StoreDeal.ai store
Shop
  • Deals
  • Deal checker
  • Black Friday
  • Buying guides
  • Brands
  • Stores
Travel
  • Flight deals
  • Hotel deals
Company
  • Research
  • Press
  • Use in AI assistants
  • Contact
  • deal.ai apps
Black Friday 2026
  • Walmart
  • Best Buy
  • Target
  • TVs
  • Laptops
  • Headphones
  • Apple
  • Gaming
  • Vacuums
  • Kitchen
  • Toys
  • Smartwatches
  • Tablets
  • Furniture
  • Mattresses
© Deal.ai Inc.·2222 Ponce de Leon Blvd, Miami, FL 33134·support@deal.ai
TermsPrivacy
Deal.ai › Compare

Sony Bravia 8 II 77-inch OLED TV vs TCL QM7K 98-Inch QD-Mini LED TV

Buy the Sony K-77XR80 if picture quality per pixel matters most: OLED gives per-pixel blacks, near-infinite contrast and wide viewing angles, and reviewers consistently praise Sony's motion handling and Cognitive Processor XR. Buy the TCL 98QM7K if you want the biggest possible screen and a bright room-friendly picture: Mini-LED with up to 2500 dimming zones and 3000-nit peaks holds up in daylight where OLED can look dim, and its 144Hz panel with Game Accelerator 288 suits big-screen gaming. The Sony wins on contrast, off-angle viewing and build refinement; the TCL wins on size, brightness and motion specs for the money.

  • Choose the Sony Bravia 8 if you sit close, watch in a dark room, and want the deepest blacks and best off-angle picture.
  • Choose the TCL QM7K if you want the largest screen for a big room, watch a lot in daylight, or game at high frame rates.

Prices

  • Sony Bravia 8 II 77-inch OLED TV: $2,299.99 at Amazon (last seen Nov 11)
  • TCL QM7K 98-Inch QD-Mini LED TV: $2,499.99 at Best Buy (checked today)
  • Difference: the Sony Bravia 8 II 77-inch OLED TV is $200.00 cheaper than the TCL QM7K 98-Inch QD-Mini LED TV at the latest prices (Nov 11 and Nov 13)
Sony
Sony K-77XR80

Sony Bravia 8 II 77-inch OLED TV

Sony K-77XR80

$2,299.99at AmazonChecked Nov 11
See all prices and details
Visit Amazon

Store links may earn us a commission. As an Amazon Associate, Deal.ai earns from qualifying purchases.

Pros
  • Perfect blacks and essentially infinite contrast from OLED
  • Picture holds up from almost any seat in the room
  • Sony Cognitive Processor XR handles upscaling and motion well
  • Acoustic Surface Audio+ makes sound come from the picture
  • Four HDMI ports including HDMI 2.1 for consoles
Cons
  • 77 inches is much smaller than 98
  • OLED brightness is limited in a sunlit room
  • Risk of permanent burn-in from static logos over long sessions
  • Reflective screen shows bright light sources
TCL
TCL 98 Inch Class QM7K Series

TCL QM7K 98-Inch QD-Mini LED TV

TCL 98 Inch Class QM7K Series

4.8(486 ratings)
$2,499.99at Best BuyChecked 5 h ago
See all prices and details
Visit Best Buy

Store links may earn us a commission. Price via Klarna.

Pros
  • Huge 98-inch image for a theater-like wall of picture
  • Very high brightness handles daytime viewing
  • Up to 2500 dimming zones keep blooming in check for an LED
  • 144Hz panel and Game Accelerator 288 for fast gaming
  • Dolby Vision, HDR10+ and Dolby Atmos support
Cons
  • LED black levels and halo effects can't match OLED
  • Large and heavy; needs a wide wall and often a reinforced mount
  • Off-angle picture shifts more than OLED
  • Upscaling and motion polish trail Sony's processing

