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Deal.ai › LG › LED TVs
LG
LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025)

LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025)

4.3(6 ratings)

Best price now

$1,796.95at AmazonChecked 59 min ago

Compared across 5 stores. Prices are checked against each store and labelled with when. As an Amazon Associate, Deal.ai earns from qualifying purchases.

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Price facts

  • Lowest price today: $1,796.95 at Amazon (checked Nov 11, 2026).
  • Checked at 5 stores.

Our take on the LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025)

The LG C5 is LG's mainstream OLED evo line, here in a 77-inch size. Its self-lit pixels give perfect black and near-infinite contrast, and the α9 Gen8 processor handles upscaling, HDR (Dolby Vision, HDR10, HLG) and a 120 Hz refresh with VRR for gaming. Four HDMI ports, Dolby Atmos sound and webOS streaming make it a complete living-room set. It sits below LG's brighter G-series and above the cheaper B-series, so it trades some peak brightness for a lower price than the G5 while beating the B5 on processing and brightness. Reviewers consistently rate the C-series as the best all-round OLED for movies and console gaming.

Best forMovie and TV fans who want deep blacksConsole gamers needing 120 Hz and VRRLarge living rooms and home theatersBuyers who want a premium OLED without the G-series price
Pros
  • Perfect black and near-infinite contrast from self-lit OLED pixels
  • 120 Hz refresh with VRR and four HDMI ports for consoles and soundbars
  • Dolby Vision and Dolby Atmos support
  • α9 Gen8 processor with strong AI upscaling
  • Wide viewing angles and anti-glare coating
  • webOS with Netflix, Disney+ and major apps built in
Cons
  • Peak brightness trails LG's G-series and top QD-OLED rivals
  • OLED panels can suffer permanent burn-in from static logos and tickers
  • 77-inch panel is heavy at 23.5 kg and needs two people to mount
  • Only Wi-Fi 5, not Wi-Fi 6E
  • 2.2-channel speakers are fine but a soundbar is still worth adding

LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025) prices at every store

  • Abt Electronics & AppliancesNew

    In stock

    $1,798.00Free shippingChecked 21 h ago
    Visit Abt Electronics & Appliances
  • Best BuyNew

    In stock

    $1,942.99+ $16.49 shippingChecked 21 h ago
    Visit Best Buy
  • Best BuyNew

    In stock

    $2,299.99Free shippingChecked 59 min ago
    Visit Best Buy
  • Voomi SupplyNew

    In stock

    $5,433.55+ $16.50 shippingChecked 21 h ago
    Visit Voomi Supply
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,796.95Free shippingChecked 59 min ago
    Visit Amazon
  • WalmartNew

    Out of stockSold by Walts TVReturns: Sold by a Walmart Marketplace seller; returns go to the seller under the seller's returns policy.

    $2,339.99+ $82.00 shippingChecked 59 min ago
    Visit Walmart

Store links may earn us a commission. Some prices via Klarna.

LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025) price history

$1,798.00$1,796.95
Nov 10Nov 11

Lowest price we've seen: $1,796.95 on Nov 11 at Amazon; highest $1,798.00 on Nov 10. Tracked across 4 stores since Nov 10.

What reviewers say

The C-series is widely regarded as the default premium OLED pick, with reviewers praising its contrast, gaming features and processing. Owners like the picture and webOS, while some wish it were brighter in sunny rooms and worry about burn-in.

What people mention
  • Picture qualityPraisedReviewers call the contrast and color accuracy the main reason to buy.
  • BrightnessMixedOwners find it bright enough for most rooms but weaker than the G-series in direct sun.
  • GamingPraised120 Hz, VRR and four HDMI ports are cited as strong for consoles.
  • Burn-inCriticisedSome owners worry about static logos and news tickers leaving marks over time.
  • SoundMixedThe 2.2-channel speakers are usable but reviewers suggest adding a soundbar.
  • SetupPraisedOwners describe unboxing, stand assembly and webOS setup as straightforward.

