tickers.

Questions and answers

Which is better for a bright living room?
The BRAVIA 8 II. Its QD-OLED panel is Sony's brightest OLED and holds up better against window light. The XR8B is still an OLED with good brightness, but it will show more reflections in a very bright room.
Is the bigger XR8B worth stepping up to?
If your seating is more than about 9 feet back, yes. The extra 12 inches of diagonal makes a visible difference at that distance, and both sets share the same 4K 120 Hz OLED foundation.
Which has better sound?
The BRAVIA 8 II. Acoustic Surface Audio+ vibrates the screen itself and adds Voice Zoom 3 for dialogue. The XR8B has solid cinematic sound but a conventional speaker layout.
Do both support Dolby Vision and Atmos?
Yes. Both list Dolby Vision, Dolby Atmos, IMAX Enhanced and DTS:X, plus studio-calibrated modes for Netflix, Prime Video and Sony Pictures Core.
Which lasts longer?
Neither has a documented edge in lifespan. Both are OLED panels rated for years of normal use, and QD-OLED is newer, so long-term owner data on the 8 II is thinner.
Can I use Alexa with either TV?
Only the BRAVIA 8 II lists Amazon Alexa and Siri alongside Google Assistant. The XR8B lists Google Assistant only.

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Buying guides that pick them

  • Best large OLED TVs
  • Best 75-inch OLED TVs
Picture Adjustment
Picture settings
—
TV Tuner TypeYes, Analog, ATSC, ATSC 3.0 (NextGen TV), Clear…—
Program Guide TypeDigital EPG—
High Definition—Yes
Color—Black
Screen Form—Flat
Assistant Support—Google Assistant, Amazon Alexa, Siri
HDR—Yes
Connectivity—Bluetooth, Wi-Fi, RF, USB, HDMI, Ethernet, Opti…
Supported Streaming Services—Hulu, Netflix, Prime Video, YouTube, Disney+
Width—56.9 in wide
Screen Size—65 inches
Depth—1.3 in deep
Weight—50.5 lb
Viewing Angle—89° viewing angle