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The TCL NXTFRAME is a 55-inch 4K QLED TV built to look like framed art when it is not showing a picture. It has an anti-glare screen, a flat white finish and a slim 1.1-inch-deep body, plus Google TV with Google Assistant, Alexa and Siri support. It runs at 60 Hz and has four HDMI ports. The best new price is $699.99 at BrandsMart USA as of November 7, 2026, and only one store lists it new, so there is little price competition to shop around.
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Lowest price we've seen: $697.99 on Nov 7 at Electronic Express. Tracked across 5 stores since Nov 7.
Buyers rate it 5 out of 5 across 533 ratings, with the frame styling and picture the main draws.