From Best Buy

  • 77-inch class OLED evo panel with Perfect Black and Perfect Color
  • Alpha 9 AI Processor Gen8
  • Brightness Booster technology magnifies each pixel for luminous quality
  • AI Super Upscaling automatically enhances picture quality for sports, movies and more
  • 4K (2160p) resolution with Dolby Vision HDR
  • Works with Wi-Fi, Amazon Alexa, Google Assistant, Apple HomeKit, Apple AirPlay 2 and ThinQ
Guarantee
Limited Manufacturer's Warranty of one (1) year from the date of original retail purchase for parts (internal/functional parts only) and labor, covered by LG re

About the LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025)

The LG OLED77C5PUA is a 77-inch class 4K OLED evo smart TV from the 2025 C5 Series. Its self-lit pixels, more than 8.3 million in all, produce Perfect Black and Perfect Color, and the TV is made to look good in bright rooms. The 120 Hz panel supports VRR and has an anti-glare finish and a wide viewing angle.

The α9 AI Processor 4K Gen8 runs the picture and sound. AI Super Upscaling automatically improves picture quality for sports, movies and other content, and Brightness Booster technology makes each pixel more luminous. HDR support covers Dolby Vision, HDR10 and HLG.

A Personalized Picture & Sound Wizard uses AI to tailor picture and audio settings. AI Concierge offers tips and recommendations when you press the mic button. Apple AirPlay 2 and Google Cast show content from a phone, tablet or computer on the screen.

Screen size
77 in class
Resolution
4K, 3840 x 2160 pixels
Refresh rate
120 Hz
HDR formats
HDR10, HLG, Dolby Vision
Speakers
2.2 channel
Ports
4 HDMI, 3 USB, Ethernet, CI slot
Wi-Fi
Wi-Fi 5
Streaming apps
Netflix, Disney+
Dimensions
1711.96 (W) x 982.98 (H) x 48.26 (D) mm, without stand
Weight
23.5 kg without stand

What buyers say

Buyers like
  • Rated 5 out of 5 stars with 1 review

Specifications

screen_size
77 inSource
color
BlackSource
Screen size
77 inSource
Resolution
4K, 3840 x 2160 pixelsSource
Refresh rate

Questions and answers

Is the LG C5 worth it over the C4?
The C5 adds the α9 Gen8 processor and refined brightness handling over the C4. If you find a C4 at a much lower price, the picture difference is small; otherwise the C5 is the safer long-term buy.
How does the C5 compare with the LG G5?
The G5 uses a brighter panel and a flush wall-mount design. The C5 gives most of the picture quality for less and includes a stand, so it suits buyers who do not need maximum brightness.
Is 77 inches too big for my room?
At about 1.71 m wide, it needs a wall or stand roughly 2 m across. For viewing distances under about 2.5 m, a 65-inch set is usually more comfortable.
Does it support 4K 120 Hz on all HDMI ports?
Yes, all four HDMI inputs support 4K at 120 Hz, and VRR is available for consoles and PCs. One port supports eARC for a soundbar.
Will I get burn-in?
OLED can burn in with prolonged static content like logos or tickers. Varying content, using screen-shift and pixel-refresh features, and avoiding hours of static news banners greatly reduce the risk.
What is in the box?
You get the TV, stand, magic remote, power cable and paperwork. No HDMI cable or wall mount is included.
Where is the LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025) cheapest?
At Amazon, for $1,796.95, as of our latest check.
What do buyers say about the LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025)?
Rated 4.3 out of 5 from 6 ratings. Buyers like: Rated 5 out of 5 stars with 1 review.
Where can I buy the LG OLED77C5PUA 77 Inch 4K OLED Ultra HD Smart TV with 3 Year Amber Protection Plan (2025)?
5 stores we checked sell it, including Amazon, Best Buy, Walmart, Abt Electronics & Appliances, Voomi Supply.

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120 Hz
Source
Display technology
OLEDSource
HDR formats
HDR10, HLG, Dolby VisionSource
Picture processor
α9 AI Processor 4K Gen8Source
Speaker configuration
2.2 ChannelSource
HDMI ports
4Source
USB ports
3Source
Weight without stand
23.5 kgSource
Dimensions
1711.96 (W) x 982.98 (H) x 48.26 (D) mmSource
Wi-Fi
Wi-Fi 5Source
Network Functionality
Smart TV, Streaming
Supported Resolutions
4K
Display Type
OLED
HDTV Format
4K UHD
Backlight Technology
OLED
Display Highlights
HDR
Anti-Glare
Yes
Max Resolution V-Sync
VRR
Display Aspect Ratio
16:9
Dynamic Contrast Ratio
Infinite contrast
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