What separates them

Sony Bravia 8 II 77-inch OLED TVTCL QM7K 98-Inch QD-Mini LED TV
Panel technologyOLED with self-lit pixels and per-pixel dimmingQD-Mini LED with full-array local dimming, up to 2500 zones
Screen size77 inches98 inches
Peak brightnessModerate; OLED highlights roll off in bright roomsUp to 3000 nits peak, strong in daylight
Contrast and black levelNear-infinite contrast, true blackVery good for LED, but blooming possible around bright objects
Viewing angleStable to about 178 degreesWide for a VA-type panel, but shifts more than OLED
Refresh rate and gaming120Hz native, HDMI 2.1, VRR, low lag144Hz native, Game Accelerator up to 288Hz, ALLM
HDR formatsHDR10 and Dolby VisionDolby Vision, HDR10+, HDR10 and HLG
AudioAcoustic Surface Audio+ vibrates the screen itselfBang & Olufsen tuning with Dolby Atmos and DTS Virtual:X

Price history

$2,499.99$2,098.60
Nov 9Nov 13
  • Sony Bravia 8 II 77-inch OLED TV: lowest $2,098.60 on Nov 9 at Amazon; $2,299.99 on Nov 11.
  • TCL QM7K 98-Inch QD-Mini LED TV: lowest $2,497.99 on Nov 13 at Walts TV.

Prices at every store

Sony Bravia 8 II 77-inch OLED TV

  • ShopNew

    In stockSold by Shop appMade for another market

    $3,074.00Free shippingChecked Nov 11
    Visit Shop
  • Voomi SupplyNew

    In stockMade for another market

    $8,078.82+ $330.00 shippingChecked Nov 11
    Visit Voomi Supply
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $2,299.99Free shippingChecked Nov 11
    Visit Amazon
  • Zaytoun SolutionsNew

    Availability unknownMade for another market

    $4,368.18Free shippingChecked Nov 11
    Visit Zaytoun Solutions

Store links may earn us a commission.

All 4 stores and price history →

TCL QM7K 98-Inch QD-Mini LED TV

  • Best BuyNew

    In stock

    $2,499.99Free shippingChecked 5 h ago
    Visit Best Buy
  • cityhome.comNew

    In stock

    $2,499.99+ $39.95 shippingChecked 5 h ago
    Visit cityhome.com
  • Walts TVNew

    Out of stock

    $2,497.99Free shippingChecked 5 h ago
    Visit Walts TV
  • WalmartNew

    Out of stock

    $2,498.00Free shippingChecked 5 h ago
    Visit Walmart

Store links may earn us a commission. Some prices via Klarna.

All 6 stores and price history →

Specs compared

SpecSony Bravia 8 II 77-inch OLED TVTCL QM7K 98-Inch QD-Mini LED TV
Display TypeOLEDLED
Resolution4K4K (2160p)
Refresh Rate120Hz144Hz
ColorBlackBlack
Network FunctionalitySmart TV, Streaming—
Supported Resolutions4K—
Smart TVYes—
HDMI Ports4—
Internet Streaming ServicesNetflix, Sony Pictures Core—
Network ConnectivityEthernet, Wi-Fi—
Video InterfaceHDMI—
PC InterfaceHDMI—
Show all 40 specsShow fewer specs
SpecSony Bravia 8 II 77-inch OLED TVTCL QM7K 98-Inch QD-Mini LED TV
CEC EnabledYes—
HDTV Format4K UHD—
Backlight TechnologyOLED—
Display HighlightsHDR—
Anti-GlareBright sources will reflect without much diffus…—
Max Resolution V-SyncVRR—
Display Aspect Ratio16:9—
Dynamic Contrast RatioInfinite contrast—
Image Contrast RatioNearly infinite contrast ratio—

What reviewers say

Sony Bravia 8 II 77-inch OLED TV

Owners and reviewers rate the Bravia 8 highly for contrast, color accuracy and motion, calling it one of the best-looking OLEDs for film. The recurring complaints are brightness in bright rooms and the price premium over LG's C-series.

What people mention
  • Picture contrastPraisedOwners say blacks are deep and HDR highlights pop against dark scenes.
  • BrightnessMixedReviewers find it bright enough for most rooms but dimmer than the brightest QD-OLED and Mini-LED rivals.
  • MotionPraisedSports and games look smooth thanks to the 120Hz panel and Sony's processing.
  • Viewing anglesPraisedColor and contrast stay consistent from the sides, so wide seating works.

TCL QM7K 98-Inch QD-Mini LED TV

  • 4.8 / 5486 ratings

Owners rate the QM7K very highly, praising its brightness, contrast and size for the money. Most criticism centers on the set's bulk and setup rather than picture quality.

What people mention
  • Picture brightnessPraisedOwners say HDR highlights pop and the screen holds up in bright rooms.
  • Black levelsMixedReviewers report deep blacks overall but some blooming around bright objects.
  • GamingPraisedOwners like the high refresh rate and low input lag for consoles.

Questions and answers

Which is better for a dark home theater room?
The Sony Bravia 8. OLED's per-pixel dimming gives true blacks and no blooming, which matters most in a dark room. The TCL is bright and punchy but shows some halo around bright objects on black.
Which is better for a bright living room?
The TCL QM7K. Its Mini-LED backlight reaches far higher peak brightness and fights glare better, while OLED loses punch in daylight.
Which is better for gaming?
The TCL on paper: 144Hz native, Game Accelerator up to 288Hz and ALLM. The Sony is still a strong gaming set with 120Hz, HDMI 2.1 and VRR, and some players prefer OLED motion.
Which lasts longer?
Both should run many years, but OLED pixels dim gradually and can burn in with static content. Mini-LED has no burn-in risk, though its backlight is complex. Neither has a clear lifespan edge.
Is the Sony worth stepping up to over the TCL?
Yes if you value contrast, off-angle viewing and Sony's processing more than screen size. If you want the biggest picture and bright-room performance, the TCL gives more for the space.
Will a 98-inch TV fit my room?
Check the wall: the TCL is about 85.8 inches wide and 49.1 inches tall without the stand. Measure viewing distance and doorway clearance before buying; the 77-inch Sony is far easier to place.

Ask our shopping agent

It checks today's price at every store, compares the alternatives and answers in about a minute.

Enter to send, Shift+Enter for a new line

More comparisons

  • Samsung 77” Class S90H Series OLED 4K UHD Samsung Vision AI Smart Tizen TV 2026 vs Sony K-77XR80
  • LG 77" C6 Series 4K UHD OLED AI Smart webOS 26 TV, OLED77C6HUP vs Sony K-77XR80
  • LG 4K HDR Smart OLED TV vs TCL 98 Inch Class QM7K Series
  • Sony K-77XR80 vs LG OLED Flex
  • Panasonic Z95B vs Sony K-77XR80
  • Sony K-77XR80 vs LG 4K HDR Smart OLED TV
  • Panasonic 65-inch OLED TV vs Sony K-77XR80
  • LG C4 77-inch OLED evo 4K Smart TV (2024) vs TCL 98 Inch Class QM7K Series

Buying guides that pick them

  • Best 77-inch and larger OLED TVs under $1,500
Viewing Angle
Wide viewing angle, Remains mostly consistent f…
—
Viewing Angle (Vertical)178 o—
Menu LanguageEnglish—
Dimensions0.3 inches wide (brushed metal band along the b…—
High DefinitionYes—
Screen FormFlat—
Assistant SupportGoogle Assistant, Amazon Alexa, Siri—
HDRYes—
ConnectivityBluetooth, Wi-Fi, USB, HDMI, Ethernet—
Supported Streaming ServicesNetflix, Prime Video—
Screen Size77 inches—
Feature 1—98"
Feature 2—120Hz
Lighting—OLED
Gaming Features—Game Accelerator up to 288Hz, low input lag, AL…
Screen Size Class—98 inches
High Dynamic Range (HDR)—true
High Dynamic Range Format—Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma…
LED Panel Type—Mini-LED QLED
  • SoundMixedThe Bang & Olufsen tuning is fine for everyday TV but short of a soundbar.